Trending Articles

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Is Your Tech Stack Failing Your Key Account Managers?

Account Manager Tips

Is inadequate software failing your team? Learn how to strategically evaluate, select, and implement tools that empower your key account managers to succeed.

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Efficiency in Appointment Setting: Tools, Technologies & Resources for Success

The Center for Sales Strategy

Getting the first appointment with a qualified decision-maker of a target prospect can be one of the most challenging aspects of B2B selling. The ability to set appointments efficiently can make or break a business's success. The good news is that today, sales professionals have access to a plethora of tools and resources designed to streamline the appointment-setting process.

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Customer Experience Strategy: Paradigm Shift!

Customer Think

According to Forrester Research, in 2023, for the second year in a row, the quality of customer experience among U.S. brands declined. In addition, the Average American Customer Satisfaction Index (ACSI) was 77 (a C+ grade) in 2023 and has been hovering in the mid-70s for years. What’s the missing link?

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Introducing Nutshell Forms Spam Prevention

Nutshell

If you use forms on your website, you may get a few spammy submissions that distract your sales team and clog your pipelines. Protecting your forms from spammers is important for boosting team productivity and maintaining clean customer data. Introducing new Nutshell forms spam prevention features! Now Nutshell will handle spam prevention for you, so you can keep fake form submissions out of your CRM.

CRM 71
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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5 Effective Virtual Prospecting Strategies to Make You Stand Out

SBI Growth

Gone are the days of endless cold calls and the limitations of geographic reach. Virtual prospecting unlocks a world of potential customers eager to connect online, but with so much competition, it poses a question: How do you make your message stand out? Let’s dive into five powerful virtual prospecting strategies to transform your outreach and propel you ahead of the competition.

Sales 71
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The Best 90 Day Success Plan Every New Account Manager Needs [+ Template]

Account Manager Tips

Are you starting a new job as a key account manager? Follow this 30/60/90 day plan to quickly earn the confidence of your clients, colleagues and boss and grab your free template too.

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How to Set Up New Managers for Success

Force Management

Top sales teams differentiate themselves with a proven system for finding and attracting elite talent. But landing strong candidates is only the first step in the journey. The best organizations know how to retain sellers with the most potential and ensure they’re positioned to perform and excel as they advance up the ranks. Making the move from sales rep to manager is a common career pathway.

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Unlocking the Power of Single Customer Views (SCV)

Nutshell

Your customer data is the key to understanding your customers better so you can improve your marketing, sales, customer experience, and more. However, when your data is scattered across various platforms, you can’t harness its full potential. That’s where a single customer view, or SCV, comes in. An SCV consolidates your scattered customer data into one location so you can better understand your customers and use your data in meaningful ways.

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How Transformation in Healthcare Improves Decisions | KaiNexus

Kainexus

Transformation in healthcare involves integrating technology to improve patient care, streamline administrative processes, and enhance overall efficiency within the healthcare system. Operational decisions are crucial in healthcare by determining resource allocation, staffing levels, and workflow management, ultimately improving patient outcomes and organizational performance.

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What Are The 12 Tenets of Account Management (and Why You Need to Know)

Account Manager Tips

What are the 12 Tenets of Account Management? Phil Bourne shares his set of guiding principles you need to know to find success as a key account manager.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Build a Referral Machine in Five Steps

The Center for Sales Strategy

Referrals are the lifeblood of sales success. They are the ultimate "social proof" because people trust friends and influencers more than any advertisement delivered by the brand. A referral is someone who has a personal reason to check out your brand and who approaches your products or services with a positive-leaning curiosity. They may even be a pre-qualified lead if the referral itself was based on personal knowledge.

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How To Provide Customer Support for Any Communication Style

Groove HQ

Working with customers can be both fulfilling and demanding. One moment, you’re dealing with a buyer who is friendly, funny, and just needs a bit of help. The next, you have to solve a complex problem for an angry and demanding business owner. Each of those conversations will benefit from a different approach. Once your customer […] The post How To Provide Customer Support for Any Communication Style appeared first on Groove Blog.

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Announcing Email Booster 

Nutshell

Love Nutshell’s ability to send templated sales emails to your prospects and customers so you can type less and sell more? Want to be able to use email templates right from your email inbox? Introducing Email Booster, the second half of Nutshell’s Revenue Booster add-on ! Email Booster helps you send and customize Nutshell email templates from Gmail, ensuring Nutshell works where you do.

CRM 62
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Lean Transformation for Enhanced ROI | KaiNexus

Kainexus

In today's fast-paced environment, Lean transformation emerges as a strategic approach to streamline processes, optimize resources, and drive continuous improvement while embracing technologies. Combining Lean methodology principles with innovation, Lean transformation emphasizes efficiency, agility, and customer-centricity. Maximizing return on investment (ROI) in transformation is paramount as organizations seek to justify investments, prioritize initiatives, and ensure sustainable growth.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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7 Tips for Using Storytelling in Sales Presentations

Brooks Group

Storytelling in sales is a skill. When used correctly, it can be an incredibly powerful way to convince your prospects of the value of your solution. As humans, it’s in our nature to be drawn to stories. A good story grabs our attention, helps us visualize and understand information, and connects us to both the storyteller and the characters within the story.

Sales 76
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Unveiling Sales Process Bottlenecks: A Data-Driven Approach to Sales Optimization

The Center for Sales Strategy

For as long as sellers have been selling, managers have tracked their activity. Over time, we've improved the tools we use to track that activity, from call sheets to spreadsheets to CRM. But if all we do is capture the data and not study the data, what's the point? After all, the value is not simply in seeing how much activity we have but in understanding the trends within that data to help salespeople improve.

