January, 2013

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Will Technology Solve My Sales Problem?

SBI Growth

As the head of sales you can become overwhelmed with technology options. With limited time, how do you prioritize initiatives? We will discuss how your sales organization can prepare to utilize technology effectively. Many sales organizations are using new technology to automate broken processes. Why? They are looking for a quick fix. This leads to a lack of faith in the technology.

CRM 134
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Too Much To Do Today? Here’s How To Handle Being Overwhelmed

MTD Sales Training

Are you feeling overwhelmed with the amount of sales calls to make, prospecting to do, admin to catch up on, proposals to complete? Join the club! There are many people out there who are in despair, [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 122
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Jeffrey Gitomer on Choosing Happiness. What’s your choice?

Jeffrey Gitomer

Tweet Your life will always be filled with challenges, barriers, and disappointments. It’s best to admit this to yourself and decide to be happy anyway. Alfred Souza said, “For a long, long time it had seemed to me that I was about to begin real life. But there was always some obstacle in the way, something to be gotten through first, some unfinished business, time still to be served, a debt to be paid.

Sales 103
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Trust me….I’ve tried it all!

Engage Selling

'Too often, in an email, as a response to an article, post or podcast, or in a seminar I hear a client say “That won’t work in our market, we are different, our clients always……trust me. I’ve tried it all!” You should know that this statement says more about you than your clients. What you are really saying to me is.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Sales Energy Audits: How to Increase Revenue by Shifting Your Sales-Energy Use

SBI

Sales Energy Audits: How to Increase Revenue by Shifting Your Sales-Energy Use. Twenty years ago, the connection between energy efficiency and environmental benefits was poorly understood by the general population. Today, nearly everyone agrees that it’s important to save energy. Business owners and corporations are stepping up their efforts as well, recognizing that saving energy adds to the bottom line.

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Marketing Techniques: What Works Today May Not Work Tomorrow

Sales Gravy

Marketing is essential to remaining relevant and profitable in any industry. Many people don’t know where to begin when choosing the right marketing outlets for their company.

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12 Tips To Nurture And Build Relationships With Clients

MTD Sales Training

Gavin Ingham once said “Most salespeople make a sale to a client and then move on to the next one. Most clients think that salespeople only ring them when they want to a) sell something new or b). [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 122
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A goal is a dream with a plan. And other fairy tales.

Jeffrey Gitomer

Tweet Here are the elements that I believe define and comprise the dream, goal, and achievement process: Thinking. Ideas pop into your head. Write them down. Dreaming and daydreaming. Thoughts make (let) your mind wander to desire, possibility, and “what if.” I love to daydream. Don’t confuse daydreams with pipedreams. You will never win the lottery.

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Trust me….I’ve tried it all!

Engage Selling

Too often, in an email, as a response to an article, post or podcast, or in a seminar I hear a client say “That won’t work in our market, we are different, our clients always……trust me. I’ve tried it all!” You should know that this statement says more about you than your clients. What you are really saying to me is.

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Is Customer-Centric Selling Dead?

SBI

Customer-centric selling is based on the principle that reps must play a critical role in helping prospects discover and quantify their problems. This process naturally dovetails with assisting them in identifying the most appropriate solutions, and often from a rather complex array of choices. Customer Centricity is an overarching philosophy that puts the focus squarely on how to have critical one-on-one conversations—and not just what to say or how to say it.

CRM 51
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Get Off the Sales Treadmill and Work Smarter

Sales Gravy

It’s easy to keep doing what you’re doing, even if it’s not producing the best and most consistent results. We get caught up in being busy, rather than productive. (Can anyone, besides me, relate to a picture of a gerbil on the treadmill?

Sales 40
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5 LinkedIn Must Do’s for Time-Strapped Sales & Marketing Teams

SBI Growth

Recent enhancements to LinkedIn’s social network should be leveraged to generate leads. The new LinkedIn user profile offering is one of many recent enhancements. Engaging with these enhancements will drive Demand Generation. Sales teams know that social selling on LinkedIn will help make their number. The Marketing team can help support sales rep social sellers by growing their own networks.

Marketing 133
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How To Increase Your Lead Generation

MTD Sales Training

There isn’t much in sales that’s more important than your pipeline generation. Without leads, you’re dead in the water, and in order to take control of the quality of leads coming. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 117
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What should I tweet, what should I post, how should I link?

Jeffrey Gitomer

Tweet. TODAY’S REALITY: Do everything you can to use business social media to build brand, image, reputation, and perceived value with your customers and your business community. YOUR CHALLENGE: Send messages that your customers perceive as valuable to them. Messages so valuable that they will tell others. BUSINESS SOCIAL MEDIA REALITY: It’s not about tweeting; it’s about being re-tweeted.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Quick Hit 3

Engage Selling

The focus here is all about asking questions; not making statements; listening and not talking; and probing instead of promising. The focus here is all about asking questions; not making statements; listening and not talking; and probing instead of promising.

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The 2 Biggest Reasons Sales Tools Fail

SBI

Chances are your company implemented at least one new sales tool in the recent past. Whether or not you like the tool, use it, and consider it to be a success, depends on who you are. That’s because, as with all things in life, people view things from their own unique perspective. Even when we try to see things from others’ perspective, we don’t always (rarely?

