Understanding your customer by understanding yourself: An interview with the CEO of Birkman International
The SAMA Podcast
NOVEMBER 1, 2021
To learn more about Birkman and The Birkman Method: www.birkman.com To order the new book, "Creatures of Contact": [link] To purchase a questionnaire/report: [link] SAMA CEO Denise Freier sits down with Sharon Birkman, CEO of Birkman International, the behavioral and occupational assessment company. They discuss how Birkman's methodology for measuring personality can help SAMs achieve higher performance by giving them a better understanding of interpersonal dynamics affecting their inter
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