Customer Think
NOVEMBER 24, 2021
Source: Freepik You can accomplish so much by sending email newsletters. You can keep readers updated about your products and the developments in your brand. Of course, there are also the marketing aspects. However, if you want to grow, you have to be willing to try new things instead of reaching into the same old […].
Planview
NOVEMBER 24, 2021
“We make a living by what we get. We make a life by what we give.” – Winston Churchill. The holidays are here which means spending quality time with family and friends, expressing gratitude, reflecting on the past year, and above all- giving back. At Planview, we have a lot to be thankful for and we like to show our gratitude by lending a hand and giving back to our local communities.
Customer Think
NOVEMBER 24, 2021
Mobile apps can turn into massive successes or unmitigated failures, and the difference often comes down to the amount of hard work and care that went into development. If you’re creating an app, it’s essential to do your research, choose the best development approach, & make sure you have the right tools in place before […].
Crank Wheel
NOVEMBER 24, 2021
In this article we’ll cover nine very effective methods for getting more clients and the best thing is that you don’t have to work super hard to achieve this goal.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
NOVEMBER 24, 2021
Over the last four years, more than half (51%) of top-performing companies have either turned to or plan to use Artificial Intelligence (AI) powered guided selling by 2025, according to Gartner. Gartner says: “AI functionality has permanently transformed the form and function of guided selling capabilities. B2B sales organizations should help sellers improve sales execution […].
Kainexus
NOVEMBER 24, 2021
Quality management programs are often associated with large organizations, such as automotive manufacturing or large healthcare systems. These organizations often have teams dedicated to quality control, and they may leverage specific business process methodologies such as Lean or Six Sigma. While that level of sophistication may not be possible or even necessary for your business, there are still many continuous quality improvement tools that are easy to implement and can have an enormous impac
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Aepiphanni
NOVEMBER 24, 2021
Why Building An Extraordinary Company Requires That Leaders Lead With Integrity If you’ve been a business owner for any length of time, you are probably pretty familiar with the idea of needing to do everything for your company. When you start out, that is often the case. As your company has gotten larger and people […].
Customer Think
NOVEMBER 24, 2021
Empathy has become a hot topic in marketing circles over the past couple of years. The increased interest has been largely driven by the COVID-19 pandemic, which disrupted the personal and professional lives of millions and wreaked havoc on the opera.
Strategic Planning and Management Insights
NOVEMBER 24, 2021
David Giersdorf is a former senior executive in the global cruise & travel industry, including publicly-traded $1B+ brand portfolio and CEO of several iconic cruise, travel and marketing services brands. Now he help owners, boards, CEOs and leadership teams of diverse organizations on topics ranging from navigating disruption and recovery, growth, innovation, performance, and mergers & acquisitions.
Customer Think
NOVEMBER 24, 2021
Customers are, as we all know, the foundation of a strong business. Building customer loyalty is (or should be) at the heart of everything a business does. Did you know that increasing your retention rates by just 5% can boost profits by 25%? Image Source But how does customer case management fit into all this? […].
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Farland Group
NOVEMBER 24, 2021
There are moments that matter… moments that shape how we feel and what we believe about our favorite brands and products. Think about when you opened your first iPad or other Apple device – a moment that Apple designed to be special, simple, and beautiful creating an instant love of the product purchased. Creating a customer experience model that works in business-to-business (B2B) companies is more challenging than for companies like Apple, Nike or Tesla.
Customer Think
NOVEMBER 24, 2021
We give major props to the HubSpots of the world for coining the term “inbound marketing” and emphasizing the importance of content. They helped us all realize that content can bring in new audiences and play a starring role in both sales and marketing. But, as important as these developments were, the idea of inbound […].
SmartKarrot
NOVEMBER 24, 2021
Every leader should develop a personal framework to organize how they approach their work. Customer Success leaders benefit from a personal framework since time is in short supply and we constantly need to prioritize our efforts. The P’s & T’s of Customer Success reflect my current framework—which is always in the process of refinement. What are my P’s & T’s of Customer Success?
Customer Think
NOVEMBER 24, 2021
Whether you’re wanting to create a new product or revamp an existing one, learning how to conduct product development research is crucial. Without establishing an understanding of product development research ahead of time, you could potentially waste precious time and money on unnecessary practices. In this article, we’ll take you step-by-step through the product development […].
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
SmartKarrot
NOVEMBER 24, 2021
Role: Vice President, Customer Success Location: Alpharetta, GA, US (On-site) Organization: Global Payments Inc. As a Vice President of Customer Success, you will be responsible for building and sustaining the strategic relationship with our customers and the revenue. Maintain a high level of knowledge and understanding of our industry, business, market.
Customer Think
NOVEMBER 24, 2021
From my earliest days as a salesperson, I’ve been taught the “sales process,” and have tried to execute that process as effectively as possible. It’s always a structured approach to engaging the customer, working with them to make a buying decision. The process has always reminded me of critical things I should be considering, to [.].
SmartKarrot
NOVEMBER 24, 2021
Subscription model, membership economy, consumption-based model. Name it what you wish, but it ultimately boils down to the forever transaction. It is the moment where customers join once and stay forever. As per Deloitte , 8 out of 10 subscription companies are maintaining their customer base or growing their customer base in the pandemic. Today, businesses in the subscription economy have moved from selling one-off products to customers.
Customer Think
NOVEMBER 24, 2021
Ask more questions! sellers are admonished. Ask better questions! leaders and coaches are reminded. Questions seem to be a prompt in many fields, from medicine to parenting. But why? There’s a universal assumption that questions will yield Truth, generate ‘real’ discussion topics or realizations, or uncover hidden gems of information or important details.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Customer Think
NOVEMBER 24, 2021
We are all always looking for the perfect fit, Cinderella’s glass slipper, the apple to the eye. But we also know that, historically and realistically, not everything is made to slip right on like a tailor-made suit made just for you. It is the same for any business, any client, any brand. Not every service […].
Customer Think
NOVEMBER 24, 2021
Today is moving day for Objective Management Group. When we first toured our new space, John Pattison, OMG's COO said, "It looks like something the 1980's barfed up!" I'm happy to report that thanks to big-time help from PENTA Marketing CEO.
Customer Think
NOVEMBER 24, 2021
November 22, 2021. Add to rss feed. One of the most popu.
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