October, 2008

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Is Email Hiding Your Personality?

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You know that itÂ’s your personality and message that distinguish you on the phone. But, when you write, you have to be really careful that the words you choose let your personality shine through.

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The Five Keys To Success

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Combining all the keys to success will create a sense of urgency needed for success. Examine the current level of each of the five keys to success in your life and create a personal game plan for successful living.

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Challenge Your Lessons

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Whether youÂ’re a manager or a salesperson; donÂ’t rely on the company to provide you with the tools, training, support and coaching you need to succeed in your position and in your career.

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Book Review - Advertising 2.0

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{mosimage}Tracy L. TutenÂ’s new book Advertising 2.0 is one of the most comprehensive books I have read on internet based advertising and the implications for B2B and B2C organizations.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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The Powerful Sales Person

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A customer will move through three stages of the selling process – Character/Trust, Emotion, and Logic. People have to like and trust you, then they allow you to guide them to emotions that eventually combine with logic. Emotion distorts reality.

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Find Your Hidden Wealth

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All businesses are different. Each business should require their leaders to conduct a concerted effort of introspection and egoless honesty to determine what their hidden wealth may be.

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How To Talk To Anybody, Anytime

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If you get adept enough at asking questions of others, you will inevitably find a connection to talk about. And having something in common with someone is the start to a long and mutually beneficial relationship – one of the foundations of success!

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Ten Tips For Closing More Business

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If a prospect raises an objection, after you respond to that objection, ask: "Aside from (whatever objection your prospect voiced) what else might stand in the way of us doing business together?

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The Power of Choice!

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Henry Ford was right when he said, "Whether you think you can or think you can't - you're right." Your belief system, like your computer, doesn't judge what you input; it simply accepts it as the truth.

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Five Lessons I Learned at Starbucks

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I have just watched a beggar collect at least $5 worth of donations in the last half hour with a sign that says – “I am saving up for a hooker, weed, wine and a steak dinner.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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"I Do!" Design An Offer That Commences The Sales Marriage

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The offer phase of a sales talent screening program takes preparation and finesse. The good news is that there are many parallels to sales that can be applied to this phase.

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How To Build a Winning Team

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How many times have you experienced or witnessed yourself, sales people, managers and owners looking for miracle cures without taking care of the fundamental basics?

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The Universe Inside Your Brain

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When I learned about the process of ‘rewiring your brain’ to make significant and lasting changes in personal results, good things began to happen.

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Are You a Bridge Builder?

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I find it interesting to note that successful people clearly understand the value of a role model and the power of a mentor's guidance.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Will the Real Objection Please Stand Up?

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DonÂ’t overact to objections with anger or show an attitude of superiority. Others may be seeing something outside of your vision or experience.

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Develop a Recession Proof Attitude

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“The smartest thing I can do right now is keep getting better. Improve my training, improve my products, and improve my advertising.

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In Pursuit of Happiness

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I believe the essence of happiness is having an enthusiastic purpose that drives us each moment, hour, day, week, month and year.

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What Customers Hate About Salespeople

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Almost everyone in sales knows the importance of persistence. However, there is a fine line between persistence and stalking.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Book Review - The Frugal Millionaires

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The Party is Over

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Shedding Light on Dark Marketing - Dr. Tracy Tuten

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If Barack Obama Was Your VP of Sales

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Note to Democrats: Now, before you get all mad at me.take a deep breath and think back to a time when you had a sense of humor!

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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.