Tue.Jul 26, 2022

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Ultimate Resource for Sales Motivation

The Center for Sales Strategy

Every career has challenges, and that’s certainly true for sales professionals who often experience selling highs and lows. Sales pros face numerous obstacles in their quest for success. They might have a difficult sales territory that requires lots of travel away from home. They might face a selling slump because of factors beyond their control such as an economic downturn or even a pandemic like COVID-19.

Sales 119
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Dynamic Planning in the Face of Uncertainty

Planview

We thought we knew about uncertainty. Market disruptions by startups; sure. Shifting consumer behaviors? Part of the job. But then the pandemic happened, creating a domino effect of disruptions that we are learning to accept as part of daily life. The only thing certain about our futures, it seems, is that we have an extremely limited ability to predict what they will hold.

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What does a business development representative (BDR) do?

Zendesk

If you’ve ever been to a sophisticated social event, you’ve likely encountered that strange interaction where one party attendee asks about another party attendee’s job. “Oh,” they say, “I’m in flügelhorn maintenance generation,” and smile. Everyone nods politely. And you walk away wondering what that meant. Business development is often one of those careers.

Media 96
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Your Customers are Talking About You. Do You Know What They’re Saying?

Strategic Communications

If you’re not on Instagram, Twitter, Facebook or other social media sites —and believe it or not, many, many people are not!—you may be missing out on some very important conversations. Some of these conversations may be about you! In working with a client recently, we did some quick online research and they were shocked to find how many discussions about their product, relative to their competitors’ products, were taking place.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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How to Build a Team Mission Statement in 6 Steps

CMOE

Mission statements help to shape team culture and better unify your team members under a singular purpose. This critical component increases innovation by 30 percent and retention by 40 percent. By creating and instituting a team mission statement with your team members, your team will be more inventive, more productive, and more dedicated to its overall purpose.

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When Branding or Rebranding Don’t Get Stuck on Names

Strategic Communications

Throughout my career I’ve been involved in numerous naming and branding initiatives and am always struck by not only the intrinsic challenges of getting a group of people to agree on a particular name/brand for a company, product or service— but also by the enormous amount of angst and emotion that becomes part of the process. In truth, the process of coming up with a name—whether for a company, a product, a campaign, a department, or whatever is a process that is virtually destined to be

More Trending

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Your Customers are Talking About You. Do You Know What They’re Saying?

Strategic Communications

If you’re not on Instagram, Twitter, Facebook or other social media sites —and believe it or not, many, many people are not!—you may be missing out on some very important conversations. Some of these conversations may be about you! In working with a client recently, we did some quick online research and they were shocked to find how many discussions about their product, relative to their competitors’ products, were taking place.

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How Are B2B Customers Different from Their B2C Counterparts?

Aepiphanni

Businesses are as unique as people are diverse. Because all businesses are distinct, each one meets the different needs of specific customer bases. Therefore, businesses serve an array of clientele. For example, B2B businesses (business-to-business) serve other businesses, and those businesses being served are the actual customers (although they are entities comprised of multiple individuals). […].

B2C 52
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Establishing Private Labels in the Wholesale sector: This is What Matters

QYMATIX

The development of a private label can mean additional sales potential for wholesalers. But before this can happen, a few basic considerations are needed to ensure that the private label brand does not remain a slow seller. When wholesalers decide to develop their own brand and include it in their product portfolio, they do so to differentiate themselves from the manufacturing industry.

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Brand Awareness: Definition, Importance, and Best Practices

ReviewTrackers

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Write a SaaS Case Study: A Step-by-Step Guide (+ Template)

SmartKarrot

To write a SaaS case study, you must remember certain pointers. You need to engage customers and readers about how the product or company solves business problems and improves growth. A SaaS case study is a narrative or story of how one has successfully delivered and implemented a solution with a client for results. In simple terms, a SaaS case study has some information about the customer, their problems, and how they found the company, how your solutions impacted the company and reduced the pr

B2B 10
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How to activate your growth mindset as a leader

MDI Training

How to activate your growth mindset as a leader. Sometimes we just can’t seem to get that one task done. We fail at every attempt and are already convinced that our skills are insufficient for this job. But that’s exactly where the problem lies. You’ll learn how to activate your growth mindset as a leader in this article. Our attitude, the mindset, determines how we think. about some issues.

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What are digital sales and why are they important for business?

Zendesk

As technology rapidly changes and expands, keeping up with the best business practices in the digital world can feel overwhelming. More and more, however, the digital world is influencing consumer purchases. When your prospects can simply see ads and buy products online from their couches, there’s no reason for them to seek out other options. If you want to win the sales game, you need a keen understanding of the digital marketplace—and fast.

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Jul 26 – Customer Success Jobs

SmartKarrot

Role: Customer Success Director Location: Remote, United States Organization: Technisys As a Customer Success Director, you will organize work and deliver services to clients that position Technisys as a global leader in client experience and service delivery. Build strong executive and vertical relationships with Technisys clients. Develop and accomplish sales and operational revenue and profit goals and objectives to achieve Technisys’ strategic plan.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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What is a customer profile in CRM? Definition, benefits and customer profiling

Apptivo

What is a Customer profile? Introduction. Customer profiles make up the integral part of a CRM system in order to be effective and efficient. A customer profile describes a particular class of a customer. The customer profiles within the CRM software will be highly helpful in tracking and monitoring existing and potential customers. Customer profile in CRM will capture what is happening inside the CRM software that lets you know of the connections and communications between you and your customer

CRM 52