May, 2013

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The Sales Process of Least Resistance

SBI Growth

'80% of CEO’s believe their brand provides a superior customer experience. Only 8% of their customers agree. -Bain & Co. CEOs have a problem. As a Sales Ops leader, you can help. Ease of doing business with your sales team is the linchpin of B2B customer experience. Sales reps are the face of the organization. Most often, however, they are shackled by internal processes that are time killers.

Sales 132
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Jeffrey Gitomer | Give Value First

Jeffrey Gitomer

'Tweet RSS readers click here for video. The Life and Sales Philosophy of Jeffrey Gitomer. I give value first™ I help other people. I strive to be the best at what I love to do. I establish long-term relationships with everyone. I have fun…and I do that every day. The post Jeffrey Gitomer | Give Value First appeared first on Jeffrey Gitomer’s Sales Blog.

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Jack Welch’s Sales Management Concepts

MTD Sales Training

'Jack Welch has been voted one of the most influential managers of the twentieth century, and the effects of his style is still being felt today. He was the CEO of General Electric (GE) from 1982 till. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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The Importance of KPIs in Measuring Sales Success

Engage Selling

'Too often when looking at a sales team’s success, managers only look at the actual sales (the closing of the business). Of course, this is important—but the sale is a lagging indicator. If you have no sales closing today, it indicates that your team has not been performing well for months. By the time you’re at the point of no business, you’re already well into trouble.

Sales 88
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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4 Reasons Dumbing it Down is the Smartest Way to Sell

SBI

'Almost a year to the date, I posted a blog called Dumbing it Down: 5 Secrets for Getting Smart People to Buy. It was one of our most popular posts breaking the 100 tweet barrier. That post, along with the one you’re reading now, is aimed at complex sales. The characteristics of a complex sale are typically wider and deeper business challenges that require longer sales-cycles and result in larger average deal sizes.

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Thriving Scorecard: Monthly Strategy Meetings

Credo

Leading effectively an organization at the strategic level requires several important ingredients.

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The Biggest Thing Sales Leaders Overlook: SALES!

Jeffrey Gitomer

'Tweet REALITY QUESTION FOR SALES MANAGERS: Why would you, as a leader, take an improving salesperson who is having the best year of their career, and tell him or her they’re “not making enough calls”? Why not do something to actually help? REALITY ANSWERS: (Pick any or all that apply.) You’re an idiot who knows nothing about leadership, coaching, or creating winners.

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How To Make Our Goals Clear

MTD Sales Training

'We know that clarity brings results. It helps us focus on what we desire and so attracts the right results our way. But how do we establish that clarity? What can we do to ensure we have our goals. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 109
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Sales Pipeline in Percentages Redefined

Engage Selling

'It’s common for leaders to measure their sales pipelines by the probability of the deal closing. And, a common mistake. Probability of close is a subjective measurement that requires the sales rep to make a judgment about their chances of making a sale. It requires interpretation, bias and is ripe for abuse. Instead, you should be measuring the progress of a prospect through your sales pipeline, with each stage representing the percentage of the way through the pipeline that the opportunity ha

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The “Other” 5 Pledges to Radically Increase Revenue

SBI

'In February, I posted the first of a 2-part Sales Leaders’ pledge. I’m creating this pledge as much for my benefit as I am for yours. You see like you, I’m not immune to the centrifugal force caused by the dizzying array of ailments that plague our profession. Determined as we all may be, it is rare to NOT fall short of the lofty goals we set for ourselves and our organizations.

CRM 52
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Enhance Your Prospecting Skills With Story-Telling

Sales Gravy

In a B2B environment very often you don’t have a product to show and you need to rely on anecdotes to get people interested, especially when you first engage with a prospect.

B2B 40
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Generate 25%+ of Sales Pipeline Opportunities from Marketing

SBI Growth

'B2B Chief Marketing Officers are enthusiastic about sharing tangible results. There is a strong desire to connect marketing spend to revenue. Lead Generation is the surest way to drive tangible return on marketing investment. Building a robust B2B Lead Generation program requires the adoption of best practices in two areas; Demand Generation and Lead Management.

Marketing 130
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Getting ready to think! Are you ready? What are you thinking?

Jeffrey Gitomer

'Tweet Here are 8.5 personal insights that will help you achieve some original thought, reaffirm some existing thought, and maybe even get rid of a few unwanted thoughts…. 1. Identify your NOW feeling and state of mind. What’s up? Happy? Sad? Afraid? Mad? It’s important that your mind at least be in “neutral” before you start the thinking process, and the more the needle leans toward happy and positive, the more productive and rewarding the thinking time will be. 2.

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People Buy For Reasons, Not For Logic

MTD Sales Training

'The challenge is often raised – “if we know why people buy we would always sell to them!” We talk about “buying triggers” and we use plenty of related jargon to talk about the moment at which people. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Going on a Technology Diet

Engage Selling

'There is no technology solution that has ever proven to close as many deals as a face to face meeting with a buyer. . Sadly, often effectiveness is confused with efficiency and the end result is poor sales. If you want to see your sales grow, try loosing the technology and replace it with in-person meetings. There is no technology solution that has ever proven to close as many deals as a face to face meeting with a buyer.

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How to Get Prospects to Remember The Golden Nugget

SBI

'You know everything there is to know about your products. You stand before your prospects fully armored, battle-ready, and poised for a stunning and mind-numbing display of the vast and all-embracing array of your knowledge. Meeting after sales meeting, you’re able to spark the prospect’s imagination and excitement and your opportunity momentum takes off.

