SBI Growth
DECEMBER 12, 2024
Drawing insights from our recent CEO Value Creation Pulse Report , its clear that leaders are entering 2025 with varying levels of confidence. Some are surpassing their expectations, others are holding steady, and many are exploring strategies to recover from a challenging year.
Strategic Account Management Association
DECEMBER 9, 2024
Jochen Koetzle, Head of Strategic Account Management at Endress+Hauser Group, explores the essence of collaborative ecosystems, their role in driving innovation, providing solutions, and ensuring resilience. He also shares insights on his organization's efforts to highlight the transformative power of collaboration. The post Collaborative Ecosystem appeared first on Strategic Account Management Association.
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Sales Gravy
DECEMBER 12, 2024
In this episode of The Sales Gravy Podcast, Jeb Blount, Jr. welcomes Kirk Richardson, author of Craft Beer Country, to dive into the world of craft beer, exploring trends, challenges, and the rise of IPAs. Discover how the craft beer industry has blended innovation and tradition to become a cultural phenomenon. Key Takeaways: Resilience in Craft Beer Market: Despite challenges in the beer industry, craft beer gained a 13% increase in market share in 2023, weathering the storm better than large-
Vantage Partners
DECEMBER 10, 2024
At the end of the day, winning in a tight market isnt just about understanding customers and solving problems; it's about doing it better than others.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Nutshell
DECEMBER 13, 2024
You’ve put in the effort to drive traffic to your website, and you’re finally seeing the results. But the real question is: are those visitors converting? The goal isn’t just to attract traffic, but to capture valuable contact information with the aim of converting them into customers over time. This is where lead magnets come in. In this blog, well explore what lead magnets are, share some effective examples and ideas, and provide tips on how to boost your lead magnet conversi
SBI Growth
DECEMBER 9, 2024
Hiring and onboarding new sales hires can be extremely challenging especially for sales managers who lead, manage, and coach an existing sales team. Focus on these five factors to increase your odds of success with new sales hires.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Vantage Partners
DECEMBER 10, 2024
Vantage periodically executes a "State of Pharma Alliance Management" report, based on surveys, benchmarking studies, and informal conversations with Heads of Alliance Management across the industry.
Envisio
DECEMBER 13, 2024
We love to see our customers turning their strategic goals into real outcomes. Since July, weve seen some amazing progress with many public sector organizations implementing impactful initiatives in their communities. Here are four standout strategic success stories that demonstrate the power of clear strategy, community engagement, and performance management in action. 1.
ACT
DECEMBER 13, 2024
Did you know that 53 percent of Americans earning more than $100,000 a year are on LinkedIn? It’s a social media platform where decision-makers, entrepreneurs , influencers and business leaders connect, build relationships and look for opportunities. If you want to grow your business, having an active LinkedIn presence and a solid marketing plan is key.
Revegy
DECEMBER 13, 2024
Companies with strong alignment between sales and marketing achieve a 32% year-over-year growth in revenue. This underscores the power of fostering alignment, communication, and shared goals across teams to drive measurable success. For global sales and revenue teams, achieving this level of collaboration means overcoming the complexities of diverse accounts, regional differences, and fragmented processes. […] The post Global Collaboration Made Simple: Aligning Sales and Revenue Teams for
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Hubspot Sales
DECEMBER 13, 2024
If youre anything like me, business forecasting spreadsheets play too much of a role in your finances. Ive got spreadsheets for almost everything, but theres a better way. You can use AI in budgeting and forecasting, and its not as overwhelming as you think. However, there are some precautions you should take. I wanted to learn everything I could about budgeting and forecasting financials and, importantly, bring AI into that mix to see if it could save time and enhance my view of my business.
AchieveIt
DECEMBER 12, 2024
Did you know that 2024 will be a record-breaking year for governments around the world? Over 2 billion people will vote in elections in 50 countries, including the United States. Research shows that the majority of adults in the US believe that their government needs to do more to address some of the most pressing concerns they face. This includes addressing concerns over inflation, health care, public safety, and improving public services.
DemandFarm
DECEMBER 12, 2024
Its that time of year when we look back and say, Wow, how did we survive all that? There are good reasons to think 2024 has been less of a stroll and more of a high-stakes triathlon for Key Account Managers and Sales Leaders. A. The markets have played ping-pongbouncing between bad and worse. You were in for nasty surprises. When you thought you had mapped the relationships within a key account, another regional division probably popped up, demanding attention and alignment.
Corporate Visions
DECEMBER 12, 2024
Learn proven techniques and best practices for effective B2B win-loss analysis from 100,000+ deals across 500 companies.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
RAIN Group
DECEMBER 11, 2024
What Is a Value Proposition Positioning Statement? A value proposition positioning statement is a compelling, tangible description of how a company or individual will benefit from buying something specific or buying from you in general.
