SBI Growth
NOVEMBER 3, 2016
Today’s topic is content strategy and planning. Joining us is Steve Keifer, the Vice President of Marketing at LeaseAccelerator, a fast-growth SaaS company in the corporate FinTech space. LeaseAccelerator helps companies track and manage equipment leases through an enterprise SaaS environment. . Content.
Engage Selling
NOVEMBER 8, 2016
When salespeople are stuck or in a slump, many of them tend to…wait. That’s right, far too many sellers just wait for things to get better. Sales rarely get better by just waiting around.
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MTD Sales Training
NOVEMBER 1, 2016
There are times when the customer simply wants to let off steam. Maybe the delivery you promised hasn’t arrived. Or some of the equipment has broken down. Or there’s simply too much pressure on the. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Matthew Barby
NOVEMBER 15, 2016
Having a solid customer acquisition strategy is an essential component for any business. Without it, you're going to seriously struggle […]. The post 21 Customer Acquisition Strategies to Win New Customers appeared first on Matthew Howells-Barby.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Planview
NOVEMBER 3, 2016
Companies that use innovation management tools — such as Spigit — in conjunction with their collaborative innovation practices regularly come up with new and interesting use cases. Because organizations have begun to staff and fund internal business incubators, employees now have the tools, training, and space they need to pursue ideas. Collaborative Innovation and Authentic Breakthroughs.
Jeb Blout
NOVEMBER 29, 2016
By Jeb Blount, Author of People Follow You The Gen X leader I was working with was frustrated at his inability to get his team of.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Engage Selling
NOVEMBER 15, 2016
Do your team members possess the key trait for sales success? People are always asking me what they think the number one personality trait of a successful salesperson should be.
MTD Sales Training
NOVEMBER 3, 2016
How long have you worked in your industry? That’s your history, and for many people it’s all their history. In other words, they have just one or two perspectives on the world of work and business. I. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Sales Gravy
NOVEMBER 9, 2016
Because customers are people, first and foremost. And since people are driven by emotions, when they are approached with a cause they believe in, they are compelled to take action.
Shapiro Negotiations
NOVEMBER 18, 2016
Why would we encourage someone to tell us we are wrong and that our ideas aren’t clear? Sometimes it could be the push we need to be better, to do more, or to make more. John Adams, the second President of the United States, relied on his wife Abigail for advice and critiques to lead our country. With that said, taking the extra hour to script your pitch for a meeting or to hand off your proposal to a co-worker might not only be the remedy to miscommunication, but the key to success.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
SBI Growth
NOVEMBER 15, 2016
On this week’s SBI Insider Video Podcast we discuss the topic of Sales Headcount Planning. The question we explore is whether “to hire, or not to hire” in order to make your sales number. . Too many reps and you will destroy.
SBI Growth
NOVEMBER 2, 2016
SBI recently spoke with Dave Longaker, the Chief Revenue Officer at Rovi Corporation. . Dave leads a robust b2b sales force at Rovi, a leading technology supplier to the entertainment industry. When you are flipping through channels and looking for TV shows.
SBI Growth
NOVEMBER 30, 2016
Today’s article is about earning brand preference by satisfying the information needs of your target customers and prospects. Marketing leaders make this a reality by planning and executing a content strategy. Recently we interviewed Steve Keifer, the Vice President of Marketing at.
SBI Growth
NOVEMBER 16, 2016
Today’s article is focused on sales coverage and sales channels as part of the corporate strategy. SBI recently interviewed Drew Forret, the Chief Operating and Financial Officer at CARPROOF. The sister company of CARFAX, CARPROOF is the leading provider of vehicle.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Engage Selling
NOVEMBER 11, 2016
Far too often sales reps get into combat with their customers over questions and objections and you can get into combat if you want to win the sale, you have to stay in conversations. So how do we do that?
Engage Selling
NOVEMBER 29, 2016
Is your business experiencing wild swings in revenue? This may surprise you, but putting too much emphasis on closing business is actually counterproductive to increasing your revenues. What?! Let me explain.
Engage Selling
NOVEMBER 10, 2016
It’s simply one of the oldest and biggest problems in sales…how does a salesperson get their calls returned? You’ve probably encountered this problem before. I don’t anticipate this age-old issue becoming any easier in the near future.
Engage Selling
NOVEMBER 18, 2016
,I know there are a lot of small businesses and startup businesses that pay attention to my site. Often, they come to me and they say, “Colleen, should I build out my sales team?
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Engage Selling
NOVEMBER 22, 2016
I have a question for you. Do you really know where your revenue comes from? Most businesses can probably answer that question pretty quickly. It’s obvious, right? Not so fast. Recently, we’ve been involved in a very large sales reorganization.
SBI Growth
NOVEMBER 23, 2016
Today’s article is focused on transitioning from sales training to sales enablement. . The goal is to drive revenue per sales head up and time to productivity for new sales hires down. The sales enablement function exists to onboard new sales hires.
MTD Sales Training
NOVEMBER 8, 2016
Cold-calling has gotten a bad rap in many circles lately, mainly because of the fact the interruption caused to the prospect is seen as simply that…an un-called-for intrusion into their working. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
SBI Growth
NOVEMBER 29, 2016
On this week’s SBI Insider Video Podcast we discuss strategic alignment. Specifically, how internal, and external alignment is the key to increasing the probability of making your number. My colleague George de los Reyes and I discuss the impact that strategic alignment.
Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst
Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.
SBI Growth
NOVEMBER 8, 2016
On this week’s SBI Insider Video Podcast we discuss the topic of adopting agile learning inside of your sales force. B2B sales reps need to learn new skills faster to improve their sales results. Is adding agile learning enough? My colleague.
SBI Growth
NOVEMBER 17, 2016
Today’s topic is how to replace leads with opportunities for the sales team. Demand generation and lead management does not work for companies with business models dependent on a small number of accounts but who spend a lot. Waiting for.
SBI Growth
NOVEMBER 10, 2016
Today’s topic is Brand Positioning. Joining us is Kay Kienast head of marketing at EVault, a division of Seagate. Kay was recently named one of the Top 10 Influential Woman in MarTech. Brand Positioning is about inspiring your customers and prospects to.
SBI Growth
NOVEMBER 9, 2016
SBI recently spoke with Leo Tucker, the Chief Marketing Officer at PGi. Leo leads a b2b marketing and sales enablement team. PGi is the world’s largest provider of collaboration software and services to business, hosting millions of users collaborating each day. Today’s.
Speaker: Michelle Vazzana
Every sales organization wants their sales force to be agile. Why? Because the world is rapidly changing, becoming more complex, and making the salesperson’s job harder. Organizational leaders are unsure of the best way to equip sellers to succeed in this new reality. Should they change their sales methodology? Should they adopt better technology tools?
Engage Selling
NOVEMBER 4, 2016
Mike Tyson once said, you know, everybody has a set plan they’re going to use until they step in the ring and they get punched in the face.
Engage Selling
NOVEMBER 25, 2016
,So I work with a lot of companies who aren’t big enough to have both a sales team and a marketing team. And you know what?
Engage Selling
NOVEMBER 1, 2016
You’ve probably had to deal with professional criticism at some point (or often) in your sales career.
Engage Selling
NOVEMBER 17, 2016
Are your sales reps really operating at full capacity? That is, are they making the most of the time they’re provided each day to produce results? Chances are, they’re not.
What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.
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