article thumbnail

What every SAM should know about cybersecurity: An interview with International Society of Automation’s Steve Mustard

Strategic Account Management Association

What does cybersecurity have to do with you? If you’re selling digital solutions, the answer is: Everything. The post What every SAM should know about cybersecurity: An interview with International Society of Automation’s Steve Mustard appeared first on Strategic Account Management Association blog.

article thumbnail

A strategic account manager's guide to cybersecurity

The SAMA Podcast

What does cybersecurity have to do with you? If you're selling digital solutions, the answer is: Everything. Steve Mustard, President and CEO of National Automation and President of the International Society of Automation, explains why SAMs should care.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Understanding how cybersecurity is set to impact the retail industry

Customer Think

One of the most notable advancements in the retail industry is the use of digital signage. The retail industry is constantly evolving, and technology has played a significant role in this change.

Retail 118
article thumbnail

Words! What are they good for?

Zendesk

This year marks the 20th anniversary of Cybersecurity Awareness Month. A lot has happened since government and industry first came together to raise awareness about cybersecurity. Fun fact: More than 80 zero-day exploits were detected by Mandiant Threat Intelligence in 2021, an all-time high for the cybersecurity industry.

article thumbnail

Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

Delegates were from legal and accountancy firms with roles as varied as marketing, digital marketing, business development, PR and key accounts (executives, managers and a director). And we analyse the analytics from our digital marketing performance. Often we identify trends by placing a line of best fit across the dots on a chart.

article thumbnail

Net Sales Vs. Gross Sales: How They’re Different and Why You Should Track Them

Nutshell

Let’s take a look at an example to illustrate this calculation, sticking with the cybersecurity example we used before. Our earlier example established that the cybersecurity company’s gross sales amounted to $5,190 for the past quarter.

article thumbnail

Important Emerging Technologies in the Digital Workplace: A Gartner® report

Zendesk

To stay competitive in this digital-first pandemic world, your business’ technological capabilities must meet your employees’ needs. A new report from Gartner, Important Emerging Technologies for the Digital Workplace , outlines the technologies and strategic actions organizations should take to prepare and succeed in the new future of work.