Software Sales Guru

NOVEMBER 21, 2022

Staying to the Left of the Sales Pendulum If you’re desperate to make something happen, and you try to control events and people, you push away the people you want to influence and you prevent the desired outcome. I’ve written about the Paradoxical Intent and anti-suggestions before, explaining if you try to “tie-down” a buyer, you will not gain agreement.

Sales 130

Sales Software Software 130

The Center for Sales Strategy

NOVEMBER 21, 2022

Imagination. It’s a wonderful thing as a child, but as an adult, it can often keep you from engaging in specific scenarios. I see it often from media sellers when it comes to being asked to sell new digital solutions… “if I engage in this conversation, what if they ask me… fill in the blank.”.

Digitalization 117

Digitalization Media Sales Advertising 117

RAIN Group

NOVEMBER 21, 2022

With the rise of virtual training, hybrid workforces, and self-directed learning, what is the role of in-person training? Is in-person sales training dead? Yes and no. It’s true the global pandemic radically changed how sales organizations think about live events, including salesforce onboarding, education, and SKOs that were once the norm. The pandemic challenged sales teams to try new and creative solutions for training, most of them digital-first.

Sales Training 115

Sales Training Onboarding Sales Digitalization 115

Strategic Communications

NOVEMBER 21, 2022

Content, as part of a successful marketing endeavor, is a big deal these days and I suspect (and hope) it will continue to be. Content–from social media posts, to blog posts, website content, case studies, white papers, ebooks, etc., etc., is used by marketers of all kinds to attract audience, raise awareness and, ultimately drive some desired end action.

Artificial Intelligence 52

Artificial Intelligence Media Digitalization Communication 52

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

SmartKarrot

NOVEMBER 21, 2022

Role: Sr. Director Customer Success Location: San Diego, CA, United States (Hybrid) Organization: Workiz Inc. As a Sr. Director of Customer Success, you will develop and execute a strategy to increase customer retention and satisfaction. Manage a team of customer success managers. Work with other departments to ensure that the customers are getting the most value from the products and services.

Customer Success 19

Customer Success Value Proposition Facilitation Acquisition 19

Account Management Skills

NOVEMBER 21, 2022

Welcome to Episode 75 with my guest Beth Sharma , Client Services Director at Hallam. This episode is for you if you’re interested in any of the following three areas: You’d like to know what the Client Services Director does in an award-winning digital marketing agency. You’d like some tips on how to get more client recommendations.

Digitalization 104

Digitalization Account Management Marketing Leadership 104