Tue.Jan 11, 2022

Investing in Employee Development is No Longer Optional

The Center for Sales Strategy

It’s often said that an organization’s most valuable resource is its people. An increasing number of leaders are turning these words into action by investing in training and skill development for their workforce.

Are You Afraid of Success?

Revenue Storm

“Everything you’ve ever wanted is on the other side of fear.” ” I love this quote – I try to remind myself of it on a frequent basis. It jolts me a little when I realize I may be living in my “comfort zone.”


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Capabilities-driven M&A


Mergers and Acquisitions (M&A) generally do not produce the outstanding results that they are envisioned and purported to provide. Some companies in certain industries, however, demonstrate consistent success when it comes to M&A.

How to Fill Your Sales Pipeline

RAIN Group

Tell me if you’ve heard this one before: “Put me in front of ten buyers and I'll close seven of them. All I need is more meetings.” I hear this from sellers all the time. They're convinced they'll get the hits if they just get more at-bats. But where are those at-bats going to come from?

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

Product-Led Growth: Enabling Sales to Scale Your Success

Force Management

Product-led growth (PLG) is leading many B2B companies to drive rapid revenue success. While PLG solutions can propel organizations forward efficiently, this approach also brings specific and complex challenges of its own.

The New Manager: new skills for new times

Customer Think

What, exactly, is the job of a manager these days? With folks now working between office and home, meetings with people in different venues, one third of all adults suffering from depression, and work-life imbalance from our new work situations, our jobs as managers need an upgrade.

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2022: A Promising year for No-Code and Hyperautomation

Customer Think

Here’s one of the many predictions for 2022: Digital transformation driven by the shift to hybrid and remote work will continue to accelerate. COVID-19 served as a wake-up call for companies dragging their feet on digitization.

[SlideShare] 22 Sales Tips for Hybrid Selling

RAIN Group

In a hybrid sales environment, you need to be able to meet and engage buyers wherever they are. If you want to generate the best opportunities and set yourself up for success in 2021, you need to prepare.

[Book Review] A Behavioral Economics Primer for Marketers

Customer Think

(In 2022, book reviews will be a regular monthly feature here at B2B Marketing Directions. In some cases, you really need a book to cover a topic in a meaningful way, and that's certainly true when it comes to behavioral economics, the subject of the. Blog Digital Marketing Voice of Customer

B2B 69

Predictions by AI – is your job in danger?


Which jobs can be quickly taken over by artificial intelligence – and this already today? We claim that especially the skills that mainly revolve around making predictions are completely replaceable by machines. Is your job one of them? This blog article presents four implications of AI on the world of work, showing who needs to fear for their job and who can relax even in the long run.

The Definitive Guide to the Top 4 Sales Enablement Metrics

See what metrics matter to increase productivity and revenue and your organization. This guide will help you stay data-driven while avoiding data overload.

InSites Consulting and Gongos, Inc. Join Forces to Empower Customer-Centric Growth for Brands

Customer Think

InSites Consulting, the global consumer insight and collaboration agency, announced the acquisition of Gongos, Inc., the US customer-centricity consultancy.

The Art of Scaling Enterprise Intelligent Automation


Our daily lives have transformed thanks to intelligent automation. The lethal combination of leveraging human workforces with digital workers to get enhanced performance and reduced costs with the help of Robotic Process Automation (RPA) is slowly becoming the norm.

CGS Releases TeamworkAR™ – Enterprise-Ready Augmented Reality Training and Collaboration Platform

Customer Think

Enables easy-to-use AR solution to support field services professionals across the enterprise.


Strategy Reporting: How To Collect Data

ClearPoint Strategy

As the first step in the strategy reporting process, data collection is an integral piece of the puzzle. Without it, you have no basis on which to draw conclusions about your performance. But data collection isn’t always as straightforward as it might seem.

The Ultimate Guide to Executive Recruiting

Sourcing the right executive candidates and filling key managerial roles in an organization can be difficult, even in the best of times. Download this eBook to level up your discovery process, talent sourcing, and strategies for reaching your best-fit candidates.

How can agencies make client relationships more profitable?, with Chris Merrington

Account Manager Skills

Welcome to Episode 53. In this episode we talk about making client relationships more profitable. Business growth consultant, Chris Merrington , shares some golden nuggets of advice about how agencies can be more commercially savvy.

Must-Have Skills for Today’s Marketers to Excel

Strategic Communications

The field of marketing is vastly different today than it was even three to five years ago.

What is Omnichannel Marketing?