Tue.Dec 20, 2022

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9 must-haves for a successful B2B marketing strategy

Customer Think

No matter what business you are in, success depends on a good marketing strategy. A well-executed marketing strategy will help you attract your target audience, keep people interested in your offerings, and expand your reach. Not sure how to develop a marketing strategy that works for your small business or startup? I’m here to help […].

Marketing 140
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Bold Business Predictions for 2023

The Center for Sales Strategy

Congratulations! You’ve (almost) made it through 2022, and a New Year is upon us. Over the past few years, businesses have undergone many unforeseen challenges and changes. With all the 2023 business predictions being published, there’s no sign that these changes and challenges will slow down. Although dealing with the aftermath of the pandemic, economic challenges, and technological changes, 2023 still presents significant growth opportunities for organizations.

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What is Lean Process Management?

Kainexus

Lean process management is one of the most widespread methods of bringing structure to an organization's continuous improvement efforts. The underlying concept of Lean is that empowering the people who operate each process to improve it based on some fundamental principles is the best way to inch closer to perfection. In addition, high-quality outcomes are achieved by embracing simplicity and eliminating waste.

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Chatting With CHATGPT On Selling….

Customer Think

I’ve been fascinated to read about the experiments people are doing with CHATGPT. It’s a fascinating tool, offering some potentially fascinating potential. At the same time, as so many others have discussed, using CHATGPT is a double edged sword; there are some very powerful applications, at the same time there is a huge [.]. The post Chatting With CHATGPT On Selling… first appeared on Partners in EXCELLENCE Blog -- Making A Difference.

Sales 64
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Five Ways Leading Distribution Sales Reps Use Data to Meet Their Goals

Sales Management Plus -- SMP

Distribution sales teams are under a lot of pressure to produce results. To meet their quotas and goals, they need access to the right data. Sales managers can use data to help them make informed decisions about how to lead their sales teams. In this blog post, we will discuss some ways that sales managers can use data to improve their sales performance. 1.

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Will it make a shilling?

Customer Think

When presented with any new proposal, the senior director of a famous merchant bank would ask “will it make a shilling?” In other words, how will this proposal assist in producing profit? The purpose of every business, including not for profit organisations, is to make money for the benefit of the owners and the staff, […].

Banking 59

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SWOT, Done Right, Can Provide Important Insights

Strategic Communications

I’m a big fan of conducting SWOT analyses, not only for strategic planning but really for any situation where you’re faced with an important business decision. A SWOT can help you gain clarity around the strengths and opportunities you can leverage and the weaknesses and threats you need to overcome. Pretty basic, but very powerful when done well.

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Corporate Storytelling discussed on Apple Podcast

Articulous

Brian O’Keefe was a guest on the podcast, “Other Side of the Business Card.” They discussed Corporate Storytelling and how these concepts play a role in decision-making. If you’d like to listen, here is a link to this episode: Other Side Of The Business Card: S2E5 | The Power of Corporate Storytelling with Brian O’Keefe on Apple Podcasts.

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Dec 20 – Customer Success Jobs

SmartKarrot

Role: Head of Customer Success Location: Remote, United States Organization: Givelify As a Head of Customer Success, you will collaborate cross-functionally with Marketing, Revenue Operations, and Data Science/Analytics teams to own, develop, and execute strategies to increase customer retention and lifetime value at scale. Develop a digitally-led, low-touch customer communication/engagement strategy through the customer lifecycle – including onboarding and launch.

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Best Call Center Software for Your Business in 2023

Agile CRM

The evolution of call center software can be traced back to the early days of the telephone. In the past, call center operations were typically managed using a PBX (private branch exchange) system, which allowed incoming calls to be routed to the appropriate extension within an organization. This was a time-consuming and labor-intensive process, but it was the best option available at the time.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr