Future Marketing/BD Manager – Build resilience to avoid being overwhelmed
Red Star Kim
MARCH 7, 2023
A key theme arising at the March PM Forum “ Future Marketing/Business Development Manager” (with delegates from legal, accountancy and consultancy firms) was about being overwhelmed. There were conversations about overwhelmed marketing/BD managers, overwhelmed M&BD teams and overwhelmed fee-earners. Often this was due to heavy and growing workloads – with many conflicting priorities between managing day-to-day operational demands and taking a more strategic approach towards the future.
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