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The Business Review: a modern classic, so important also during difficult times

KAM With Passion

What is true in the private life is true in business as well, especially between a supplier and their customers. They need their suppliers to come to them with a “seek to serve” mentality. In order to understand their customer needs, in good like in bad times, suppliers need to run regular Business Reviews with them.

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Account Base Marketing

Cosawi

One of the key pressure points that we see is the increased complexity and diversity of types of customer problems suppliers are asked to solve. As the closest person to the customer and the owner of the customer-supplier relationship, is the SAM or KAM alone with all of the demands wrought by the new economy? . Recent Posts.

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Top 5 Account Management Best Practices to Drive Real Customer Centricity

Revegy

A successful strategy begins with effective collaboration and transparency: Account-based marketing ready to engage and support the initiative. Executive sponsorship and engagement of supplier and partners lined up. Global Account Management. Growing revenues in global accounts present a unique set of challenges.

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5 Ways Account Management Drives Customer Centricity

Revegy

A successful strategy begins with effective collaboration and transparency: Account-based marketing ready to engage and support the initiative. Executive sponsorship and engagement of supplier and partners lined up. Global Account Management. Growing revenues in global accounts present a unique set of challenges.