Why AI in Key Account Management Is Useless Unless…
DemandFarm
MAY 14, 2025
AI has swept across the enterprise. From marketing automation to customer support, from predictive lead scoring to content generationevery function is being reimagined by intelligent systems. The logic is simple: train the models, refine the data, automate the process, and scale. But this linear formula doesnt quite hold in key account management (KAM).
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