The Center for Sales Strategy
APRIL 16, 2024
A good salesperson knows that success starts with making connections, building rapport, and creating a positive space. Short and irritable prospects make it difficult to have any meaningful conversation and make your job much harder than it needs to be. Building rapport and making connections doesn't have to take long, and it's well worth the investment.
OnStrategyHQ
APRIL 16, 2024
What is Strategic Implementation? Strategic implementation is the process that turns your strategy plan into real action. Implementing your strategic plan is key to ensuring your organization’s future growth and success. Master the art of bringing your strategy to life like a pro. Play Watch the video Is implementing strategy difficult? While strategy implementation is a critical follow-up for any new strategy or strategic plan, it poses significant challenges for many organizations.
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Account Manager Tips
APRIL 11, 2024
Ever feel like a fraud as a key account manager? You're not alone. Get help with this guide to conquering imposter syndrome and banishing self-doubt for good.
The Center for Sales Strategy
APRIL 15, 2024
There’s a whole lot more to recruiting the right person for your team than just matching resumes to job descriptions. It’s about cultivating experiences and creating an impression that goes beyond a mere transaction. In today’s candidate-led job market, your company's reputation matters—a lot. Many of the people who have the power to influence your reputation are those you’re recruiting.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Hubspot Sales
APRIL 15, 2024
Thoughtfully calculated, well-executed prospecting is central to virtually every successful sales engagement. It sets a tone — giving you the momentum and perspective you need to lock in on viable sales opportunities and ensure the rest of your sales process goes as smoothly as possible. But as with any other skill, some salespeople have a better grip on prospecting than others — and we, here at the HubSpot Sales Blog, want to do our part to make sure you prospect as effectively as possible.
Vantage Partners
APRIL 12, 2024
Driving revenue and margin growth in the fast-moving IT Services market requires providers to harness the right mix of talent, industry and technical expertise, and intimate client knowledge. Add to that a fine-tuned set of internal processes and expert approaches to negotiation and competitive intelligence. All these factors must come together to deliver value and innovation to clients, which translates to increased loyalty, revenue, and profitability.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Force Management
APRIL 16, 2024
We recently hosted a live session on Driving a Revenue Mindset with our Managing Director and Facilitator Brian Walsh. He shared insights on what’s changing in sales, what remains critical, and what the most successful organizations are focusing on to maintain revenue momentum. Be sure to check out the full on-demand recording here.
FinListics Solutions
APRIL 16, 2024
In today's fast-paced business environment, standing out in a sea of competitors requires more than just a superior product or service; it demands a customer-first approach to revenue generation. This pivotal shift is the heart of the newly released eBook, "7 Steps to Building a Customer-First Revenue Organization," co-authored by Dr. Stephen Timme,and Sheevaun Thatcher, CPC.
SBI Growth
APRIL 12, 2024
Marketing is an integral part of any successful go-to-market model, yet they are typically the most misunderstood, with many relegating them to the role of cost-center. What roles do they play in a B2B environment, and how can leaders transform marketing into a key revenue driver for their organization?
Kainexus
APRIL 17, 2024
Transformation in healthcare involves integrating technology to improve patient care, streamline administrative processes, and enhance overall efficiency within the healthcare system. Operational decisions are crucial in healthcare by determining resource allocation, staffing levels, and workflow management, ultimately improving patient outcomes and organizational performance.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Customer Think
APRIL 15, 2024
“Stand away from the mouse and nobody will get hurt!” – Salesperson at a tradeshow when a prospect tried running the software themselves “Our objective is to ‘suspend disbelief.’” – Me Easy to Use? One of prospects’ most common concerns is, “Will the software be easy to use?
Help Scout
APRIL 15, 2024
As we venture into this next season of support, where AI will make our landscape more competitive and providing human support will become more demanding, what kinds of skills should we be developing?
Planview
APRIL 15, 2024
By now, many boards have asked their executive teams to create at least one AI use case—if not tens of use cases. Choosing the right AI use case doesn’t just affect how the board sees your performance, it impacts your enterprise’s competitiveness in the Digital Age. It’s a remit that Jeff McMillan, the new head of firmwide AI at Morgan Stanley, understands. “We’ve deployed two use cases.
SBI Growth
APRIL 11, 2024
Buyers today face a lack of consistency: from rapidly shifting priorities to uncertain regulatory environments, every step in the purchasing journey is plagued with second-guessing and hesitation. The main issue for commercial teams? Reset buying, where just as everyone in the buyer decision team gets agreement, changes happen and reset the progress that sellers have made thus far.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Kainexus
APRIL 12, 2024
We are often asked if continuous improvement and operational excellence are the same. They are not, but they are closely related. Continuous improvement involves constantly improving your business processes to reduce waste, cut costs, improve quality, and maximize human potential. It focuses on making each existing process perfect. Operational excellence goes further.
Customer Think
APRIL 15, 2024
Sales and sales management is a series of conversations. The quality of your conversations equal the quality of success in life and business. However, an increasing problem in sales is the lack of quality conversations. You sent your team to a great sales training workshop where they learned the right questions to ask.
