Sat.Feb 05, 2022 - Fri.Feb 11, 2022

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How Value-Based Pricing Can Save the Customer Experience Industry

Holden Advisors

Each year, customer experience (CX) consultants release studies highlighting how impactful CX can be. The Temkin Group (a CX consultancy now owned by Qualtrics) published a study stating?that companies earning $1 billion annually can expect to earn, on average,? an additional $700?million within 3 years of investing in CX. In addition, Daniel Newman, CEO of Broadsuite Media Group reported that 86% of customers are willing to pay more for a better experience.

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Introducing CX1™ – Our Salesforce Strategic Customer Engagement Tool

Clarity Engagement Solutions

Clarity is proud to introduce Clarity CX1™ , made for Pharma by Pharma, based on our 4 Zones™ of Customer Engagement technology. The 1st Industry Cloud Solution on Salesforce to focus exclusively on Strategic Customer Engagement. This solution will help optimise sales performance in your company and will aid you to mean more to your customers. As global commercial organizations continue to accelerate the shift from tactical selling to strategic customer engagement and partnership value, they nee

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19 Time-Saving Strategies and Tools for Sales Teams

The Center for Sales Strategy

More sales equal more revenue, more business opportunities, and more motivation. Thus, streamlining your sales team’s work is the backbone of expanding your company. How can you do that? This article discusses 19 time-saving strategies and tools that help sales teams focus on reaching out to the right customers who convert quickly.

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Four Powerful Steps for Generating Referrals

Sandler Training

The referral generation process we are about to share with you can transform your month, your quarter, your year, and your career. It should be at or near the heart of your prospecting plan. Learn it! Practice it! Use it! Share it with your organization! Step 1: Pick Your Referrers. Identify five people, five centers… The post Four Powerful Steps for Generating Referrals appeared first on Sandler Training.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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10 Marketing & Sales Trends You Can’t Ignore in 2022

Drift

I don’t have a crystal ball to see what the rest of 2022 has in store for us. But I do have plenty of data. There’s so much that’s changed in the last two years — how can you build (and execute) a solid strategy that’s agile enough to adjust to how work is changing in 2022 and beyond? I wanted to know, too. So I sat down with Mark Kilens, VP of Content and Community, for a deep dive into our top.

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Customer Success: What It Means, Why It Matters, and More

Help Scout

Customer success boosts lifetime customer value, creates stickier customers, and even provides deeply helpful product insights. Here’s our guide on how to do it well.

More Trending

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Strategic Thinking Games

Flevy

Organizational leadership can draw on 3 Strategic Thinking Games to master Business Strategy and apply in varied scenarios and organizational structures. The Strategic Thinking Games provide Decision Making models for senior executives to choose from and use as per the situation. The Strategic Thinking Games are based on mathematics and statistics, particularly Probability Theory , and exhaustive research into the Business Strategy realm.

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Introducing CX1™ – Our Salesforce Strategic Customer Engagement Solution

Clarity Engagement Solutions

Clarity is proud to introduce Clarity CX1™ , tailored first for Pharma and now other vertical markets. It directly supports our 4 Zones™ of Customer Engagement technology and is the 1st Industry Cloud Solution software on Salesforce Lightning to focus exclusively on Strategic Customer Engagement for organizations and field teams calling on key accounts.

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Customers Are Telling You What They Want – Here’s How to Listen

Customer Think

Two years after a pandemic sent more consumers online than ever, 76 percent are now banking on their mobile devices and 82 percent use digital payments – it’s not clear their financial institutions are taking full advantage. According to a survey by FICO, while 86 percent of consumers report being satisfied with their banks, 34 […].

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10 Delivery-Related Issues Affecting Sales Managers

The Center for Sales Strategy

Sales managers are responsible for overseeing the success of a company’s sales department. However, unless sales managers can cooperate with the production/service delivery teams, it will be difficult for sales to back up their promises and/or fulfill the customer’s needs. Most sales teams know that a successful delivery strategy is essential in the modern era, even if accomplishing this goal is easier said than done.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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An Easy-to-Understand Guide to Tiered Pricing

Hubspot Sales

A one-size-fits-all approach generally isn’t as appealing as a personalized experience. This can be true for the merchant as well as the consumer. If you are selling tickets to a concert, for instance, having a cheaper general admission ticket and a more expensive VIP treatment ticket would probably suit you best. This is an everyday example of price tiering that gives the seller more opportunities to convert leads and the buyer more options to fit the experience and price they desire.

Software 101
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The 8-Part Guide To Leading A Successful Strategy Meeting

ClearPoint Strategy

‘Hey, are you ready for our meeting?’ This is the dreaded question we hear so many times a day, in a work culture filled with meetings. You want your meeting to be the one that people don’t dread. The one that has an agenda, clear goals, and everyone is prepared for. Use our guide to make sure that your strategy meetings are the ones that people look forward to (and dare we say, the ones that are fun).

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Ground Rules for Effective Meetings & Strategic Planning Offsites

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services.