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The Most Important Factors Affecting Your Success

Sales Gravy

"There are only two things you CAN control and those happen to be the most important factors affecting your success. And they always will be," I say. And what are those two things?

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Is Your Customer at the Center of Sales Onboarding?

SBI Growth

'As an experienced sales leader, new hires are essential to Making the Number. Their success is your success. The goal is to minimize the time it takes them to reach full quota attainment. Sales and HR leaders often misdiagnose the root cause of long ramp times. When new hire sales reps are not productive, take a look at onboarding. The lack of customer focus can be a deadly impediment.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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The Importance of Likability in Leadership | Jeffrey Gitomer

Jeffrey Gitomer

'Tweet RSS readers click here for video. The Golder Rule of Leadership, and Life. DO THE RIGHT THING ALL OF THE TIME – Jeffrey Gitomer. The post The Importance of Likability in Leadership | Jeffrey Gitomer appeared first on Jeffrey Gitomer’s Sales Blog.

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Three Buying Motives Of The Modern-Day Buyer

MTD Sales Training

'Selling today is all about recognising the true motivations of buyers and aligning your presentation/solution to match their needs and desires. We all know that. So, with an up-to-date buyer, who has. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Another Year Older…

Engage Selling

'… And another year wiser! Here is what I discovered during my 42nd year: The more value you deliver the more people want to be associated with you. Doing more work, adding more stuff, saying more, is not always what is needed. Sometimes a simple “you are right” is the best advice. Your clients benefit most when you deliver results quickly.

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5 Social Selling Tactics to Find Your Next Sales Job

SBI Growth

'You are a Sales Rep. You lost your job or you see the axe falling soon. How do you get another job in this competitive market? You must treat hiring managers as your Buyers. Then connect to them through social selling , inbound marketing techniques. Download the Self-Promotion Guide for a ready-built, effective approach to securing your next job. The Hiring Manager as the Buyer.

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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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How Big Data Can Help the Sales Leader

SBI Growth

'Unless you’ve been living under a rock for the last two years, you’ve heard about “ Big Data ”. However, most Big Data examples concern large B2C companies. These companies are harvesting vast amounts of internet activity and point of sale data. Many of the B2B sales leaders simply dismiss the Big Data revolution. They say, “I’ll never have that kind of data, why should I bother?

B2C 129
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Inbound Marketing’s Top 4 Newest Insights

SBI Growth

'I recently had a cup of coffee with a good friend and marketing peer. Kathy is the CMO of an emerging software company. She has helped build the company with superb demand generation efforts. Kathy always has great insights to share. This time however Kathy was incredibly frustrated. She has been trying to reduce her cost per lead, but have not been able to get below $360 per qualified lead.

Marketing 129
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What Are My Competitors Doing That I Am Not?

SBI Growth

'“What are my competitors doing that I am not?” That’s a question I often hear from marketing leaders. The one thing the best marketers are doing is Contextual Content Marketing. Everybody is producing content these days. There’s no shortage of it on any topic under the sun. Unfortunately, simply producing content is no longer a source of competitive advantage.

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Book Review: The Gamification Revolution

SBI Growth

'A few weeks ago I got an email from a client telling me “ You have to read this book.” This client, Hi Leva of Clear Channel, has a good eye so I paid attention. The book, The Gamification Revolution , by Zichermann and Linder, discusses how to leverage game mechanics to beat the competition. The concept of gamification is catching on in B2B sales and marketing.

B2B 124
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The Truth About Sales Agility: Separating Fact From Fiction

Speaker: Michelle Vazzana

Every sales organization wants their sales force to be agile. Why? Because the world is rapidly changing, becoming more complex, and making the salesperson’s job harder. Organizational leaders are unsure of the best way to equip sellers to succeed in this new reality. Should they change their sales methodology? Should they adopt better technology tools?

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The Top 10 Most Viewed SBI Presentations of All Time

SBI Growth

'It is an exciting time to be a CEO, or a sales leader. But, it is also a confusing time. The approaches to “making the number” seem to change monthly. As a result, you often ask me “ What are my peers doing? ”. To answer your question, I looked at the analytics from our Slide Share account. We have 66 presentations posted, on a wide array of sales subjects.

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Sales Ops Leadership – Evolve or Become Obsolete

SBI Growth

'Sales success is, ultimately all about results. Did the company make the number? But sales operations’ main responsibility is to predict and position for future success. Looking at results in the rear-view mirror isn’t the way to do this. Today’s post is about dramatically evolving how you predict future sales success. Without Personas woven into the fabric of your work, you will become obsolete.

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The Key to Maximize Your Sales Training

SBI Growth

'Pulling sales reps out of the field significantly decreases selling time. Sales training eats up a lot of this non selling time. As Sales Leaders we know sales training is key though. The ASTD(American Society for Training & Development) reports an 18% increase in productivity for every 3 hours spent training. But traditional training methods cost more with fewer results than before.

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Aligning Customer Objections to the Buying Process

SBI Growth

'Fix your sales problem in 5 easy steps – sounds great, doesn’t it? Formulaic approaches such as this are very tempting. Furthermore, they align with our fast food, quick fix mentality. Seem too good to be true? That’s because it is. Don’t get me wrong, I revel in an easy solution. Unfortunately, most quick fixes are band-aids as opposed to real solutions.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.