SBI Growth
NOVEMBER 18, 2020
As a sales leader, it is necessary to understand the performance levers which impact your bottom line. One encompassing metric that can help you understand these levers and improve sales effectiveness and efficiency in 2021 is Sales Velocity. Deciphering your.
Hubspot Sales
NOVEMBER 18, 2020
Sales leaders, be honest — you're curious about what your peers are up to. This year has been unconventional (to put it lightly) and leaders have been faced with challenges that they likely haven’t seen at other points in their careers. The ability to share information with other leaders, or to ask "how are you managing?" is invaluable. However, that’s far easier said than done when you’ve got work to do.
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The Center for Sales Strategy
NOVEMBER 18, 2020
Working with sales leaders and managers through a crisis like the pandemic is full of twists and turns — and new discoveries! Significant transformations such as downsizing and restructuring because of things like COVID can disrupt the flow of a sales team, however, done properly, they can improve sales performance. Many sales organizations are discovering that removing unproductive sellers (and not replacing them) creates a more productive team.
RAIN Group
NOVEMBER 18, 2020
Most people who enter the discipline of sales training and enablement have an intrinsic motivator to help people. They are teachers, inspirers, coaches, and cheerleaders. But sometimes, even the most skilled trainers are faced with obstacles that are difficult to overcome. Training is inherently challenging. Research on The Forgetting Curve shows that within one week, people will have forgotten an average of 90% of the information presented.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Strategic Planning and Management Insights
NOVEMBER 18, 2020
The COVID-19 pandemic and resulting economic recession have radically altered how businesses operate, creating significant changes to business strategies, workplace culture and the employee experience. Maintaining a strong organizational culture and connections with employees despite these challenges is essential for small and mid-sized businesses as they pivot to navigate through the pandemic and beyond.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
SmartKarrot
NOVEMBER 18, 2020
Role: Director, Customer Success Location: Toronto, Ontario, Canada Organization: Book4Time Inc. As a Director of Customer Success, you will assume direct responsibility for a handful of extremely strategic customers in providing a white-glove level of Customer Success. Drive customer success outcomes by focusing on improving an already high retention rate, with less than 5% churn per year.
Hubspot Sales
NOVEMBER 18, 2020
When identifying qualified leads, building relationships with potential buyers, guiding customers through the buyer's journey, and closing deals, every bit of information about your prospects helps. However, sales reps don't always have the time or resources to collect all of that information. One way to make this process faster and easier is with the help of sales intelligence.
SmartKarrot
NOVEMBER 18, 2020
The school of marketing teaches you the subtle art of enticing and converting prospects. In the SaaS industry, the whole ball game is about turning a prospect into a potential, loyal brand advocate. Your existing client base is more like a lucrative offspring of the newer and existing opportunities that you must not wash your hands off. In such a case, you must delve into the chapters of SaaS customer marketing and know, how to ace business.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Nutshell
NOVEMBER 18, 2020
Ten years ago, Tyler Tate and I prepared to step onto a stage and introduce the world to Nutshell. Ten is just a number, but I thought I’d take the opportunity to share a few personal observations from Nutshell’s first decade. A year before our launch, my cofounder Guy Suter pulled together a small team and shared a vision for a product that met what had been missing from sales CRM software: Delightful user experience Mobile apps (this was 2010!
SmartKarrot
NOVEMBER 18, 2020
The expectations of the customer are on the rise. In such a scenario, it is much-needed to be on par with their taste. And that is why you must zero in on pursuing customer excellence. The term simmers down to emphasizing efforts to generate front-end changes that surface perfection. Here are 10 such essential tips that can help you achieve customer excellence in no time.
Nutshell
NOVEMBER 18, 2020
If backlinks are “the currency of the internet,” link building is like picking money from a tree. If you’re looking to grow your organic traffic and SEO, your strategy must include some form of link building. Even marketers on a budget can still achieve tremendous results, as link building done correctly will indicate to search engines that your site is just as highly-ranked as the sites that link to it.
SmartKarrot
NOVEMBER 18, 2020
Okay! So now you have gotten over the customer acquisition stage and want to perfect the succeeding stages. Your marketing and sales team has made numerous promises to the customer. The customer, after getting convinced of all the future opportunities, has decided to purchase your product. So far so good! But this is not the end of the story. How you execute the sales to customer success handoff is a major deciding factor in forming a further relationship with the customer.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
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