The Center for Sales Strategy

MARCH 16, 2021

At The Center for Sales Strategy (CSS), we are a team of extremely high achievers. We’re always looking for ideas for self-improvement. So much so, that in our annual Employee Engagement survey each year, learning and development are always at the top of the list of what our team craves. Knowing this, we add learning opportunities in multiple ways. One important development opportunity comes through the CSS Quarterly Book Club.

Sales 116

Sales 116

Hubspot Sales

MARCH 16, 2021

It's no secret that pandemic fatigue is weighing on all of us. Everyone is eagerly awaiting some degree of normalcy, and for a lot of professionals, that means returning to a legitimate office space. But that transition back will come with a host of challenges, and navigating them won't be easy. Preparing a workplace for employees' return will be tough, and it's going to involve some serious effort and major boxes to check.

Logistics 106

Logistics Communication Meetings Management 106

Flevy

MARCH 16, 2021

Marketing , these days, is shifting towards developing great ideas and creating customer experiences that consumers discuss further in their circle. The focus of the marketing effort is on building a brand image. To supplement this organizations need to develop a culture that lives the brand. Top brands have been built by communicating their message to the most loyal customers who then shout it out to their friends and a chain starts making the brand a known name.

Decision-making 98

Decision-making Small Business Marketing Organization 98

Revenue Storm

MARCH 16, 2021

2021 is a year of possibility, but sales leaders must harness the energy and focus of their people to maximize their results. While this may appear overly simplistic, there are four components that are GUARANTEED to create results. If you go “back to basics” you will immediately see a maximum use of time placed against the highest yielding sales activity.

Communication 78

Communication Organization Sales Management 78

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Strikedeck

MARCH 16, 2021

Vincent Manlapaz, in an interview with Ronni Gaun talks about the lessons she learned during this time and what she thinks helps serve customers effectively. The post Making an Impact During These Unprecedented Times: Ronni Gaun, Top 100 CS Strategist in 2020 first appeared on Strikedeck | Customer Success Platform.

Customer Success 90

Customer Success Onboarding Customer Experience 90

SBI Growth

MARCH 16, 2021

You survived the rollercoaster of 2020. Now, you have 2021 ahead. It’s a new year, a fresh start, and the much-needed reset with your Board of Directors. Whether your business boomed in 2020 or busted, the expectations you set around.

Meetings 77

Meetings B2B Marketing Management 77

PandaDoc

MARCH 16, 2021

Formstack Forms is a great tool for automation and basic form creation, but while it comes with great templates and a no-code workflow, it might not be suited to your preference or use case. In this article, we’ll cover seven great Formstack alternatives that you should check out in 2021. Let’s jump right in. What are the best Formstack alternatives?

Healthcare 52

Healthcare CRM Government Organization 52

QYMATIX

MARCH 16, 2021

How the sales analytics tools you use impact your sales controlling. Controlling sales in B2B is increasingly becoming a high-tech game. Since selling cycles in business-to-business are getting longer and sales is getting more expensive, controlling need to look further into the future. Machine learning, a well-known example of weak artificial intelligence, represents a fantastic opportunity for improvement in B2B sales controlling and business intelligence.

B2B 52

B2B Artificial Intelligence Sales Analytics Sales 52

Zendesk

MARCH 16, 2021

“Do you want to make that a meal?” It’s the most common offer at a drive-through window, and one most of us say yes to. It’s also a great example of cross-selling hard at work. Next comes the inevitable follow-up: “Would you like to make that a large for a dollar more?” Of course you would. Bam. You’ve just been hit with the upsell.

Decision-making 52

Decision-making CRM Software Software 52

Liston Witherill

MARCH 16, 2021

Putting me in charge of delivery at your agency would be a huge mistake. I ran my own agency for years, have since converted my business to a solo practice, and now (as of this writing in March 2021) I’m Head of Growth at Gold Front, a category design studio. These roles keep me in my strengths. Where I’m sure to f**k things up is in tedious client delivery.

