DemandFarm

MARCH 31, 2023

With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management. Challenges in Shifting to Digital Key Account Management Shifting to Digital Key Account Management also comes with its fair share of challenges.

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DemandFarm

AUGUST 11, 2023

We have transitioned to cloud-based and software selling models, shifting our focus to the customer’s product experience. In this context, Revenue Operations (RevOps) has emerged as a pivotal strategy that aims to align sales, marketing, and customer success throughout the customer journey.

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Key Account Management Account Management Digitalization Digital Transformation 52

DemandFarm

JUNE 2, 2023

Maximizing Customer Retention with Key Account Management Looking for valuable insights into growing your existing customer base? In episode #9 of The Shift Podcast Dr. Karthik Nagendra speaks to Sherrod Patching, VP CSM at Gitlab to delve into customer retention trends, strategies, challenges, and much more.

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Key Account Management Account Management Government Digitalization 52

Arpedio

OCTOBER 17, 2023

Account management software tools Account Management Software ← Back to blog Account management software solutions have transformed the way businesses handle their account planning and client interactions. This is where account management software solutions come into play as a transformative tool.

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ProlifIQ

JUNE 21, 2023

Strategic Account Management in B2B Welcome to our comprehensive guide on strategic account management. Whether you’re an experienced strategic account manager or aspiring to become one, we share the knowledge and skills needed to excel in this critical role.

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SmartKarrot

MAY 12, 2023

Key Account Management (KAM) is a strategic approach that focuses on fostering long-term, value-driven relationships with a select group of high-potential customers. This article will discuss the top 6 Key Account Management skillsets that are crucial for driving business success.

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SmartKarrot

MAY 15, 2023

In the fast-paced and ever-evolving world of business, nurturing strong and lasting relationships with key clients is crucial for success. Key Account Management (KAM) is the art of strategically managing and nurturing these vital accounts, unlocking their full potential and driving long-term growth.

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SmartKarrot

JUNE 28, 2023

In fact, a survey by Bain & Company shows that a 5% rise in customer retention results in over 25% surge in profits. The key account manager is then supposed to act as the first contact point between these clients and the business, dedicate resources, and hold meetings with them. This now becomes a challenge.

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KAM With Passion

NOVEMBER 11, 2020

To keep things relatively simple, let’s consider two types of context: Account Management and Key Account Management and let’s see how the execution of Business Reviews adapts to the depth of relationship between the supplier and each customer. Business Reviews in an Account Management context.

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SmartKarrot

SEPTEMBER 20, 2023

Navigating the complex waters of Key Account Management (KAM) is difficult. So, how do we ensure that we don’t lose balance, or more importantly, retain and grow our most valuable customers? Key Account Management isn’t just about building and maintaining relationships. Enter: Playbooks.

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Key Account Management Account Management Management Value Proposition 10

SmartKarrot

MAY 12, 2023

In today’s highly competitive business landscape, managing and nurturing key accounts has become a critical aspect of organizational success. Key Account Management (KAM) is a strategic approach that focuses on developing long-term, mutually beneficial relationships with a select group of high-potential customers.

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Key Account Management Account Management Business Growth Value Proposition 10

SmartKarrot

OCTOBER 11, 2022

For this reason, you require a key account management process. . CEOs (Chief Executive Officer) and chief sales officers place a high priority on key account programs. However, most CSOs believe that this strategy is ineffective – the biggest customers get the best resources.

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SmartKarrot

OCTOBER 14, 2022

For this reason, you require a key account management process. . CEOs (Chief Executive Officer) and chief sales officers place a high priority on key account programs. However, most CSOs believe that this strategy is ineffective – the biggest customers get the best resources.

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Key Account Management Account Management Management Suppliers 10

Account Manager Tips

SEPTEMBER 15, 2022

Why key account managers need a personal brand Why I started to build my personal brand Step 1: Figure out your personal brand Step 2: Create a personal branding plan Step 3: Become a student of personal branding Join the Personal Branding Playbook In other news Quote of the week. Director of Account Management, Conduent.

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Key Account Management Account Management Media Publishing 130

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

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SmartKarrot

JUNE 18, 2020

A key account manager plays a pivotal role in increasing customer success. These individuals work with your customers in a way that develops long-term relationships. There are several vital skills a key account manager should have. The Duties of a Key Account Manager .

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Jermaine Edwards

MAY 27, 2020

When I started out in sales I was told to do customer research. Some account managers and key account managers can get paralysed by over research. I want to speak to those working diligently getting to know your customers. Despite this, you can be the expert on delivering results for your customers.

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Account Manager Tips

JANUARY 22, 2022

Why Don't Clients Make Decisions (and How to Help Them Commit) As a key account manager, your goal is to keep your clients happy and satisfied with your solutions. Join a growing community of sales, customer success and key account management readers. What's going on?

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SmartKarrot

APRIL 13, 2023

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. From podcasts and webinars to blogs and social media posts, these influencers are using a range of channels to help other account managers learn, grow, and succeed.

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Account Management Key Account Management Management B2B 11

KAMCast

DECEMBER 17, 2020

As a fellow KAM “Activist”, Warwick’s mission is to help organisations leverage the power of key account management to accelerate client retention and revenue. He has also recently launched The KAM Club – a private learning community that helps busy account managers get results.

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The Congruity Group

JUNE 5, 2023

with Tim Hinckley : Pages 9-11 Episode #8 – Bringing Your Customers Into the Development Process is a No-Brainer with Nick Ripplinger : Pages 21-23 Episode #16 – My Ideal Customer is the One Who I can Make Successful with Ross G.D.

