Tue.Mar 23, 2021

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9 Unexpected Reasons Why Key Account Management is Important

Account Manager Tips

Share. 0. Tweet. 0. Share. 0. Pin. 0. Why is key account management important? Some reasons are obvious, like growing client revenue and retention, but others will surprise you. Why should you care? Well, i f you don't have key account management in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection.

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21 Pieces of Advice from All-Time Great Entrepreneurs

Hubspot Sales

Entrepreneurship might seem like the business equivalent of trying to navigate uncharted waters — and in some respects, that's accurate. Entrepreneurs are assuming tremendous risk, putting a lot of faith in themselves, and paving a lane within whatever industry they're trying to crack. They're trailblazers in their own right, but obvious as this might sound, they're not the first ones to ever blaze trails.

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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Share. 0. Tweet. 0. Share. 0. Pin. 0. Your biggest customers are not your best customers. Often they're your worst. Low margins, customisation, and always reminding you how important they are. When they say "jump", you say "how high?" So if your biggest customers are not your best, then who are? To identify key accounts with true growth potential, you must dig deeper.

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Improving Sales Performance | Media Sales Report | Company Culture and Employee Engagement

The Center for Sales Strategy

In Season 2 of Improving Sales Performance Series , we’ve focused on the data and analysis of the 2020 Media Sales Report. In our last episode of Season 2, company culture and employee engagement experts Beth Sunshine, Deb Fulghum, and Jim Hopes, dig into the key takeaways from the full Media Sales Report and discuss company culture and employee engagement based on the data in the report.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Banking on a Better Relationship with your Customers?

NG Data

Get Smart on Sharing Customer Experience(s) One of NGDATA’s APAC offices is situated in Singapore, soon to be the World Economic Forum host. We’re excited about welcoming world leaders to discuss the global economy, and it prompted me to think about how working more remotely has renewed the focus we have and the need to keep the conversation going across seas and sectors.

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LIVE: How to Make Your Workplace More Inclusive & Accessible

Strategic Planning and Management Insights

In a 2015 study, Deloitte reported that diverse companies earned 2.3 times higher cash flow per employee. And while diversity may just be a measure of success, inclusion is the ultimate goal. An inclusive workplace can improve the wellbeing of your employees, boost moral, and increase productivity. And on top of that, being truly inclusive will widen your pool of talent to choose from.

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What is a value proposition? Definition + examples

Insightly

Why do people buy your product? It should be obvious, right? If you sell groceries, people buy them because they’re planning their next meals. If you sell books, people buy them because they want something to read. If you sell B2B software, customers buy to improve their business processes. In reality, it’s not that simple. People who are hungry could go to the grocery store, or they could order take-out.

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Managing Client Expectations: A Guide For Agencies

Liston Witherill

           Managing Client Expectations: A Guide For Agencies. Full Transcript. A friend recently broke up with her boyfriend. It was a short lived romance. You know the kind, it starts with a rush of excitement, followed by the first sign of differences beyond repair.

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Product Update: Powerful New Inbox Sidebar

Groove HQ

We’re excited to announce the launch of our new Inbox Sidebar! ?? This update is in preparation for our public launch of Live Chat in the next month. But as you’ll see, the new sidebar is very powerful on its own. We’ll be rolling out the new Inbox Sidebar over the next few weeks to […]. The post Product Update: Powerful New Inbox Sidebar appeared first on Groove Blog.

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7 Zoom Personas — and Is It Really Working?

CoSell

Let’s Zoom! Videoconferencing via Zoom has become an integral part of our daily work life. We’re using it to connect and see the people we work with. Jumping on a video call feels like the best thing to ‘being there’ in person. In the last weeks and months, we’ve been on a lot of calls. I bet you’ve noticed certain that people take on kinds of personas on a videoconference.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Five Facts from our Software that you probably don’t know

QYMATIX

Here are five interesting facts we discovered while analyzing sales transactions of B2B companies. Are you interested in learning from your sales data? Artificial intelligence makes sales teams truly data-driven, while offering exciting insights. Learn what other companies have discovered with us now! How did we get to these interesting facts? Using our Sales-AI software.

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How Do You Strengthen Your Co-Selling Partnerships?

CoSell

In today’s business environment, smart sales leaders are actively looking for fresh ways to identify their most valuable partners. Recently CoSell did a survey of CEOs and CROs to determine their top needs, challenges, and priorities. One of the key questions we asked top leaders, “How do you strengthen your co-selling partnerships?” Today, I’d like to share 7 of their candid answers.

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6 Steps To Create Your Company’s Financial Plan

Aepiphanni

Business planning in 2021 is sure to be full of challenges given the state of the economy and continuing pandemic concerns. Despite that, however, not planning your company’s financial future at all is a definite strategy for failure. There are many ways to create a company financial plan, and the underlying reason to do so is because that plan will act as an early warning system to help you address issues before they become serious.

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The Power of Human Connection in Customer Success

SmartKarrot

The success of Customer Success lies in its human connection. Statistically proven, a report by Capgemini states that customers consider a re-purchase when they are connected to the brand on a rather personal level. The best human connection in Customer Success is always personal, relevant and timely. As a brand, you not only address these issues because they deliver stellar customer experiences but also because they are vital client demands.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How to move from agency employee to agency owner, with Simon Barbato

Account Management Skills

?. This episode is for you if you’re working for a creative/digital agency and are thinking about becoming an agency owner. It’s also one to listen to if you’re in a planning role (sometimes referred to an agency strategist) or are wondering whether your talents might be suited to this role. Simon Barbato is the founder and CEO of Mr.

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Mar 23 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Success Location: San Francisco, CA, US Organization: Oura As a Director of Customer Success, you will use quantitative and qualitative feedback to drive product, sales, and operational improvements with leadership teams across the company that enhance the Oura B2B experience. Lead the Customer Success team as we continue to grow and scale the team including, but not limited to setting quarterly goals, strategically balancing partner portfolios amongst the team and pr

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The ultimate guide to cloud computing for customer service teams

Zendesk

Quiz time: Is your customer support team having a hard time transitioning to work-from-home in the midst of the COVID-19 pandemic? Have you recently suffered a setback due to server crashes that resulted in unhappy customers? Are you looking for ways to lean out your IT budget so you can spend more money on actually supporting your customers? If you answered “yes” to any of these questions, it may be time to switch your customer service platform and move to the cloud.