Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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Self-reflection for leaders – the L&D Daily

MDI Training

Self-reflection for leaders – the L&D Daily. An important form of learning for leaders is self-reflection in order to be in tune with yourself and function well as a pillar of support for the team. However, what if as a leader you just can’t find time in your calendar to take a break just for you? That’s exactly what the L&D Daily is for.

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Positivity in Sales: A Choice, Not a Feeling

Engage Selling

Positivity in sales is a choice, not a feeling. It doesn’t require much effort to feel worried about the state of the world these days. And if you’re already feeling … Read More. The post Positivity in Sales: A Choice, Not a Feeling first appeared on Colleen Francis - The Sales Leader.

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Trending Sources

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Ultimate Resource for Sales Motivation

The Center for Sales Strategy

Every career has challenges, and that’s certainly true for sales professionals who often experience selling highs and lows. Sales pros face numerous obstacles in their quest for success. They might have a difficult sales territory that requires lots of travel away from home. They might face a selling slump because of factors beyond their control such as an economic downturn or even a pandemic like COVID-19.

Sales 121
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Using Cumulative Layering to Build Your LinkedIn Marketing

Sales Gravy

Are You Using LinkedIn's Marketing Power to the Fullest? I sat down with my good friend Daniel Disney, author of The Real Secret to Becoming a LinkedIn Selling Machine. He is a guru for using LinkedIn's marketing power, and as mentioned in Fanatical Prospecting, I believe that it is one of the greatest sales tools ever created - along with the car, Google, the internet, email, and the telephone.

Marketing 101
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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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State of Sales 2022

Zendesk

If your sales organization isn’t unified with the broader business, and is struggling to keep up with evolving technology and customer needs, it won’t be ready to withstand the challenges of the future. Businesses are already facing the harsh reality of customer impatience and market uncertainty—and sales teams must continue to hit revenue goals. Zendesk surveyed 3,000 CRM decision-makers and influencers around the world about their CRM priorities, digital transformation progress, and more to ge

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Dynamic Planning in the Face of Uncertainty

Planview

We thought we knew about uncertainty. Market disruptions by startups; sure. Shifting consumer behaviors? Part of the job. But then the pandemic happened, creating a domino effect of disruptions that we are learning to accept as part of daily life. The only thing certain about our futures, it seems, is that we have an extremely limited ability to predict what they will hold.

More Trending

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July Podcast Recap: Leading Through Adversity

Force Management

Overcoming adversity is part of getting to the next level in your leadership career. This month's Revenue Builder's guests dig into the adversities they've faced and share valuable advice for those leading through challenging circumstances. Whether you're faced with hard-to-coach teams or tasked with defining a strategy to help your entire organization sell through ongoing external complexities, dig in.

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What does a business development representative (BDR) do?

Zendesk

If you’ve ever been to a sophisticated social event, you’ve likely encountered that strange interaction where one party attendee asks about another party attendee’s job. “Oh,” they say, “I’m in flügelhorn maintenance generation,” and smile. Everyone nods politely. And you walk away wondering what that meant. Business development is often one of those careers.

Media 96
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Are Your Sales Targets Too High?

Brooks Group

It’s no secret that salespeople are currently fighting a battle with many fronts. Macro events like the pandemic, war in Ukraine, and record inflation have disrupted not only the supply chain, but also the way salespeople conduct their day-to-day business. As we pass the half-way point of the year, sales managers may start to hear a few grumblings that quotas are too high.

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Invest in Your Top Sales Talent

The Center for Sales Strategy

As a sales manager, your time is valuable, and managing your sales team tops the list of priorities. How much time and with whom you spend your time is critical to achieving sales goals. But where to start? Most of us spend time with those we think need the most attention, those not meeting goals. Our instincts are to “fix” people. But take a minute to consider if this is a good use of your time.

Sales 106
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Don't Create Confusion, Create Value: 2022 CEO MacroView

SBI Growth

SBI has released its 2022 CEO MacroView Report titled “Don’t Create Confusion, Create Value.” The report contains an analysis of results from a survey of 150 CEOs as they face economic uncertainty, talent challenges, and shifting demand. Through online surveys, phone interviews, and virtual roundtable discussions, we learned that successful CEOs will be those who take decisive action compared to those who choose to wait and see what will happen.

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Should You Do Your Own Employee Surveys?

EcSell Institute

We often hear leaders talk about how their organization administers their own surveys. After all, asking questions can’t be that hard. But is doing your own employee engagement survey the best idea?

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Master LinkedIn Search | Find your target audience

LinkedFusion

In the professional world, through LinkedIn, you can reach out to a specific target audience. Generally, influencers, decision-makers, and executives act as new opportunities. You can combine targeting criteria to organize your ideal personas, such as IT decision-makers, C-level executives, prospective students, small business owners, and more. For B2B (Business to Business) marketers, make-or-break is an effective targeting strategy.

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Why fintechs need to deliver superior digital customer service right now

Zendesk

As the world turned digital, the fintech industry was ready to ride the wave. But now, the market shows signs of slowing. Fintechs that are not growing their user base are at risk of being acquired. And because there are now so many players in the digital space, there’s fierce competition to keep and acquire new customers. And therein lies the key to success: customers.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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WHY IS RELATIONSHIP MANAGEMENT IMPORTANT AND KEY TO BUSINESS SUCCESS?

Apptivo

INTRODUCTION. Relationship management is vital for the success of the business, as you need to build a strong relationship with the customers , who indeed is the king. You need to serve the king better to survive in the business environment and to stay ahead of competition. In order to stay in the business game, you definitely need to master relationship management.

