Fri.Aug 20, 2021

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10 Tips to Overcome Obstacles of AI-Enabled Digital Transformation

Customer Think

Is AI driving digital transformation? Or is digital transformation driving the adoption of AI? Are they synergistic, or just getting in the way of each other? Numerous studies show that large organizations are realizing only limited success in digital transformation projects. For example, BCG and McKinsey research have put success rates in the 30% range. […].

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Weekly Roundup: Turning 'The Great Resignation' Into 'The Great Recognition', Sales Proposal Examples + More

The Center for Sales Strategy

- MOTIVATION -. "Always Deliver More Than Expected.". - Larry Page. - AROUND THE WEB -. > Finding Opportunities to Turn 'The Great Resignation' Into 'The Great Recognition' – Bonusly. Employee retention and turnover continue to be a struggle for many companies. We often talk about epiphany moments on the blog, and in our opinion, there’s no larger epiphany than living through a global pandemic.

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How B2B Voice of the Customer Maturity Drives Growth

Customer Think

B2B voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons to B2C trends. So, what does it mean? Let’s look at a sports analogy for enlightenment. When you’re mature in a sport, it means increased motor skills, strength, power, and in many cases, reduced risk of injury. […].

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The One Question You Need to Ask Your Leadership Team

OnStrategyHQ

“How does the growth of our organization provide a greater impact to our community’s future?”. As strategy consultants with a global client base, we see many business models and ways of working. The variety of organizations and their ways of working is one of the things that we love about our work. As we recently started working with One Foundation in New Zealand to build their growth strategy, we became genuinely enamored with their business model and mission—so much that we think other leaders

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Change Management and the 20/60/20 Rule

Customer Think

I’ve written about change and change management several times over the years, especially last year. After all, customer experience management really is (all about) change management. Change is hard. Well, it can be. But it’s especially hard when not ev.

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3 ways healthtech startups are improving the patient experience

Zendesk

Never has the need for practical, accessible healthcare technology been more important. In the ongoing aftermath of COVID-19, healthtech startups around the world are rising to the occasion (and raising huge funding rounds ) to help reimagine the healthcare industry. Here are a few recent examples of healthtech making headlines: Digital healthtech startups raised a record $7.2 billion in VC funding in the first quarter of 2021.

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Never Let a Crisis Go to Waste – Managing Through Supply Chain Constraints

Sandler Training

As I write this article in August 2021, we’re seeing hordes of distributors and manufacturers struggling to keep up with supercharged demand — and it’s still unclear when supply constraints will ease. The post Never Let a Crisis Go to Waste – Managing Through Supply Chain Constraints appeared first on Sandler Training.

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How can AI and machine learning assist in app development and marketing?

Customer Think

Artificial intelligence and machine learning are seen as an integral part of our lives. Big and small enterprises are using the technology in many fields and are evolving the user experience to great folds. In no time, artificial intelligence is expected to go way above the intellectual capabilities of an average human mind and following […].

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Why Process Strategy is Key for Sales Ops Success

Hubspot Sales

Many organizations fail to outline and document procedures when it comes to producing products, handling service concerns, or guiding their customers along their buyer’s journey. Without these documented procedures, employees are forced to start from scratch every single time, leading to wasted time, energy, and money — along with stress on your team and customer frustration.

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8 Customer Service Improvements Driven by Digital Transformation

Customer Think

Image source Times have changed. Since the turn of the millennium, digital transformation has seen technology take its place at the heart of business and marketing. Integrated systems that combine human intuition with computerized data can now bring new insight and opportunities for growth and success. In today’s competitive market, 55 percent of the businesses […].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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When to Host A Strategic Planning Offsite Retreat

OnStrategyHQ

As many organizations start to ditch the idea of an annual offsite retreat in favor of more agile quarterly strategy refreshes, you might wonder when you need a more traditional strategic planning offsite retreat. Do you still need to hold one annually? The short answer is no! If you’ve opted for a more agile approach for reviewing and refreshing your plan quarterly ( you can learn more about that here ), you really shouldn’t host the traditional annual planning retreat where you completely over

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Why the ‘Discovery Phase’ Can Make or Break a Rebrand

Customer Think

From meeting timelines to staying on budget and involving the right stakeholders, launching a new brand is no easy feat. Add a global pandemic to the mix and the complications are even greater. For companies who take the rebrand plunge, having the right team in place with the right market insights to drive your strategy […].

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Cloud Migration Tools to Transfer Your Data with Ease

Customer Think

Have you adjusted to the new normal yet? Of course! But I’m talking about the cloud. Today, the cloud has become the way ahead for businesses looking to be cost-effective, highly scalable, flexible, improve agility and security. But cloud migration can be an overwhelming process, and cloud costs can quickly get out of control. So […].

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8 Ways To Engage Your Customers Using SMS

Customer Think

It’s been nearly 30 years since the first text message was sent. Despite the huge developments in mobile technology since 1992, SMS has remained a constant – a robust and universal way for people and businesses to communicate. Even with the rise of more advanced messaging channels, such as WhatsApp and Messenger, text messages are […].

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.