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Showpad Ranked in Top Fifteen of G2’s 2022 Best Software Lists

Showpad

Let’s kick off February with some exciting news, and an overwhelming feeling of gratitude. For the second year in a row , Showpad made G2’s Best Software Lists awarding the top 50-100 vendors among a database of over 100,000 companies in various categories. We’re nothing without you. Before we dive into the details, let’s take a moment to thank our loyal customers for their dedication, belief and time in sharing their positive experiences with Showpad.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Apptivo Mobile Release Updates as of February 08, 2022 – iOS All-In-One Mobile App: v6.3.12

Apptivo

We are pleased to announce the product upgrades for our iOS application. The newest version 6.3.12 is powered with advanced features that leave no stone unturned in offering an exceptional user experience. In addition to enhancing our existing features, we have also focused on optimizing our application. Apptivo – All-In-One iOS App Updates – v6.3.12.

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Zendesk provides Vimeo with a flexible solution to easily scale customer support operations

Zendesk

Zendesk commissioned Forrester Consulting to construct a Total Economic Impact (TEI) framework through interviews with seven decision-makers at large enterprises using Zendesk, to identify the costs, benefits, flexibility, and risk factors associated with the software. Vimeo is a SaaS company at the forefront of the video industry, empowering video creators with the tools and technology they need to succeed with video.

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Leading Through Uncertainty, Unknowns & Regulation w/David Lucatch, CEO of Liquid Avatar Ep#150

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals and action plans. Learn more about how we can help align your team with our strategic planning and implementation services.

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Re-engaging Lost Leads: A Simple Guide

Hubspot Sales

Sometimes, despite how interested they seem, we lose a lead. When this happens, it can feel disheartening as you’ve lost an opportunity to make a sale and generate revenue. Although some leads are lost because they truly aren’t interested, some can be gained back because, maybe, they simply needed more time to think, or you weren’t serving them the right content.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Apptivo Product Updates as of February 2022

Apptivo

Welcome to Apptivo’s product updates. Apptivo enhances its services regularly by updating the features from time to time, which helps the users to increase their business productivity by providing advanced solutions and resources. Apptivo has improvised some of its existing features and has added new features as per customers’ requests and needs.

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Customer analytics 101: How to make the most of your data

Zendesk

Companies are increasingly prioritizing the collection of customer data. According to the Zendesk Customer Experience Trends Report , business leaders increased their investment in customer data management by a whopping 92 percent amid the COVID-19 crisis. But capturing customer data alone isn’t enough. The information you gather must be relevant. You also need to interpret that data to form insights and take action.

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The 9 Best Gmelius Alternatives for Email Collaboration

Help Scout

Looking for the best email collaboration tool for your team? We’ve compared 9 different Gmelius alternatives to help you find the best option.

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5 Keys to Effective Sales Onboarding

Sandler Training

Onboarding sales talent has never been more important, given the tightness of the current labor market. Yet the most effective, proven best practices for shortening the runway to success for new hires remain largely unknown and unimplemented. Here are five keys to effective sales onboarding that we make a point of sharing with our clients.… The post 5 Keys to Effective Sales Onboarding appeared first on Sandler Training.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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What Is Economy Pricing? (& How Can You Leverage It?)

Hubspot Sales

When booking a flight, you have a few options to consider. First, what airline will you fly? This decision is often affected by your second option: what type of seat will you choose? One of the most common examples of economy pricing happens on an airplane. Passengers choose between first class, business class, and economy seating. Airlines advertise first-class seats as a premium experience.

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Harnessing Critical Mass Influence

Engage Selling

Are you effectively harnessing Critical Mass Influence? So far in this series on Right on the Money strategies that you must embrace in today’s changed marketplace, I’ve talked about how … Read More. The post Harnessing Critical Mass Influence first appeared on Colleen Francis - The Sales Leader.

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The Next Class of Sales Professionals

Sales Readiness Group

The great Resignation. Realignment. Reshuffling. Whatever you call it there is a lot of movement in sales organizations these days. Attracting and retaining talent is top of mind for most sales leaders we’ve talked to in 2022. One great source of sales talent is new and recent college graduates: inexperienced, but bright and highly trainable. They represent the next generation of sales talent that will be entering the workforce.

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Managers: Four Keys to Improving Workplace Performance in a Hybrid Work Environment

Sandler Training

Long before the pandemic transformed most of our workplaces, I was happy to work full-time as a remote employee. I’ve been one of those lucky people who didn’t really have to change all that much to adapt to the monumental changes that began to unfold in early 2020. Those changes brought about (among other things)… The post Managers: Four Keys to Improving Workplace Performance in a Hybrid Work Environment appeared first on Sandler Training.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Top Qualities of a Good Team Leader (And How to Develop Them)

CMOE

No one is born a great leader. Like any hard or soft skill, leadership qualities are developed through conscious, consistent learning and training. Top-notch leadership is comprised of many qualities, some more important than others. The skills you need will depend on your role and industry, but for this article, CMOE is taking a holistic approach and highlighting the top seven qualities of a good team leader.

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9 Agile Transformation Metrics for Executives to Watch

Planview

How do you know whether your Agile transformation is on the right track, or heading in the right direction? Understanding Agile transformation metrics for executives is key to proving the ROI of your Agile transformation. Making the switch from measuring outputs to measuring outcomes can make it difficult to know exactly what you should be measuring… and what it all means.

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5 outstanding sales outreach tips that get meetings booked

Crank Wheel

How to get meetings booked? Here are 5 outstanding sales outreach tips.

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PMI Named 2022 Training Industry Top 20 Sales Training and Enablement Company

Performance Methods

The post PMI Named 2022 Training Industry Top 20 Sales Training and Enablement Company appeared first on Performance Methods, Inc.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.