The Cost of Customer Experience
NG Data
MAY 20, 2021
A Price Worth Paying? With over 45% of businesses prioritizing customer experience over pricing and product development, it’s important to understand the value of customer experience to see if the ROI really stacks up. Customer experience aka CX has been growing in importance over recent years, with 86% of customers now saying they’d pay more for a product or service for better customer experience.
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