Sat.Jun 19, 2021 - Fri.Jun 25, 2021

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Five Characteristics of Agile Leadership Development

MDI Training

What does the future of agile Leadership Development look like? MDI CEO Gunther Fürstberger has answers and shows you five helpful Characteristics. In the past, leadership development was mainly carried out in the classic mindset of project management. To achieve specific goals, a project team led by the Learning & Development department defined multi-modular development programs and educational catalogs.

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7 gaps that need addressing to improve your omnichannel offering

Freshworks

Organisations have been talking about omnichannel for years. The accelerated digital transformation we saw in 2020 has forced businesses to embrace and invest in omnichannel capabilities more than ever before. As we all know, new channels and touch points emerge but old ones don’t disappear. Technology has, and will continue to create, more channels for customers to engage, most recently – video, instant messaging (IM), and voice messaging (VM) platforms.

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How to define a strong KAM Training Path

KAM With Passion

In a first post dedicated to KAM Skills & Competencies Development, we have explored how to define a solid approach to KAM Training based on 5 fundamental principles. In this second post, we explore how to develop KAM Skills & Competencies and how to build the KAM Training Path that supports this goal. This article focuses on individual competencies, especially those of the Key Account Managers.

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When to Disengage

Software Sales Guru

When to Disengage There may be a time when you find yourself in a situation in which a buyer is asking for something that you, as the salesperson, do not know how to respond to. When this happens, it’s important to remember that an agreement does not need to be reached in one meeting. It’s okay to disengage from the discussion to gather more information, Read more.

Software 147
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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How Leading Finance Executives Drive Transformative Growth

SBI Growth

SBI recently held its first Chief Financial Officer Growth Forum to bring together like-minded finance executives to discuss common challenges and share best practices with their peers. These growth-focused CFOs gathered in an intimate virtual setting to discuss the following.

Finance 133
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7 Ways to Get Motivated and Crush Your Sales Goals Post-Pandemic

RAIN Group

The best sellers understand how important it is to develop the ability to adapt. But how do you continue to adapt and stay motivated over the long haul?

Sales 132

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7 signs your prospect is a bad fit

Nutshell

If your sales pipeline feels like you’re herding cats, it might just be that you’re focusing on the wrong animal. Metaphorically speaking. Newsflash: half of your prospects are a bad fit for the products and/or services you sell. If you try to close deals with these folks, you’ll only waste your time, inflate your company’s refund rate, and lower your brand’s reputation in the marketplace.

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How to Empower Your Sales Team to Have Meaningful Conversations

SBI Growth

It is the middle of 2021. Half of the year is in the rear-view mirror, and COVID is still looming. Your numbers are not where you want them to be, sales productivity is decreasing, your sales team is asking for.

Sales 130
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Resilience: How to Embrace and Learn from Mistakes

The Center for Sales Strategy

“I never lose. I either win or learn.” – Nelson Mandela. Let’s be honest, in sales you're apt to hear the word “No” more than you hear “Yes”, and over time that can be a sense of frustration and in some cases a demotivating factor. But it doesn’t have to be! Believe it or not, you can embrace those failures and become a stronger and better salesperson than before.

Sales 104
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Virtual Selling (and Buying) Are Here to Stay

Engage Selling

It’s a fact. Gartner’s recent market research confirms that virtual selling (and buying) are entrenched in how people want do business now. A whopping 64% of customer respondents say that, since the start of the pandemic, they’re more willing to … Read More » The post Virtual Selling (and Buying) Are Here to Stay first appeared on The Sales Leader.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Cannibalization Rate in Sales and Marketing – Apptivo

Apptivo

Innovation is the key to facing acute competition across industries. Most business executives believe that innovation changes the customer’s outlook on their companies. Hence, companies follow the pattern of continuously innovating their existing products or launch new products to replace their outdated products. Though not all the companies favor the new product launch route, there are reasons behind the setting up of new products into the market.

Marketing 104
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8 Online Networking Platforms for Black Entrepreneurs

Hubspot Sales

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.

Investors 103
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6 Reasons to Attend RevOps Summit

Xant

Our RevOps Summit is coming up on July 14th and we think you should be there. Here’s why: . Enjoy a wealth of revenue operations knowledge. Join this mindshare of revenue operations know-how. Revenue operations (rev ops) is an effective and efficient way to standardize process and accelerate growth within an organization as a whole. Rev ops oversee all revenue impacting activity to ensure actions are intentional.

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Development Opportunities for Supervisors: Top 12 Resources & Tools

CMOE

Supervising can be extremely rewarding but also challenging—there are varying personalities, communication styles, skill sets, and roadblocks to manage, all while trying to maintain high-quality output. The good news is, there are development opportunities for supervisors that can help you succeed in your role. With the right tools and resources by your side, you will feel more confident in driving your team forward.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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5 ways to tell when you should use lead generation or sales prospecting

PandaDoc

Like it or not, your business needs a lead generation strategy and a sales prospecting process. It sounds easy, and it is. With the help of this guide, you’ll discover exactly what lead generation is. You’ll be better equipped to implement a strong lead generation strategy within your business. You’ll also know why you need a strong sales prospecting process and exactly how that will benefit your business.

Sales 98
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What is Scope Creep & How to Navigate It

Hubspot Sales

Any project manager can vouch — almost any project can get away from you if you don't stay on top of it. Shifting client demands, needing to add additional features and functions, and a range of other unforeseen hitches can complicate and prolong what might have started as a seemingly straightforward project. In many cases, the sum of those "unforeseen complications" amounts to something known as scope creep.

