Tue.Jun 15, 2021

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The Best Places to Research a Prospect Before a Sales Call

The Center for Sales Strategy

Being a decision-maker in today’s business world makes them a target for every over-enthusiastic salesperson with their landline number. Can you imagine how exhausting that must be? To avoid this trap and maximize every opportunity in today's challenging sales environment, you'll need a workable sales strategy and viable methods of researching prospects.

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Customer Experience vs. Customer Success: Explained

Help Scout

Many want to draw strict boundaries around customer experience and customer success, but I find it much more satisfying to live inside the spectrum rather than at the edges. I see customer experience and customer success as flavors inside the same ice cream parlor of treating the customer well. If you’re doing it right, you’re delivering a great experience that helps them successfully use your product or service.

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Defining Your Partner Marketing Strategy Through 3 Lenses

SBI Growth

As a CMO, your time, attention, and budget have competing priorities. You and your team are focused on building a strong and credible brand. Your CEO and board are asking you to quantify the impact of your marketing budget. Your.

Marketing 100
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Apptivo Mobile Release Updates as of June 14, 2021 – Android All-In-One Mobile App: v6.3.3

Apptivo

Mobile apps have now become an essential factor for increasing the company’s efficiency. Apptivo’s Android app is designed to make it easier for users to access data from anywhere. We’re pleased to inform you that the latest version 6.3.3 of our Android app has been released with the upgraded functions in order to maximize stability and performance.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Enablement in the Era of Modern Selling

Showpad

The modern buyer is changing, and for B2B companies this means one thing; the modern seller needs to change as well in order to keep up with evolving buyer behaviors. In the past, sales teams were in control and were in the driver’s seat of buyer-seller engagement. However, over the past decade, as we’ve built Showpad, access to information has grown at an incredible rate.

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Is Your Sales Training Model Stuck in the Past?

Revenue Storm

The sales venue has changed… a lot. In the pre-pandemic environment, selling and sales leadership were comfortable and relatively predictable. As the new reality took over, the quick scramble was on to embrace the virtual necessity. The result of moving into a virtual environment has been “Zoom fatigue,” disengagement, and reduced skill mastery and results for many.

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Engaging Physicians in Lean: A 2021 Virtual Indiana Lean Healthcare Summit Presentation

Kainexus

At the 2021 Virtual Indiana Lean Healthcare Summit , several incredible Lean leaders shared their experience fostering a state of healthcare excellence within their organizations. This blog post is a recap of one speaker's presentation, Deanna R Willis MD MBA FAAFP FNAP, Otis R Bowen Professor of Family Medicine at Indiana University, in which she discussed “Engaging Physicians in Lean.”.

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Meet an Arpedian: Niclas Allentoft Jørgensen, Senior Salesforce Consultant

Arpedio

June 15, 2021. Meet an Arpedian: Niclas Allentoft Jørgensen. ? Back to blog. Name: Niclas Allentoft Jørgensen Position: Senior Salesforce Consultant Mail: Niclas@arpedio.com What did you do before you joined Arpedio? Before I started at Arpedio, I spent almost 3 years working for Demant. The last year and a half I spent helping Oticon Medical building their Salesforce solution.

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How Do You Do Predictive Analytics in Excel Without Rocket Science? The Easiest Sales Forecasting Template.

QYMATIX

You know the problem entirely. You are using Excel for your sales forecast. Your spreadsheet reports your next quarter revenue, and you need a reliable result. Accurately forecasting sales is critical for your job. You are an experienced sales manager and have a strong affinity to sales analytics. Only with precise sales forecasts can you negotiate healthier sales goals with your team and management.

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Why every agency account manager needs to be good at brief writing, with Ceylan Boyce

Account Management Skills

?. This week I invited my good friend, Ceylan Boyce to talk to us about strategic thinking and getting brief writing right. We talked about: why it’s so important for an agency account manager to have have that important skill of writing briefs. why it’s important to agencies and clients to get the writing of the brief right. what’s the implication of having a shitty brief. where briefs go wrong. and some of the important elements to include in a good brief.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The 3 Biggest Obstacles Standing in the way of Excellent Sales Coaching

SBI

The 3 Biggest Obstacles Standing in the way of Excellent Sales Coaching. By Ariel Hitron, Second Nature AI. No matter what you’re selling, you need an effective sales team to discover your prospects’ needs, present possible solutions, answer questions, and close deals with new and existing customers. Like diamonds, however, natural born sellers are rare gems.

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Competitive Advantage with a New Perspective: How Does it Lead to Continued Customer Growth? In an Interview with Zsuzsanna Ferenczi, Co-Founder at Bunes & Ferenczi (Part 1)

Strikedeck

Zsuzsanna Ferenczi, in an interview with Vincent Manlapaz, discusses how a business can take customer success to the next level. The post Competitive Advantage with a New Perspective: How Does it Lead to Continued Customer Growth? In an Interview with Zsuzsanna Ferenczi, Co-Founder at Bunes & Ferenczi (Part 1) first appeared on Strikedeck | Customer Success Platform.

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How to Build a Data-Driven Customer Success Team

SmartKarrot

According to a Harvard Business Review study, nearly 99% of respondents confirmed to become more data centric. Being data centric will help form better business decisions. This will also enhance a better data driven culture in the company. If your customer success managers cannot make use of customer data, it is waste of the data. You need to ensure the data is tailored and possible for clients to use.

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How Apptivo CRM Track Your Sales Goals

Apptivo

A CRM is an absolute tool that helps businesses to achieve their sales goals and specific targets right from a single cloud application. If your prime goals are to retain clients, increase revenue, increase inbound leads, or reduce data redundancy, a CRM is a magic solution. The best CRM Software helps any organization to keep every lead, customer, contact, and opportunity in a single ecosystem, while still allowing you to generate distinct reports, automating a range of activities, and being ac

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Jun 15 – Customer Success Jobs

SmartKarrot

Role: Vice President of Customer Success Location: Remote, United States Organization: Parsable As a Vice President of Customer Success, you will drive Customer Success strategy and roadmap to ensure measurable success, retention, and expansion across various industry segments. Implement strategies to creates, influence, and improve Customer Experience Management via CXM platforms and industry best practices.

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How Will Your “New Normal” Impact Your Desired Corporate Culture?

Strategic Communications

Every organization has a culture whether it has worked hard to establish one or not. Just like brands, cultures exist whether we are deliberate about defining, nurturing, and managing culture or not. In fact, organizations often have multiple cultures just as they may have multiple brands. The process, far simplified, for managing both is the same: Determine what you want it to be; we generally recommend coming up with a list of desired attributes.