AchieveIt
DECEMBER 11, 2024
When organizations think about technology, they often view it as a back-office function, ensuring that systems run smoothly, emails are delivered, and firewalls remain intact. However, technologys role is much broader and more impactful. In a recent episode of The Strategy Gap , Tonjia Coverdale , Senior Vice President and Chief Strategy Officer for Operations and Technology at Associated Bank, shared her insights on how technology can be leveraged as a strategic partner to drive business growth
DemandFarm
DECEMBER 12, 2024
Its that time of year when we look back and say, Wow, how did we survive all that? There are good reasons to think 2024 has been less of a stroll and more of a high-stakes triathlon for Key Account Managers and Sales Leaders. A. The markets have played ping-pongbouncing between bad and worse. B. You were in for nasty surprises. When you thought you had mapped the relationships within a key account, another regional division probably popped up, demanding attention and alignment.
Cranfield Executive Development
DECEMBER 11, 2024
Organisations need to succeed in an increasingly competitive, rapidly changing, challenging and disruptive business environment. A skilled, capable, high-performing workforce is key to maintaining a competitive advantage.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Hubspot Sales
DECEMBER 10, 2024
Imagine if you could pinpoint when youll have the cash flow to hire another employee, or how a supply chain disruption would affect your business. As a small business owner, Im not a financial expert and I cant predict the future. What I cant learn or do myself, I automate. Thats how I started using AI for financial forecasting. While AI in finance is useful for entrepreneurs, its helping companies of all sizes make more accurate predictions and better, data-based decisions.
SBI Growth
DECEMBER 10, 2024
Lets cut to the chase: if youre in B2B and dont have a solid Ideal Customer Profile (ICP), youre basically throwing darts in the dark. In fact, 74% of companies that overperform on revenue have clearly defined ICPs, according to SuperOffice. An ICP isnt just another business buzzword it's your ticket to zeroing in on the customers who not only want what youre selling but wholl also stick around and make it worth your while.
Account Management Skills
DECEMBER 10, 2024
Welcome to episode 127. Thank you for listening to the Creative Agency Account Manager podcast in 2024. Looking back at this year, Ive been reflecting on the superb guests Ive had on the show. I thought Id select a handful of soundbites from this years podcast episodes to share with you. This isnt a comprehensive list – there have been so many standout moments – but these clips include tips, advice, or insights that stayed with me.
Revegy
DECEMBER 10, 2024
A unified brand voice is more than a stylistic choiceits a strategic advantage that directly influences sales. Social media provides businesses with a powerful platform to engage with audiences, but the noise and competition are relentless. A consistent brand voice across all social channels cuts through the clutter, building trust, fostering connections, and ultimately driving […] The post Speak with One Voice: How a Unified Brand Voice on Social Media Drives Sales appeared first on Reveg
Advertiser: ZoomInfo
In todayās ultra-competitive markets, itās no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors ā often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
Hubspot Sales
DECEMBER 11, 2024
I have taken my fair share of notes as a senior coordinator (and former assistant and coordinator). For most of my career thus far, Ive taken notes in at least half of the meetings Ive been in. At roughly one page of notes per meeting, 20 meetings a week for five years, thats a lot. Many individuals applying for jobs in this title range may roll their eyes when they view yet another job description stating: "Take notes during meetings to track important discussion points and next steps.
LinkedFusion
DECEMBER 9, 2024
LinkedIn continues to be the go-to social media platform for professionals and businesses in 2025. Whether you’re building your personal brand, growing your business, or looking to establish thought leadership, having a strong LinkedIn profile and marketing strategy is essential. This complete guide will help you optimize your presence, enhance engagement, and unlock the true potential of LinkedIn.
Chally
DECEMBER 8, 2024
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Planview
DECEMBER 11, 2024
As we step into 2025, a new paradigm is emerging in software development: the era of the LLM-native developer. This transformation isnt about replacing developers with AI but redefining their roles. Mastery of large language models (LLMs) will soon become the mark of a standout performera new breed of “10x developer”who excels through collaboration with AI rather than traditional coding prowess alone.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but thatās easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers canāt measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Hubspot Sales
DECEMBER 11, 2024
Forecasting can feel like a dark art part science, part intuition, and a dash of hoping for the best. But as businesses face increasing pressure to predict everything from sales targets to inventory needs, relying on gut feelings just doesn't cut it anymore. I've spent weeks talking to forecasting experts, sales leaders, and business owners about how they actually approach forecasting (not just how they're supposed to).
Nutshell
DECEMBER 12, 2024
With the launch of Nutshell SMS , your team can leverage text messaging to increase engagement with leads and customers throughout your sales process. SMS empowers your team to reach out to prospects and customers to start a conversation and move deals down the funnel. Now with Inbound SMS , conversations can begin both ways. Instead of your team having to be the first to reach out, contacts can text your business directlyand you can seamlessly manage every message in Nutshell to keep conversati
SalesGlobe
DECEMBER 12, 2024
Holiday bonuses are not just a gift for the employees. They are a gift to the C-Suite and owners of any company we well. This piece will explain why that is, how it helps, and how to effectively use them within your own organization. But, before that, let’s start with a story from the perspective of a seller receiving one of these bonuses. It’s the end of the quarter, and Sarah, a dedicated sales professional, is closing out her last report as she reflects on her recent hard work.
Brooks Group
DECEMBER 12, 2024
There are two big decisions sales leaders face when training their teams: what to teach and how to deliver that knowledge effectively. Like choosing a restaurant, selecting a sales training method means considering multiple factors: Budget: The Ritz or Applebees? Location/distance: Local favorite or destination dining? Group size: Intimate or party?
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
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