article thumbnail

Procurement & Sales: A Complex Relationship

Strategic Account Management Association

The relationship between procurement and sales teams has always been something of a power struggle. Here, Harvey Dunham and Christopher Jensen of the Strategic Account Management Association, give the sales slant on how procurement can genuinely become a customer of choice.

article thumbnail

3 Best Sales Podcasts for Key Account Managers

Account Manager Tips

The best sales podcasts key account managers should listen to Are you a key account manager? Why selling is hard for key account managers Key Account Managers are busy making sure clients get the best from what they've already bought. He was responsible for managing 168 accounts!

article thumbnail

10 Steps to Win Over Your Client’s New Procurement Team

Account Manager Tips

New procurement teams introduce big challenges and new opportunities into the customer relationship. As a supplier you need to adjust fast and build a foundation of trust. My old contact has been replaced First things first: find out what they want 10 steps to become a supplier of choice Check these out Quote of the week.

article thumbnail

9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Why is key account management important? Well, i f you don't have key account management in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key account management is the secret to grow revenue and customer retention.

article thumbnail

Passing the Price Gauntlet with Strategic Accounts

Holden Advisors

As a strategic account manager, you take the long view in working with your customers to ensure that each of them gets the right solution. When it’s time to close the deal, procurement is introduced into the process and now runs the relationship and the deal – and they only focus on the price. It doesn't have to be this way.

article thumbnail

How to pitch to procurement, with Jessica Bowler and Iris Gatzweiler

Account Management Skills

I spoke to Jessica Bowler and Iris Gatzweiler , two senior procurement clients who shared some insights into the pitching process. Don’t forget to go back to Episode 9 , where Jessica and Iris talked about how to approach and develop relationships with procurement. Welcome to Episode 54. So welcome Iris and Jess. Wonderful, Jess.

article thumbnail

How To Go From Order Taker To Trusted Advisor

MTD Sales Training

From the customer’s point of view there are 4 types of relationships that they have with their suppliers. STAGE 2 – THIRD PARTY SUPPLIER. We cover a lot of material on how to be a trusted advisor within our Online Sales Training and our Key Account Management Training courses. Order Taker? Trusted Advisor?

Suppliers 140