Sat.Jun 24, 2017 - Fri.Jun 30, 2017

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3 Secrets to Winning the Long Game in Sales Every Time

Sales Latitude

It’s hard to play the long game in sales. Especially since it takes many contact points before you may ever sell to a customer or prospect. And, the long game requires you to do many different things, which at times may seem counterintuitive to making your annual quota. A Quality Pipeline. Your management is always asking where you stand against your quota, how much is in your pipeline, how you rank the risk of the deals in your current pipeline, and other important questions to understand the a

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3 Little-Known Factors That Could Affect Your Buyer

MTD Sales Training

Your ability to uncover needs in your customer’s business is one of the areas that will make you stand out from the competition. It can differentiate you, your services and your products because it offers a perspective that few buyers may be able to see themselves. That outsider viewpoint can make a big difference to the buyer, as they can often be immersed in the minutia of everyday business and miss the big picture.

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Turnover Above 20% is Killing Your Sales | Sales Strategies

Engage Selling

Turnover, specifically sales turnover hurts your business. How do I know this? Recently, I’ve been working with some clients who have suffered some devastatingly bad losses because of sales rep turnover.

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The Impact of Brand Awareness

SBI Growth

Nothing drives CEOs crazy like hearing a marketer tout brand awareness. But elite executives and sales leaders know the difference. Without strong brand awareness, your company is left fighting for scraps. Download our SBI Magazine Special Issue: Revenue Attribution. Brand awareness gets.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Jeb Blount & Tom Hopkins on Why You Must Write Down Your Goals Video

Sales Gravy

Recently I had the unique opportunity to sit down with Tom Hopkins and discuss the rules of sales. In this short video clip Tom discusses the power of planning and writing down your goals and why you should never give up on your dreams.

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5 Ways To Become The Decision Maker’s Favourite

MTD Sales Training

Many companies we have worked with have measurements to ascertain the satisfaction of their customers with the products they sell, the back-up services they offer and the overall experience that their customers enjoy. However, it is possible that you could have a very satisfied customer who doesn’t use your services that often. It has to be appreciated that satisfaction does not always equal loyalty.

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MVP of the Sales Team: Chief Strategy Officer

SBI Growth

Today’s show is a demonstration on how a Chief Strategy Officer can help a sales team. Too many sales leaders tolerate the strategy leader within their company and do their best to avoid interlocking. However, a common challenge among sales.

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What is Customer Experience Design?

ReviewTrackers

There’s no shortcut to creating a great customer experience. It takes a thoughtful strategy, a customer-focused organization, and a design that delivers on your brand promise. In today’s consumer culture, the creation of a great customer experience — and the ability to continue redesigning the experience — gives companies the opportunity to solve problems, improve customer engagement, and build stronger relationships with customers.

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Follow These 3 Simple Steps When Trying To Motivate Your Sales Team

MTD Sales Training

Motivating a Sales Team is mission critical to successes. However, it is very easy for a sales manager to THINK that he or she is sufficiently motivating the team simply because no one offers any objection or criticism. Since the sales team is not complaining, I must be doing everything right? Wrong. Now in answering this question, let me say that it may not be what you or anyone else expects to hear.

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Sellers That Lie

Engage Selling

What’s up with the recent increase in dishonest sellers this year? Seriously, how can anyone actually think beginning a relationship with dishonesty is going to pay off in the end? It boggles my mind!

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Bring Your Product Leader Around To the Value of Marketing

SBI Growth

When a buyer finally signs a contract with your company, it’s a momentous occasion. It signals a competitive win, more revenue, and another shot at growth. If you interview the buyer, you’ll know that the road to the win was.

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Workplace Culture and Operational Changes

ReviewTrackers

Welcome to Customer Insights , a weekly digest of the most important stories about online reviews, customer feedback, and customer experience. This week: The ability to provide an enhanced customer experience starts with improving workplace culture. Subscribe to receive these stories and more every week in your inbox. Email *. Email This field is for validation purposes and should be left unchanged.

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Internal Crowdsourcing vs. External Crowdsourcing: How to Determine the Best Solution

Planview

Recently I had a chance to read a terrific article in the most recent issue of the MIT/Sloan Management review about internal crowdsourcing. Co-authored by Lale Kesebi at Spigit customer Li & Fung (watch her awesome presentation at Ignite here to get inspired ), I recommend it to anyone considering doing ideation with an internal crowd. I thought I would spend some time sharing a topic that the article touches on – when is it better to do ideation with an internal crowd versus an external cr

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Emerging Best Practices for Selling Through Partners

SBI Growth

Today’s show is focused on one of the hottest and most consistently requested topics from this audience of executive decision makers. Our topic today is about selling through partners. Joining us for today’s show is Finn Faldi, a Partner Revenue Officer.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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The ABM Benchmark Everyone’s Been Asking About

SBI Growth

While the deal size needs to be at least 2x, the total lifetime value is often significantly higher. This is primarily because these top accounts are more likely to need more products than a customer that perhaps may stumble across.

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The Big 5 Marketing Metrics

SBI Growth

Data drives insights that empower marketing leaders with the intelligence to make sound decisions. The best B2B marketing ops leaders identify key performance indicators that are critical to business success. They build reporting and systems strategies around those metrics. To.

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Create an Inspiring Brand That Tells Your Strategic Story

SBI Growth

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1 Simple Way the VP of Sales can close Sales Management execution gaps

SBI Growth

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Should the Sales Manager Role Carry an Individual Sales Quota?

SBI Growth

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How Sales Operations Enables the Sales Strategy

SBI Growth

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How to Earn Brand Preference with Content Marketing

SBI Growth

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Crossing the Sales Process Chasm: The Major Interaction

SBI Growth

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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How to Respond to Employee Reviews

ReviewTrackers

Thanks to the growth of sites like Yelp, TripAdvisor, Google, and Facebook, online reviews have become one of the most important factors influencing consumers’ purchase decisions. It isn’t just customers who are writing reviews of businesses. Employees are making their voices heard, too. Reviews (and Your Responses) Can Boost Your Employer Brand. A key part of any successful employer branding and recruitment strategy is the ability to respond to your employees’ reviews and feedback on employee r

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Internal vs. External Crowdsourcing: How to Determine the Best Solution

Planview

Recently I had a chance to read a terrific article in the most recent issue of the MIT/Sloan Management review about. internal crowdsourcing. Co-authored by Lale Kesebi at Spigit customer Li & Fung (watch her awesome presentation at Ignite here to get inspired ), I recommend it to anyone considering doing ideation with an internal crowd. I thought I would spend some time sharing a topic that the article touches on – when is it better to do ideation with an internal crowd versus an external c