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Creating Peak Experiences: How to Brainstorm in CX

Customer Think

“What if we came to clients with a collection of solutions rather than a collection of problems?” ” It was a startling insight that my friend, Greg Iszler, pointed out. One of the biggest challenges in the Customer Experience world is we are busy finding problems, but devoting little time to creating great experiences.

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Growth Hacking Experimentation

Flevy

This can be in the form of improving the existing content of an article, memo, or whitepaper we write for better conversion. Foster a culture of brainstorming and hypothesis development. The process should have well-defined steps from brainstorming ideas to creating hypotheses, executing hypotheses, and prioritizing ideas.

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Creativity 8 – From consternation to collaboration: Using creativity to turn problems into opportunities in client service

Red Star Kim

Creativity is crucial for marketing and innovation and a while back I produced a series of introductory articles on creativity. This article reviews a few simple creativity techniques that have been successfully used in this area: From consternation to collaboration: Using creativity to turn problems into opportunities in client service.

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How to Write an Article Outline (For Thought Leaders)

Liston Witherill

How do you get better at writing, overcome "writer's block," and logically structure your articles? Outline your articles before you sit down to write. How do you write an article outline? Writing an article outline begins with your topic. Now your article outline is taking shape. Be exhaustive.

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How to Identify the Rare, Untapped Market

Hubspot Sales

When you set up a Google alert for something like "marketing trends," you'll get articles sent directly to your email that contains that keyword. Similarly, you can read market prediction articles. This will help you brainstorm new products that aren't being sold yet. The first thing I do in the morning is read those articles.

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Design Thinking Driven Problem Solving and Innovation

Flevy

In this article, we will explore what design thinking is, its benefits, the design thinking mindsets, methods, and tools, applications, and best practices. Brainstorming: Generating a wide range of ideas and solutions. Various methods and tools, such as empathy mapping, brainstorming, and rapid prototyping, can facilitate the process.

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How a copywriting agency is embracing generative AI

Account Management Skills

Brainstorming & inspiration a. Extracting key information from online articles b. Get your head around a new topic or industry 2. Can help with writer’s block and give food for thought b. Create content headline ideas c. Enhance creative writing through use of metaphors and analogies d. Summarising a.