Sales 74
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7 Key Strategies For Growing Your Brand Using Short-Form Video Content

Customer Think

Short-form video content has emerged as a crucial tool for brand growth. Not only has it been recognized as the most popular and effective social media content format, but a significant portion of marketers (33%) are investing more in this strategy than any other.

Media 64
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Nutshell Announces New Email Sync Controls

Nutshell

Some emails—like those from HR, your company’s legal team, or just sensitive conversations—aren’t meant to sync into your CRM. To keep private messages private, you and your team need complete control over how your email communications are shared in Nutshell. Nutshell already offers tools for hiding emails so you can keep sensitive information out of your Nutshell account.

CRM 71
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Digital Transformation in Manufacturing: Unlocking New Opportunities | KaiNexus

Kainexus

The shift towards Industry 4.0 and smart manufacturing represents a significant evolution in how goods are produced, utilizing advanced technologies to enhance efficiency, productivity, and flexibility across various industries. Industry 4.0 refers to the fourth industrial revolution, characterized by integrating digital technologies into manufacturing processes, often termed "smart manufacturing.

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Pros v. Cons of a Sales Career

Brooks Group

A sales career can be exhilarating and rewarding—offering the potential for high earnings, flexible schedules, and the chance to work directly with a diverse range of customers. However, it also comes with its fair share of challenges, from the pressure of constant target-setting to the emotional toll of frequent rejection. As you consider whether a sales career is the right fit for you, it’s crucial to understand both the upsides and the downsides.

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Take Your Team’s Performance to the Next Level with Sales Coaching

Revegy

Sales leaders have seen massive transformations over the last couple of years. Limited budgets…more educated and demanding buyers…hybrid and remote reps…digital buying…personalized sales approaches…partner ecosystem shifts…and don’t get us started on introducing AI! Given these disruptions to the market, the cost of winning new revenue and preventing customer churn is increasing, putting additional pressure on […] The post Take Your Team’s Performance to the Next Level with Sales Coaching

Sales 52
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The Power of Atomic Change to Unlock Quantum Growth in Any Business

Customer Think

Organizations must be agile and adaptable to thrive in today’s rapidly evolving business landscape. This is why atomic change is more effective than quantum disruption. The traditional approach to turbulent times has always been a monumental, top-down transformation. But this is no longer the only path to success and is certainly not the most effective.

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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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Nutshell Announces New Email Sync Controls

Nutshell

Some emails—like those from HR, your company’s legal team, or just sensitive conversations—aren’t meant to sync into your CRM. To keep private messages private, you and your team need complete control over how your email communications are shared in Nutshell. Nutshell already offers tools for hiding emails so you can keep sensitive information out of your Nutshell account.

CRM 62
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How Top Organizations Master Enterprise Digital Transformation | KaiNexus

Kainexus

Digital transformation at the enterprise level is essential for organizations to remain competitive, relevant, and resilient in today's rapidly evolving business landscape. By embracing digital technologies and modernizing processes, enterprises can enhance operational efficiency, improve agility, and unlock new opportunities for growth and innovation.

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How to win without pitching, with Shannyn Lee

Account Management Skills

Welcome to episode 112. I’m joined by Shannyn Lee, Managing Director of Win Without Pitching ®, which is widely recognised by the creative industry as one of the best quality sales training programs because it’s specifically tailored to agencies. This episode will be particularly valuable for you if your job at the agency is winning new business and you’d like to know how to do that without having to go through a costly pitch process.

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The SMB Owner’s Guide to Navigating Sales During Economic Uncertainty

ACT

Today’s CEOs believe there’s a 24 percent likelihood that their companies will be exposed to macroeconomic volatility in the next 12 months. Business leaders also believe that there’s a 24 percent chance inflation will be a key threat to their companies during the same period. An economic downturn has been a looming threat for businesses over the last few years.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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5 Ways to Revamp Your Advertising Strategy to Drive Better Consumer Relationships

Customer Think

Between the death of the third party cookie and the birth of AI, the face of the internet is getting a major makeover. To keep your business thriving, you’ll need to make some major changes to your marketing strategy.

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Measuring Success in the Face of Wicked Problems: Climate Action Plan Performance Measures

Envisio

Some challenges are so complex, interconnected, and stubbornly resistant to resolution that they defy traditional problem-solving approaches. These are known as “wicked problems.” Originally coined by philosopher C. West Churchman, and popularized by social scientists and design theorists Horst Rittel and Melvin Webber in the 1970s, wicked problems are characterized by their multifaceted nature, lack of clear solutions, and tendency to generate unintended consequences.

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Prioritize Sales Manager Enablement For Better Sales Results

Sales Outcomes

When organizations need to improve sales results, they often focus on enhancing salesperson skills and competencies rather than sales manager enablement. Traditional thinking tells us to focus on salesperson investments because they represent the larger population and are the front line of customer and prospect interactions. However, modern sales enablement organizations are dramatically increasing their investment in sales manager enablement and prioritizing internal and external resources to s

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Empowering Success: The Trust-Driven Approach of Sales Enablement Managers

Revegy

In an era where the velocity of change in the sales sector outpaces nearly every other aspect of business, the imperative for a trust-driven, dynamic approach to sales enablement is crucial. It’s not only about equipping sales teams with the right tools and strategies; it’s about cultivating deep-rooted trust and credibility between Sales Enablement Managers […] The post Empowering Success: The Trust-Driven Approach of Sales Enablement Managers appeared first on Revegy.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.