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Zendesk completes acquisition of Klaus

Zendesk

Zendesk today announced it completed its acquisition of Klaus, the industry leading AI-powered quality management platform. The acquisition of Klaus is the latest addition to the company’s existing WEM solutions which includes Tymeshift, a modern workforce management tool built exclusively for Zendesk.

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Business Acquisitions Trending in the Digital Space

Aepiphanni

Despite 2020 being a challenging year for everyone, many companies made strategic business acquisitions into the digital space. It’s titled “1st-time acquisitions of digital businesses expected to continue in 2021.”. An article on S&P Global covers this market movement. billion in 2020, up from about $25.5

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Digital Marketing update webinars (June 2023)

Red Star Kim

Things continue to move at pace in the world of digital marketing and marketing automation (MarTech). Digital Marketing update webinars (June 2023). He reflected that your web site is your primary digital asset. GatorLeads (from Spotler) can be used to track the digital footprint of your target audience.

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The Impact of Your Digital Evolution on Your Customer Acquisition Cost

SBI Growth

Organizations that were staving off digital evolution were forced into adoption, while those that had embraced digital were positioned for success. The global pandemic has brought about the greatest virtual sales experience ever to occur. In a multi-quarter stretch where.

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The Marketer’s Dilemma: Acquisition vs. Retention

Customer Think

Should acquisition vs. retention really be a dilemma? Can’t there just be a balance between the two? Must one outweigh the other? Companies have long been pouring disproportionate resources – human, time, effort, capital – into the top of the funnel.

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Customer acquisition cost (CAC): How to calculate and improve it

Zendesk

Customer acquisition cost (CAC) was on the rise for many companies prior to COVID-19. McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses. What is customer acquisition cost (CAC)? How to calculate customer acquisition cost (CAC).

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Acquia Completes Acquisition of Monsido

Customer Think

Adds website accessibility, website optimization, and compliance solution to Acquia's industry-leading digital experience platform (DXP)