Thu.Aug 18, 2022

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The Secrets Of Successful Strategic Account Management With Richard Santucci And David Hughes

Strategic Account Management Association

How do you take care of your most important customers? Join us and hear how Richard Santucci and David Hughes leveraged their combined 50 years of experience in B2B sales and sales leadership to build and lead a very successful, global Strategic Account Management program from scratch, then wrote a great book about it. If … Continue reading The Secrets Of Successful Strategic Account Management With Richard Santucci And David Hughes.

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Avoid the revolving door – Recruiting and retaining marketing and business development professionals in PSFs

Red Star Kim

The Great Resignation arrived somewhat early in the marketing and business development (M&BD) teams of professional services firms (PSF) after Covid. There was a dizzying whirl of junior and senior professionals moving firms – some pushed by the behaviour of firms during lockdown and others pulled to the attractions of firms who appeared improved by the Covid experience.

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A Ten-Day Journey to Becoming the Sales Superhero

The Center for Sales Strategy

Do you ever wonder what it would take to become a Sales Superhero? What would it take to bag every target account on your list? Bruce Wayne trained for 12 years to cross the globe and learn martial arts and forensics. Doctor Stephen Strange trained for 4 years, but he had the forces of Kamar-Taj in his favor! The Center for Sales Strategy firmly believes that you have a few innate sales traits (best discovered through our Sales Talent Assessment).

Sales 124
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5 Areas of Focus for Your SKO in the Current Economy

Force Management

Changing dynamics in the economy may demand a strategic pivot for how you reach revenue goals in your sales organization. The challenge becomes identifying which priorities are most critical to devote resources to. Define where to focus and align your organization behind a message that delivers on those objectives. Take action. Leverage your sales kickoff.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Fly’s Friday Five: Talent Management and Retention

Brooks Group

Friends, it’s Gary Fly with The Brooks Group. I’m going to revisit some topics from the past, I’ve had a number of conversations recently that have continued to highlight what challenges people seem to be feeling in the marketplace. . One is around prospecting. The second is around talent. I will lump these together and talk about the basics of selling, the basics of leadership, and the basics of running a business.

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They Don’t Care About You; Here’s How You Can Show That You Care About Your Customers

Strategic Communications

Want a quick tip to help you evaluate the effectiveness of your advertising copy ? It’s simple. Just take a look and see how many times you use words like “we” or “our.” What’s wrong with those words? They’re you-focused, vs. they-focused—they being the target prospects you’re hoping to influence in some way.

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Webinar: Using videos for prospecting, sales calls and follow-ups

Crank Wheel

TODO: Add a description here

Sales 98
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How to Attract Talent in 2022

Strategic Planning and Management Insights

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How to Improve Your Car Dealership’s Reputation

ReviewTrackers

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University Partnership Canvas (UPC)

Flevy

Partnerships among corporations and universities are important drivers of the Innovation economy. Numerous organizations are diverting their focus in university and Innovation ecosystem interaction, from incremental problem-solving to long-term improvement and meticulous contact with new startups. Contemplating the answers to 6 key questions assists the organizations in building up a strategic outlook on their partnerships.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Aug 18 – Customer Success Jobs

SmartKarrot

Role: Customer Success Director Location: Remote, United States Organization: OfferFit As a Customer Success Director, you will own customer satisfaction – oversee the design, execution, and reporting across use cases to ensure the customer success & enthusiasm with OfferFit product. Quarterback internal resources to ensure customers’ continued success with deployments and implementations.

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How to close the sales cycle with sales battle cards

PandaDoc

Top sales leaders use sales battle cards to build their businesses. Learn what they are, and how to use and create them. Sales leaders who want to maximize the effectiveness of their sales process and keep up with their competitors use sales battle cards to identify customer pain points and gain valuable market insights. In fact, recent data revealed that 71% of businesses say these sales tools have helped them increase their win rate with customers.

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What is contact management? Differences between contact management software and CRM

Apptivo

Introduction. E-commerce has brought about a radical change in how we do business. In a traditional model, the customers find businesses and contact them. They used to find businesses from directories and word of mouth recommendations from people they know, and reached out to the businesses. So, in order to bring new customers, it was enough to serve the existing customers well and maintain a good reputation for customers to recommend your business to others.

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Gmail Business & Gmail Calendar: Things to Consider before You Sign Up!

SmartKarrot

When we needed information, Google gave us a search engine; when we needed to send written communication over the internet, Google gave us emails; when we wanted virtual meetings, Google gave us Meet… From time to time, Google has been addressing our personal and professional (business) needs with its high-efficiency, easy-to-use SaaS products. Now, taking its services up a notch, Google introduced an exclusive package – Gmail Business (Google Workspace).

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.