Wed.Jun 04, 2025

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Give Subscribers the Power to Choose With Nutshell’s Email Preference Center

Nutshell

Avoid subscribers unsubscribing from all your marketing emails just because a single email missed the mark. With Nutshells new Email preference center, your contacts can tell you exactly what they want to see in their inbox, so you keep the right conversations going and keep churn at bay. When your email marketing audiences only have a binary opt-in or opt-out choice, the moment a message fails to resonate, they could be gone for good.

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Air Canada’s Chatbot Walked So Cursor’s Chatbot Could Ruin

Help Scout

Generative AI and machine learning can do incredible things, but when you're trying to help customers the stakes can be very high. Recent failures of AI chat bots are worth considering as we all roll AI into our service organizations.

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Keep Key Accounts Thriving: Optimizing Revenue and Client Retention

Revegy

Managing high-priority client accounts is one of the most critical tasks for growing organizations. The stakes are high, and retaining key accounts requires not only offering excellent service but also strategically nurturing relationships, identifying opportunities, and aligning with client goals. With account management software, organizations can streamline and optimize their approach to handling key accounts, […] The post Keep Key Accounts Thriving: Optimizing Revenue and Client Retent

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ClearPoint Strategy x FCCMA 2025 Recap

ClearPoint Strategy

Strategic Conversations, Community Connections & SWAG!

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Highlights from the Gartner 2025 NA CSO and Sales Leader Conference

Revegy

The Gartner 2025 NA CSO & Sales Leader Conference brought together industry professionals, thought leaders, and innovative minds May 19 – 21 in Las Vegas. This event is a hub for executives, revenue leaders and decision makers who are looking to sharpen their strategies, leverage cutting-edge technologies, and prepare their organizations for the future of […] The post Highlights from the Gartner 2025 NA CSO and Sales Leader Conference appeared first on Revegy.

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Don't Waste Your AI Features. Pricing Insights to Maximize Adoption

SBI

AI is now central to your SaaS product strategy, even if youre not an AI-first company. From analytics and automation to customization and customer service, SBI's 2025 State of SaaS Pricing Report found that 77% of enterprise SaaS already have AI-powered features live in their product. But how should you price AI-powered features to maximize adoption and revenue?

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Why Talk Time is the Worst KPI for Measuring Sales Performance (Ask Jeb)

Sales Gravy

Here's a question that'll make your head spin: What do you do when your top performer is crushing quota but not hitting a required talk time KPI? That's the question posed by Josh Robich and Josh Nelson from Nashville. Josh Nelson ranked 18th out of 130 reps in his first full year at a new company, but he was consistently falling short of the company's sacred talk time metric of 3 hours per day, averaging only 2.5 hours instead.

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Highlights from the Gartner 2025 NA CSO and Sales Leader Conference

Revegy

The Gartner 2025 NA CSO & Sales Leader Conference brought together industry professionals, thought leaders, and innovative minds May 19 – 21 in Las Vegas. This event is a hub for executives, revenue leaders and decision makers who are looking to sharpen their strategies, leverage cutting-edge technologies, and prepare their organizations for the future of […] The post Highlights from the Gartner 2025 NA CSO and Sales Leader Conference appeared first on Revegy.