Customer Think
DECEMBER 5, 2021
Customer experience isn’t just what you create, but the perception you inspire. You might’ve optimized your ads, improved the customer support response rate, and even created an intuitive website; but if your customers don’t think so, then there’s still work to be done. So how do testimonials play into creating exceptional experiences? When it comes […].
Showpad
DECEMBER 5, 2021
Meet Tom Carter , National Vice President, Business Marketing at Kaiser Permanente. In this interview, Tom shares how the partnership between marketing and sales made all the difference in rolling out a new digit al sales strategy. . “If you continue to focus on just telling your company story, it won’t work,” Tom said. “ What works is finding out how your story can become a part of theirs , so they see you in their solution and can imagine what it would be like having you as a business partner.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Customer Think
DECEMBER 5, 2021
According to the Content Marketing Institute, 87% of marketers use email marketing for content distribution. Putting the numbers in perspective, roughly nine out of every 10 marketers use email marketing to reach customers. As a digital marketer, you face stiff competition when it comes to email marketing and content distribution. To beat the competition, you […].
Peter Simoons
DECEMBER 5, 2021
Trust is one of the cornerstones in successful alliances and partnerships. We build trust in many ways, for instance, we observe people’s behaviour and unconsciously it helps us to answer the question “Can I trust this person?” Similarly, we keep an unconscious eye on things like how one performs actions, lives up to commitments, and we assess if body language tells us the same as a person’s verbal language.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
DECEMBER 5, 2021
I originally wrote today’s post for StellaConnect. It appeared on their site on July 13, 2021. You’ve probably all heard – or read about – the Bain statistic from 2005 that goes like this: 80% of executives believe that they are delivering a supe.
SalesGlobe
DECEMBER 5, 2021
Companies spend a lot of precious time and energy developing their sales strategies and programs for the coming year. Something that arguably is necessary and demands a lot of vigor and attention. As the end of the current year approaches, it’s not uncommon for the organization to have little time or resources left to plan and develop their quotas for the following year, with the same vigor as planning the strategy; and the same method becomes the default approach year over year.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Crank Wheel
DECEMBER 5, 2021
You should consider these top tips when selling insurance remotely
Customer Think
DECEMBER 5, 2021
Your startup is like your baby! Just like a baby demands all your attention at all times during the growth period, a startup requires the same. And it is not that easy to handle. To build a startup from scratch, there are many aspects that play an indispensable role. A good team, better finances, a […].
Customer Think
DECEMBER 5, 2021
Not long ago, I was on a Zoom call with a bunch of CROs. At some point in the conversation, someone started talking about all the inept prospecting being inflicted on her. She complained about the emails, the constant junk calls on her mobile, the inept and inappropriate LinkedIn and other social media outreaches. Everyone […].
Customer Think
DECEMBER 5, 2021
What is Sprint Planning? In Scrum, every project is broken down into time blocks called Sprints. Sprints can vary in length but are usually 2-4 weeks long. A Sprint planning meeting is a periodic meeting that involves the entire team, including the Scrum Master, Scrum Product Manager, and Scrum Team. They meet to decide the […].
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Customer Think
DECEMBER 5, 2021
Have you tried recruiting salespeople lately? It's a lot like it was in 2019, pre-pandemic, only different. From time to time, I help clients recruit for key roles. Unlike recruiters, I don't work on a contingency because I take responsibility fo.
Customer Think
DECEMBER 5, 2021
STEP 1: Decide If You Really Need A Blockchain Before you jump heedlessly into blockchain application development and start hiring for the same, attempt to initially comprehend if your business will profit from it. Would You be Strong Any Data? In the event that your business needn’t bother with a database, blockchain is of no […].
Customer Think
DECEMBER 5, 2021
Maybe not this past year, but we traditionally think of the holiday season as a consumer retailer’s dream come true. But what about the B2B companies? While it may take a bit more work, this can be a most rewarding time of year for your company as well. While Santa’s helpers are scurrying around looking […].
Expert insights. Personalized for you.
142 
Let's personalize your content