Wed.Apr 14, 2021

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You can now get Freshworks products in AWS Marketplace

Freshworks

What do you get when you combine the power of superior customer and employee engagement software with the world’s largest cloud platform? Yes, you got it right: more choice for millions of businesses small and large to buy modern, agile cloud solutions that delight customers and employees. . With the added availability of Freshworks products via AWS Marketplace’s curated digital catalog, customers can now easily find, test, buy, and deploy Freshworks solutions with simplified controls.

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Key Account Planning Checklist

RAIN Group

According to our research of sales, enablement, and company leaders: 64% prioritize increasing business with existing accounts. 62% prioritize improving customer retention, repeat business, and renewals. Despite this, only 8% of executives rate their account planning process as very effective.

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Strategic Sales Are Won in the First Half

Revenue Storm

One of our clients recently won a contract worth over $1 billion in a highly competitive deal where they ousted a long-time incumbent. When looking back at their strategy and approach, the account team agreed it was their ability to LEAD the client through a series of touchpoints early in the sales process that helped them win. Long before the formal tender process began, the account team successfully leveraged thought leadership and a demand creation selling approach to create the right narrati

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Key Objectives and Activities for Each Step of DMAIC

Kainexus

DMAIC (Define, Measure, Analyze, Improve, Control) is a data-driven, structured, customer-centric problem-solving methodology. Each phase builds on the last to arrive at practical solutions for challenging problems. Define tells you what to measure. Measure tells you what to analyze. Analyze tells you what to improve. And Improve tells you what to control.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Seven Ways Covid Changed Sales Forever

Oratium

The pivot to virtual selling will change the sales function profoundly and permanently; far more deeply than most companies yet realize. As virtual selling becomes the new normal, most companies are walking into a trap. They are thinking that all they need to do to be successful is to make sure that their salespeople master the basics of the virtual platform (muting/unmuting, sharing your screen, etc.).

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How to Harness the Power of Questions w/Shane Metcalf, Chief Culture Officer of 15Five - Ep# 97

Strategic Planning and Management Insights

Shane Metcalf is the co-founder & Chief Culture Officer of 15Five, a people and performance platform that empowers people to become their best selves, wherever they work. Named one of the top 100 software companies by G2Crowd, 15Five combines employee engagement, continuous performance management, and manager effectiveness software with education, services, and community for customers including Capital One, Credit Karma, Hubspot & more.

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How to Harness the Power of Questions w/Shane Metcalf, Chief Culture Officer of 15Five - Ep# 97

Strategic Planning and Management Insights

Shane Metcalf is the co-founder & Chief Culture Officer of 15Five, a people and performance platform that empowers people to become their best selves, wherever they work. Named one of the top 100 software companies by G2Crowd, 15Five combines employee engagement, continuous performance management, and manager effectiveness software with education, services, and community for customers including Capital One, Credit Karma, Hubspot & more.

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The Center for Sales Strategy Appoints Elissa Nauful, Successful Sales Leader and Entrepreneur, as Director of Sales

The Center for Sales Strategy

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Common Customer Fears and How to Address Them

SmartKarrot

Customer fears will always be the greatest enemy that can fall your way in a customer success niche. It is a customer that has the indelible power to make or break your business. That is when customer fears build those walls of resistance and make it difficult for a conversion to happen. Fortunately, here in this blog, we will be talking about five such common customer fears and their respective addressal techniques. #1 Customer Fear: Reiterating the Previous Mistakes.

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Keep It Simple, Salesperson: Wowing Your Technical Client Doesn’t Always Mean Matching Wits

Brooks Group

For those who are charged with selling a technical or highly specialized product or service, it’s understandable that you may want to boast, with pride, about how much you know about your offering. Too, it may be even more tempting to match wits with your buyer – so prideful of your body of knowledge that you “word vomit” on your customer. Not only will they not know what hit them, but in an era where more non-technical decisionmakers are finding their way into the sales funnel, you may just be

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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April 14 – Customer Success Jobs

SmartKarrot

Role: VP, Customer Success – NW Market Location: Seattle, WA, US Organization: Certus As a VP of Customer Success, you will develop plans and strategies for developing business and achieving the company’s sales goals in the NW market. Create a culture of success and ongoing business and goal achievement. Provide recommendations to define and oversee sales staff compensation and incentive programs that motivate the sales team to achieve their sales targets.