Fri.Sep 03, 2021

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Business Communication: What You Need to Know About VoIP Security

Customer Think

Have a business VoIP phone system but worried about VoIP security? Here is a detailed post to help you understand how to best keep your voice over IP phone system safe and secure. How to Protect a VoIP Phone System? To protect your voice over IP phone system, you must first understand the common threats […].

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Loyalty Is Your Job, Not Theirs

Engage Selling

“Buyers have changed and loyalty’s dead now. Customers don’t care about the relationship anymore!” I’ve been hearing that whine a lot from sellers. Most recently, it was from a client of mine, saying: “I’ve been supplying my long-time customer with … Read More » The post Loyalty Is Your Job, Not Theirs first appeared on The Sales Leader.

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Are You Positioned for the Next Wave of the Gig Economy?

Customer Think

While the “gig economy” surfaced several years ago, it’s becoming increasingly relevant in today’s post-pandemic world. A Gartner analysis showed that organizations will continue to expand their use of contingent workers to maintain more flexibility in workforce management post-COVID-19. Here’s a look at how this gig economy evolution is likely to pan out as it […].

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Weekly Roundup: Close Out 2021 Strong, Top Growth Categories + More

The Center for Sales Strategy

- MOTIVATION -. "Don't watch the clock; do what it does. Keep going.". - Sam Levenson. - AROUND THE WEB -. > Close Out 2021 Strong – LinkedIn. Suddenly, somehow, we’re two-thirds of the way through 2021. If 2020 was the Year that Time Forgot, 2021 is the Year of How Is It This Late Already? And we’re only going to accelerate, as the end of the year speeds through September and October on a crash course with January 1st, 2022.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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When it comes to loyalty programs, customers want immediate benefits and they’re willing to pay

Customer Think

Loyalty points have always been a staple of brands’ loyalty programs. But 79% of consumers don’t want to wait for value anymore. Instead, they want immediate benefits like free shipping or instant discounts — and they’ll pay for them. With premium loyalty programs like Amazon Prime, CVS CarePass and GameStop PowerUp Rewards Pro, members pay […].

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Our 15 Favorite Management Charts (With Examples)

ClearPoint Strategy

Whether you’re responsible for charting data at your company or you just need to capture the essence of one particular measure, using the right performance management chart is key to getting your message across accurately. But when you get in a routine, it can be easy to stick with what you know instead of trying something new. We’re here to help with that!

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What is Customer Service Week? +8 virtual ways to celebrate it

Zendesk

Customer service jobs can be tough during normal times, but the pandemic has made things even harder. Over the past year, customer support agents have been dutifully fielding a sky-high number of queries from customers worried about canceled flights, ambiguous insurance conditions, delayed packages, and other urgent and emotionally-loaded issues. Customer engagement has reached record highs all while service representatives have been adjusting to longer hours, new technologies, and remote work.

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5 Quick Tips for Writing Headlines for Digital Marketing Efforts

Strategic Communications

In the newspaper business, the above-the-fold headline is a crucial aspect of grabbing a potential reader’s attention and enticing them to pick up the paper and read on. The same is true of online headlines – the hyperlinks that come up in a list when you search for something in a search engine. In addition to page ranking, an enticing headline is an important way to drive traffic to your site.

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Let’s ask better questions

Customer Think

Let’s ask better questions With text analytics and artificial intelligence and sentiment analysis, technology has really moved us into a new world of possibilities when it comes to understanding our Cus.

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What is Customer Service Week? +8 virtual ways to celebrate it

Zendesk

Customer service jobs can be tough during normal times, but the pandemic has made things even harder. Over the past year, customer support agents have been dutifully fielding a sky-high number of queries from customers worried about canceled flights, ambiguous insurance conditions, delayed packages, and other urgent and emotionally-loaded issues. Customer engagement has reached record highs all while service representatives have been adjusting to longer hours, new technologies, and remote work.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Top Positive and Negative Impacts of AI & ML on Cybersecurity

Customer Think

With great power comes great responsibilities- it is the most iconic phrase written by Stan Lee and popularized by Spider-Man. Undoubtedly the line holds to disruptive technologies, including AI and ML. You might have heard only praise and good things about AI and ML, but that does not mean that they cannot become a bitter […].

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Sep 03 – Customer Success Jobs

SmartKarrot

Role: Senior Customer Success Manager Location: Remote, Salt Lake City, UT, US Organization: Axon As a Senior Customer Success Manager, you will engage with your customers through regular calls, business reviews, and daily needs. Monitor and manage adoption metrics to ensure customers are utilizing the full Axon platform. Create success plans for your customers and document customer progress toward established goals and results.

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Webinar: Three Gaps and a Bridge

Customer Think

I recently recorded a webinar with LeveragePoint (link below) about “making a compelling case for change”. Those of you who have followed me over the years know that this has long been a favourite topic of mine, and with good reason: “no decision”, doi.

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A Guide to Retention Marketing

SmartKarrot

You have a solid product. Naturally, you want new users to experience it. But you also want your former users to consume it and engage with its offerings. How do you make that happen? The answer is simple — retention marketing. Retention marketing is so effective that SEMRush states that a loyal customer usually spends 67 percent in their 31st-36th month on a brand rather than in the first six months of use.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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7 Best Sales Strategies To Increase Conversion Rate

Apptivo

Have you ever come across the concept of “Conversion Marketing”? It refers to the techniques implemented by the marketing department of your company in order to encourage customers to take certain actions. Let me break down how this works in detail for better understanding. Imagine you’re running a business and use different mediums or channels to increase the visibility of your products and services.

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