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Why You Should Build Your Reports in ClearPoint

ClearPoint Strategy

Excel, PowerPoint, and even more niche reporting tools are common choices when companies need to create reports, but these programs can take a “one size fits all” approach and lead you into some serious reporting issues. Different audiences need to see different data, or need the same data positioned in different ways. We get that and listen closely to the feedback our customers give us about the reporting tools they want.

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What is ‘time-to-value’ and why is it important for customer success?

Insightly

Modern consumers are looking for value and solutions. If you don’t clearly present how your product or service solves specific customer needs, then marketing and selling your products will be a real challenge. . When it comes to technology solutions, or how to invest in technology, businesses often choose providers based on trust in the brand. But they are also looking for a fast time to value (TTV), i.e. how fast will a product or service solve their issue and help them gain a positive return o

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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How to know whether to use ideal customer profiles or buyer personas

PandaDoc

Thanks to the digitalization of the marketplace, online and ecommerce businesses can now reach more clients than ever. Due to the staggering number of new businesses and potential clients that inhabit the marketplace, companies must know the difference between ideal customer profiles (ICPs) and buyer personas, in order to craft the perfect strategy for using them.

B2C 94
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What Is Quantitative Forecasting?

Hubspot Sales

Forecasting is one way to understand the effectiveness of your sales teams and the activities they undergo to drive revenue and achieve success. The process can help you understand what you’re doing right, make informed business decisions, and set realistic goals to help your company grow and sustain success. Some forecasting techniques, called quantitative forecasting, involve math, like adding up month-to-month sales or using averages to predict future revenue.

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Apptivo Product Updates as of June 22, 2021

Apptivo

Upgrades in technologies are absolutely essential in order to enhance dependability and open the door to commercial benefits. Apptivo has made another step in improving the user experience and meeting user expectations. We are excited to announce the latest product updates on Apptivo in order to automate your workflow. Let’s go through the short notes on these updates.

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M&A: The Sales Enablement Revenue Opportunity [Part 2]

PartnerTap

Whether your company has acquired three companies, or 300 companies, you know how hard it is to get sales teams working and selling together. Many acquisitions fail to generate the expected revenue growth because they can’t operationalize a joint sales motion. But if you can get this right – then you can identify net new accounts to sell to, accelerate cross-sell revenue growth, shorten your sales cycle, and increase consumption of your services.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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Why Post-Sale Service Matters to a B2B Salesperson's Success

The Center for Sales Strategy

As an effective sales professional, you can’t just close the book on clients after they’ve signed the deal, even if the bulk of the work then shifts to other departments. How your team executes the post-sale experience has important implications for the company as a whole, as well as your relationship with the customer. What occurs during this phase can result in the customer being even more satisfied than before (including with their experience during the sales process), or it can derail what w

B2B 78
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Where DEI Accountability Sits and How to Build a Foundation for Your Strategy

SBI Growth

As many companies are starting to pursue sustainable and growing DEI strategies, including ours, people are wondering where does the responsibility lie? Many jump to the conclusion that DEI is a people initiative, so it should just fall within human.

B2B 77
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The agility playbook—how larger firms can score a competitive advantage in CX

Zendesk

If companies weren’t flexing their agility muscles before the pandemic, they certainly are now. In the past year, everything has changed about the way that larger firms do business. And while getting to the top is no easy task, staying there requires constant vigilance, a willingness to discard outdated tactics, and being at ease with the uncertainties that come with change.

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What is ‘time-to-value’ and why is it important for customer success?

Insightly

Modern consumers are looking for value and solutions. If you don’t clearly present how your product or service solves specific customer needs, then marketing and selling your products will be a real challenge. When it comes to technology solutions, or how to invest in technology, businesses often choose providers based on trust in the brand. But they are also looking for a fast time to value (TTV), i.e. how fast will a product or service solve their issue and help them gain a positive return on

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Improving Sales Performance - IMPACT Your Sales Process: IFM

The Center for Sales Strategy

1-on-1 meetings play a large role on your team’s sales performance. In this episode, Stephanie Downs, VP and Senior Consultant, discusses how sales leaders can make an IMPACT on their sales process with 1-on-1 meetings, or what we call the IFM. Plus, she covers the fundamentals of IFMs and how you can turn this dreaded weekly task into productive meeting.

Sales 71
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How Do You Find Time for Strategic Planning When You're Busy?

Strategic Planning and Management Insights

One of the things that we hear about from a lot of organizations and a lot of individuals in organizations, is that they're too busy or they don't have enough time to do strategic planning. So today I'm going to talk to you about how to approach strategic planning, when you don't have the time or you're too busy.

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Trust or Control? “My CEO Wants a Joint Venture”

Peter Simoons

“ My CEO wants a Joint Venture ” is one of many quotes (or similar) that I often hear when in conversations with potential clients. The desire for this form of partnership is mostly driven by the desire to maintain control in a collaboration. In a joint venture, the CEO wants the majority stake and thus tries to minimise risk by keeping control over the partnership.

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How Marketers Are Using Video in 2021

Strategic Communications

Video continues to be a popular and effective way to boost marketing efforts, especially with the emergence of video-first platforms such as TikTok. And, with the proliferation of do-it-yourself (DIY) video options, the demand for professionally produced, high-production-value video content no longer looms as the must-do priority it used to be. Today, marketers of all types and sizes—even those with very small budgets—can successfully use video to augment their marketing communication efforts.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.