Strategic Communications
APRIL 17, 2024
Whatever happened to… Over the past decade, we’ve seen a number of iconic brands simply disappear without a great deal of fanfare. On the other hand, we’ve seen the meteoric rise of new players that quickly captured the hearts, minds—and wallets—of consumers. But will they be able to sustain their gains? Only time will tell. Here we take a look at some of the “losers,” and some of the “winners” and try to determine what it is that keeps a brand strong.
PandaDoc
APRIL 17, 2024
In this article, we’re going to learn all about contractor management software (CMS). Contractor management software is a tool that helps organizations streamline and automate the processes related to hiring, onboarding, monitoring, and evaluating external contractors and vendors. The market for construction software is expected to reach $3.875 billion by 2030.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Flevy
APRIL 16, 2024
Marketers have always been curious about why some service or product offerings seem irresistibly appealing while others fade into obscurity. In the past, the same phenomenon was at play that used to make people glued to their TV sets for hours, and today, this is what triggers us to check on our phones compulsively numerous times a day. Nir Eyal, the author behind the bestseller “Hooked: How to Build Habit-Forming Products,” reveals that the most engaging products follow a blueprint
ACT
APRIL 16, 2024
Did you know that by 2025, 80 percent of B2B sale s interactions between buyers and sellers are predicted to happen virtually? That’s how fast the remote sales landscape is evolving. Virtual sales teams allow organisations to optimise costs, hire the best sales talent worldwide, and engage with prospects in different time zones. That said, developing and managing successful remote teams comes with several challenges, and resolving them before setting up virtual sales teams is critical for succes
Customer Think
APRIL 15, 2024
I wrote today’s post for RingCentral; it covers the power of communication in the customer experience and includes how AI can redefine your communication strategy for better customer engagement. Communication is one of the most overlooked components of the customer experience.
QYMATIX
APRIL 15, 2024
With AI front and centre in our collective consciousness, it’s no surprise that it has also had its fair share of controversy. AI scandals are not that numerous (yet), but they are impactful. So, today we’ll look at some famous AI scandals and what we can learn from them. Popular AI scandals Since the 2010s, controversial news stories relating to AI systems and their use have popped up.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
PandaDoc
APRIL 17, 2024
“What is ACV in sales?”, we hear you ask. Well, are you a SaaS company or an organization that deals with yearly or multiyear subscriptions and/or contracts? If so, it’s a key metric you might be missing out on. In this article, we’ll teach you all you need to know about ACV. Key takeaways ACV stands for “annual contract value.” It’s a metric that tells you about the yearly revenue generated by individual contracts.
Arpedio
APRIL 15, 2024
In today’s rapidly evolving business landscape, artificial intelligence (AI) has emerged as a pivotal tool in revolutionizing the sales domain. The adoption of AI technologies is not merely a trend; it represents a fundamental shift that empowers businesses to optimize their sales processes, improve customer engagement, and drive revenue growth.
Flevy
APRIL 14, 2024
In a world where Customer Loyalty and Satisfaction are paramount, the Customer Effort Score (CES) emerges as a beacon guiding organizations to optimize their interactions. This article is centered around one of the most impactful Customer Experience metrics. the Customer Effort Score. CES plays a role in understanding the ease of customer interactions, thereby shaping customers’ loyalty and advocacy.
Customer Think
APRIL 15, 2024
Today’s consumer is ravenous for video content – on average, they watch 17 hours of online video per week, and they’re 52% more likely to share videos with their peers than any other kind of content. Consequently, an increasing number of retailers are pursuing video commerce strategies to ensnare curious customers and drive better sales.
Advertiser: ZoomInfo
Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.
SBI Growth
APRIL 12, 2024
If you sell for a living, hearing “no” is a part of your career. This is particularly true in prospecting, where prospects offer all types of resistance. However, this resistance typically doesn’t indicate that the prospect is interested in your solution. With these six effective sales prospecting tactics, you can manage common forms of prospecting resistance and book more appointments.
ProlifIQ
APRIL 12, 2024
Upsell & Cross-Sell From Your CRM Implementing effective cross-selling and upselling strategies can provide tremendous benefits for growing your business revenue and building customer loyalty. By offering customers additional products or services that complement their original purchases, you can increase the revenue earned per customer, improve customer lifetime value, drive higher profit margins, and strengthen customer relationships.
Arpedio
APRIL 15, 2024
As the tapestry of sales continues to evolve, the incorporation of artificial intelligence in sales stands out as a transformative force. To remain competitive and forward-thinking, companies are increasingly looking towards an AI sales strategy that not only augments human capabilities but reshapes them. This strategic shift involves more than the application of advanced technologies; it requires a comprehensive approach to sales strategy optimization, ensuring that every customer interaction i
QYMATIX
APRIL 18, 2024
Wholesale businesses can benefit greatly from the possibilities of artificial intelligence. The possible applications of AI in wholesale are manifold. Karlsruhe, Germany – Lucas Pedretti, Managing Director of Qymatix Solutions GmbH, has been booked as an external speaker for eight events organized by the German Association of Technical Wholesalers (VTH).
What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.
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