Manufacturing 52

Manufacturing Profitability Strategic Thinking Negotiation 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Showpad

MARCH 16, 2021

We all know that sales equals success for any business. We also know that a viable company must continually learn new skills to address the ever-changing challenges of sales productivity. The right training can be a game changer in sales success. And what tool do sales reps already have at their fingertips? Mobile devices. By putting searchable, always up-to-date sales content in a mobile app, you can give your sales team the information they need to move deals down the pipeline at record speed.

Sales Training 52

Sales Training Sales Small Business Communication 52

CoSell

MARCH 16, 2021

As we’ve all seen in 2020, we’re engaged in what researchers have called, “the greatest experiment of all times in remote working.” There is no question. We’re working virtually and there are few indications that we’ll return to our previous normal. This brings up big issues for sales leaders and sales teams. Namely, how can you work efficiently, humanely, and collaboratively in this now-and-next normal?

e-Learning 52

e-Learning Sales Remote Working Decision-making 52

PandaDoc

MARCH 16, 2021

Formstack Forms is a great tool for automation and basic form creation, but while it comes with great templates and a no-code workflow, it might not be suited to your preference or use case. In this article, we’ll cover seven great Formstack alternatives that you should check out in 2021. Let’s jump right in. What are the best Formstack alternatives?

Healthcare 52

Healthcare CRM Government Organization 52

Liston Witherill

MARCH 16, 2021

          A Unified Theory of Business Development Strategy (2021). Full Transcript. Liston Witherill. Business is simply a system of value creation. It’s like a machine that continues to kick out more and more value, we still should in expertise and apply knowledge work.

Decision-making 40

Decision-making Marketing Acquisition Publishing 40

Advertisement

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Account Management Skills

MARCH 16, 2021

?. In this episode Martin Lucas , Mathematical Psychologist and Founder of the company Gap In the Matrix is about to blow the lid off many of the sacred cows in the agency world. He has spent four years studying why humans don’t understand humans and how brands are missing a trick when it comes to engaging their customers and understanding why they make purchasing decisions.

Advertising 40

Advertising Decision-making Profitability Marketing 40

Aepiphanni

MARCH 16, 2021

The SBA has been keeping tabs on how the pandemic has affected the small business community throughout the U.S. In a recent member survey, 38% stated they were concerned about their financial future – up 15% from January! Unstable finances cause a great deal of stress on business owners, not to mention having to address the various concerns if they have employees on the payroll.

Finance 40

Finance Banking Investors Facilitation 40

ReviewTrackers

MARCH 16, 2021

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SmartKarrot

MARCH 16, 2021

There is no short-cut to draft a perfect customer offboarding. But you are never too late to learn from the churn stories, refrain from bad PR tactics to happen and adapt to more win-backs. The definition of customer offboarding states all the steps involved in the account cancellation of a customer and then their following disengagement from using your products or services.

Customer Success 11

Customer Success 11

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

ClearPoint Strategy

MARCH 16, 2021

Ask any project manager to name the most crucial part of their job and many of them would say the same thing: communication. In addition to the need to communicate effectively with team members, there are often external groups and company leaders to keep apprised of progress. Not only is all this communicating time-consuming, but it also takes some finesse—transferring information from one person to another isn’t always as easy as it seems.

Communication 40

Communication Management Stakeholders Meetings 40

SmartKarrot

MARCH 16, 2021

Role: Director of Customer Success Location: Remote, United States Organization: Terminus As a Director of Customer Success, you will manage a team of 8 (and growing) Customer Success Managers. Measure effectiveness of CSMs by clearly defining operational outcomes, creating a cadence for review with the team, and sharing metrics with the executive team and the broader organization.

Customer Success 10

Customer Success Value Proposition Digital Transformation Customer Experience 10

Liston Witherill

MARCH 16, 2021

        Value-Based Pricing: Is It Right For You?: Full Transcript. Liston Witherill. In 2012, the wall street journal published an article claiming that Mac users were willing to pay 20 to $30. More per night for a hotel than Windows users. The insight came from a huge reliable data set, published and shared by the travel site orbits.

Profitability 40

Profitability Shareholders Publishing Value Proposition 40