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The Importance of Sales Coaching the CEO

Sales Gravy

You might think that unless a CEO is involved in selling, sales coaching is something that is more important for his employees. In my experience, successful sales models only work if the CEO understands the process and embraces it.

Sales 40
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7 Critical Skills of the Social Seller

SBI Growth

The market is changing. The Social Seller is replacing the traditional prospector. Gone are the days with four hour time blocks to dial for dollars. Successful Reps now spend their four hours taping into social networks to win business. Why? Because Buyers spend more time online, gathered around their social networks. Today's Buyer finds influence in Twitter and LinkedIn, not their email or voicemail.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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6 Ways To Reduce Your Cost Of Sales

MTD Sales Training

We’ve discussed before how the science of sales means you have to be totally aware of your numbers. You need to identify how your ratios are connected to the results you achieve, so you can. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 111
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Are your antennas up?

Jeffrey Gitomer

Tweet Listen Up! Where is your attention? “Pay attention!” Ever hear those words when you were growing up? Hundreds of times, right? And you probably thought you were being scolded. Actually, when you were told to “pay attention,” you were getting one of life’s most valuable lessons. Now you’re grown up, and I bet you still haven’t learned that lesson.

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Question from the Field: Fresh Perspectives on Dealing with Paralysis by Analysis?

Engage Selling

'I received this question during a webinar and was not able to get to it during the call. Here is the answer now. Colleen, any fresh perspectives on dealing with customer’s paralysis by analysis? You bet I do! First remember that paralysis by analysis is the seller’s problem, not the buyers. Why do I say this? Decision makers decide. Influences analyze.

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The 3 Critical Elements for Successful CRM Adoption

SBI

By estimate, there were approximately 70,000 people at the most recent Dreamforce, Salesforce.com’s annual conference and expo held in San Francisco. There can be no doubt in anyone’s mind that an astounding number of companies use Salesforce. Although the company will not reveal its sales figures or its total customer tally, industry estimates have put the number of clients in the neighborhood of 132,000 organizations and over 4.5M subscribers.

CRM 48
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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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Am I Wrong To Want More? (50 Shades Continued)

Sales Gravy

His hands cover mine and I feel a thrill go through my body. I think that this gesture means he understands the pain that I’m feeling, that this little touch will signal the start of my networking pleasure but once again I’m left wanting.

40
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How to Spot Where Your Customer is on Their Buyer’s Journey

SBI Growth

Why do my customers buy? What drives their buying behavior? When do they make their decision to purchase? These questions are the Holy Grail of sales and marketing. Answer them and you’re on your way to a great year. For the marketing leader struggling to produce leads , mapping the buyer’s journey is priority #1. A Buyer Process Map will focus your marketing efforts for maximum demand generation.

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Logic Versus Emotion: Getting The Balance Right During The Sale

MTD Sales Training

Scientists tell us that humans have more than one brain. Some people you know may disprove that rule (only half a brain?!) but the truth is that everyone has three parts to their brain: firstly, [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 111
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Two Words to Change Your Thinking and Success: Andy Horner

Jeffrey Gitomer

Tweet. Andy Horner is the CEO of Ace of Sales, father of four boys, husband of 1 wife, and an all around busy guy. As you can imagine, his list of goals is lengthy, but his list of resolutions is short – make that non-existent. Andy has figured out what it takes to get from goal to achievement, and he’s done it in typical Andy Horner inspirational style.

Sales 85
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The Truth About Sales Agility: Separating Fact From Fiction

Speaker: Michelle Vazzana

Every sales organization wants their sales force to be agile. Why? Because the world is rapidly changing, becoming more complex, and making the salesperson’s job harder. Organizational leaders are unsure of the best way to equip sellers to succeed in this new reality. Should they change their sales methodology? Should they adopt better technology tools?

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Checking In – The Party is Over

Engage Selling

Want to get the year started off with a bang? Check out these three tips on how to do just that. Want to get the year started off with a bang? Check out these three tips on how to do just that.

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6 Ways To Make Sure Your Customers Get The Message

SBI Growth

I’ll send an SOS to the world. I’ll send an SOS to the world. I hope that someone gets my. Message in a bottle. Sting (Song: Message in a Bottle). Does your messaging strategy feel more like an SOS strategy? Is it a strategy built on hope? We have all been there. Your team has developed a messaging strategy. You exit the meeting with a plan to move forward.

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7 Game Changing Ideas to Become a Better Sales Leader

SBI Growth

Last week, I received a phone call from an EVP of Sales. “The board still hasn’t approved the sales plan. I need to take out another 3% on the expense line including sales management. That is my only chance to make the number. Unfortunately, I think Andy needs to go. He is not a game changer for us.”. “I can’t believe they eliminated my job. I never saw this coming, honey.

Sales 129
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Do you have the Right Marketing Team for Customer Acquisition?

SBI Growth

Few marketing teams of $100M+ companies are built for modern demand generation. Marketing team structures too often are remnants from the days of print ad dominance. Sure they’ve evolved, but the core structure is often the same. Modernization has been performed by adding ‘vertical’ skills onto existing structure. Few organizations have retooled. New skills such as SEO or Social expertise were added to existing structure and/or outsourced.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.