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Successful Software Implementation: How to Maximize Value and Outcomes

Planview

Successful software implementation requires more than buying new software and training people how to use it. Yet, all too often, organizations focus so much on standing up the solution that they lose sight of all the elements needed for success. As a result, many fail to maximize the return on their investment in the software. More importantly, they fail to achieve the business outcomes they hoped to achieve with their implementation journey.

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I Got Wordle in One Try: What Are the Odds?

Strategic Communications

On July 17 I got the daily Wordle word in just one try. Creature of Habit. I did what I always do in the morning after waking up. I immediately grabbed my phone to check messages (like real people are emailing and texting me during the night; no, my messages are primarily ads and spam but I compulsively check every day anyway). I drank my first cup of coffee for the day.

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Lead vs. prospect vs. sales opportunity: What’s the difference?

Zendesk

In marketing, the terms lead , prospect , and opportunity are typically thrown around interchangeably. But they have distinct meanings and uses that are important for anyone in sales to understand. In this article, we will explain what separates a lead, a prospect, and an opportunity; discuss best practices and strategies for converting a lead into a prospect; and break down the stages and characteristics of an opportunity.

Sales 52
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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WHAT IS A SALES PIPELINE AND HOW DOES IT BENEFIT THE ORGANIZATION?

Apptivo

INTRODUCTION. The sales pipeline is the representation of your prospects along the funnel. You can have a complete outlook on the sales stages and how the opportunities go through each sales stage. The sales pipeline gives you a comprehensive understanding of which sales rep is working on that particular sales opportunity , how many deals are closed, why you lost or win an opportunity, and much other sales-related information which will help you make data-driven decisions in order to expedite yo

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The Value of E-Learning and CMOE’s Top 5 Trending Courses

CMOE

As businesses continue to adopt remote or hybrid working solutions, this notable labor shift has illuminated the value and need for organizations to provide more e-learning options related to workforce training and education—and the results of training and education are noteworthy: 72 percent of businesses that use e-learning gain a competitive advantage.

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Your Customers are Talking About You. Do You Know What They’re Saying?

Strategic Communications

If you’re not on Instagram, Twitter, Facebook or other social media sites —and believe it or not, many, many people are not!—you may be missing out on some very important conversations. Some of these conversations may be about you! In working with a client recently, we did some quick online research and they were shocked to find how many discussions about their product, relative to their competitors’ products, were taking place.

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What is a sales invoice? Complete guide on how to create one

Zendesk

When purchasing a tasty glazed donut nowadays, it’s a simple matter of tapping or swiping your card at the point of sale and waltzing out of the store. You probably won’t even take the receipt. After all, people might judge you for your Krispy Kreme habit, but they won’t care about the invoice. When it comes to your business transactions and sales operations, however, it’s critical to keep careful records.

Sales 52
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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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How Do We Finish This Year Strong and Start Next Year Fast? (A Sales Leadership Community Panel Discussion Hosted by the Chicago Chapter)

SOAR Performance Group

At this live event on October 21, senior executives will share experiences, insights and perspectives on the finishing the current sales year strong while simultaneously getting ready to start the […]. The post How Do We Finish This Year Strong and Start Next Year Fast? (A Sales Leadership Community Panel Discussion Hosted by the Chicago Chapter) appeared first on SOAR Performance Group.

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How to Build a Team Mission Statement in 6 Steps

CMOE

Mission statements help to shape team culture and better unify your team members under a singular purpose. This critical component increases innovation by 30 percent and retention by 40 percent. By creating and instituting a team mission statement with your team members, your team will be more inventive, more productive, and more dedicated to its overall purpose.

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When Branding or Rebranding Don’t Get Stuck on Names

Strategic Communications

Throughout my career I’ve been involved in numerous naming and branding initiatives and am always struck by not only the intrinsic challenges of getting a group of people to agree on a particular name/brand for a company, product or service— but also by the enormous amount of angst and emotion that becomes part of the process. In truth, the process of coming up with a name—whether for a company, a product, a campaign, a department, or whatever is a process that is virtually destined to be

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How Are B2B Customers Different from Their B2C Counterparts?

Aepiphanni

Businesses are as unique as people are diverse. Because all businesses are distinct, each one meets the different needs of specific customer bases. Therefore, businesses serve an array of clientele. For example, B2B businesses (business-to-business) serve other businesses, and those businesses being served are the actual customers (although they are entities comprised of multiple individuals). […].

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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What is white space analysis? The ultimate guide to addressing unmet customer needs

Zendesk

Anyone who’s left an end-of-semester essay until the night before it’s due has faced the horror of white space. The cursor blinking at the top of that empty page inspires sweaty palms, a dry throat, and unstoppable writer’s block. White space in business, however, doesn’t have to be quite so nerve-wracking. When used correctly, white spaces provide opportunities for companies to revamp their products and services.

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Who Owns the Pipeline? (A Sales Leadership Community Panel Discussion Hosted by the Atlanta Chapter)

SOAR Performance Group

At this live event on October 7, senior executives will share their perspectives about pipeline ownership of opportunities with customers and prospects. The discussion will cover their views on different […]. The post Who Owns the Pipeline? (A Sales Leadership Community Panel Discussion Hosted by the Atlanta Chapter) appeared first on SOAR Performance Group.

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Your Customers are Talking About You. Do You Know What They’re Saying?

Strategic Communications

If you’re not on Instagram, Twitter, Facebook or other social media sites —and believe it or not, many, many people are not!—you may be missing out on some very important conversations. Some of these conversations may be about you! In working with a client recently, we did some quick online research and they were shocked to find how many discussions about their product, relative to their competitors’ products, were taking place.

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Emotional Selling 101: How to persuade customers to buy through feelings

Crank Wheel

A guide on how and why brands should be implementing emotional selling as a part of their sales marketing strategy.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.