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Strategic Account Management Association

SEPTEMBER 11, 2020

In strategic account management, companies have to address the never-ending question of how to differentiate themselves and gain market share. Value Selling A sales approach that focuses on benefiting the customer throughout the life cycle of your relationship. Customer success is focused on retention, loyalty and advocacy.

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DemandFarm

AUGUST 31, 2023

In the business world, customer success management is no longer an afterthought; it’s a necessity. Consensus across research confirms: retaining existing customers costs 5 to 25 times less than acquiring new ones. Success lies in a tailored, strategic approach to customer success management.

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Key Account Management Account Management Customer Success Management 52

DemandFarm

MAY 12, 2023

Renewal Revenue Platform Sales Tools for Renewal Revenue The sales approach to increasing renewal revenue involves prioritizing customer success. Anticipating customer needs and providing flexibility is vital to this. This can help to increase customer loyalty. This can optimize booked contract revenue over time.

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B2B Key Account Management Account Management Manufacturing 52

SmartKarrot

MARCH 15, 2023

Role: Director, Customer Success Location: Houston, TX, United States (Remote) Organization: Innovapptive Inc As a Director of Customer Success, you’ll ensure great client happiness, adoption improvements, retention, and expansion, you should lead and manage the customer success team of strategic accounts.

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Customer Success Key Account Management Account Planning Stakeholders 19

SmartKarrot

DECEMBER 1, 2022

Role: Customer Success Specialist Location: Irving, TX, United States (Hybrid) Organization: Injala As a Customer Success Specialist, you will examine client Requests (problems with the system and requests for enhancements) to determine both severity and priority. Apply here: [link]. Apply here: [link].

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Customer Success Client Onboarding Onboarding Key Account Management 19

Jermaine Edwards

MAY 18, 2020

There are 10 immutable laws that shape the philosophy, outcomes and actions of high performing businesses, key account managers and customer serving professionals over the long term. LAW ONE: You cannot move a customer to a new place without knowing what you need to change. Here they are…. What do I mean by this?

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Key Account Management Account Management Decision-making Leadership 130

Jermaine Edwards

MAY 18, 2020

There are 10 immutable laws that shape the philosophy, outcomes and actions of high performing businesses, key account managers and customer serving professionals over the long-term. LAW ONE: You cannot move a customer to a new place without knowing what you need to change. Here they are…. What do I mean by this?

Key Account Management 130

Key Account Management Account Management Decision-making Leadership 130

SmartKarrot

NOVEMBER 2, 2022

Strategic account management is a business practice involving activities like providing customers with the best support and services, thus increasing their consumption of products and services offered by the business. Challenges are inevitable in growing customer accounts. This is certainly not an easy task.

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Account Management Management Key Account Management Stakeholders 10

SmartKarrot

MAY 17, 2022

Role: Director of Customer Success Location: Remote, United States Organization: Timescale As a Director of Customer Success, you will identify and implement strategic and tactical methods that constantly improve customer experience. Manage and escalate data inquiries and investigations as needed.

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Customer Success Key Account Management Stakeholders Negotiation 19

KAMCast

DECEMBER 3, 2020

Picture the scene… You have just asked one of your top account managers to meet you and walk you through their account plan for your most important customer. The role of technology is to SUPPORT the business, to make the life of an account manager more productive, more effective and ultimately more successful.

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Key Account Management Account Management Account Planning Customer Experience 52

KAMCast

NOVEMBER 12, 2020

: In my discussion with Grant, we touched on his thoughts and insights on my questions like: What role does marketing play in today’s world of key account management? I loved the simple breakdown of how to plan great content by thinking about the fundamental questions: What challenges is the customer facing?

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Marketing Key Account Management Publishing Account Management 52

KAMCast

MAY 27, 2021

IN THIS EPISODE: How successful is your key account management team? What is the definition you have for what success is, for your business? How do you measure the performance of your key account managers? How successful is your key account management team?

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SmartKarrot

MAY 27, 2020

Has your mind been pondering around these questions like – ‘What skills are the top account management companies looking for’? Are they even looking for account managers to hire? Let’s see how you can benefit from the best account manager training available online. LAMP Account Management Training .

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Account Management Management Key Account Management Account Growth 10

ProlifIQ

OCTOBER 15, 2020

Powered by Salesforce Experience Cloud, the new Community provides Admins, sales, customer success, and marketing professionals a place to collaborate via Salesforce Trailhead as well as access product user training videos, and tap into a robust knowledge base to boost their performance and satisfaction with PROLIFIQ offerings.

Key Account Management 52

Key Account Management Customer Success Stakeholders Digitalization 52

ProlifIQ

OCTOBER 15, 2020

Powered by Salesforce Experience Cloud, the new Community provides Admins, sales, customer success, and marketing professionals a place to collaborate via Salesforce Trailhead as well as access product user training videos, and tap into a robust knowledge base to boost their performance and satisfaction with PROLIFIQ offerings.

Key Account Management 52

Key Account Management Customer Success Stakeholders Digitalization 52

SmartKarrot

JUNE 16, 2020

A list of Top 8 SaaS Account Management Best Practices to help you grow your existing accounts and increase revenue. #1 1 Define Key or Strategic Accounts. 2 Focus on Customer Success. 2 Focus on Customer Success. 3 Know Your Customer (KYC). 5 Build Stickiness.

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