Sat.Nov 09, 2019 - Fri.Nov 15, 2019

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7 Key Principles of Value-Based Selling

Hubspot Sales

In a world filled with sales reps trying to make quota, the same goal remains: close the sale. Yes, as a sales professional, your job is ultimately to sell. However, what if selling for the sake of selling wasn’t your main mission? Enter value-based selling. The goal with a value-based selling approach is to put the needs of the customer first, guiding them through the sales process to make an informed decision to best suit their needs (ideally, leading to the purchase of your product).

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When It’s OK Not To Grow

Engage Selling

Sometimes, it’s OK for your business and sales not to grow. You read that right. The general theme behind most advice online is to “grow, grow, grow!

Sales 98
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Make Your Number in 2020: Kickoff the Year in Style

SBI Growth

It’s 1:00pm. You have scheduled a meeting to review your annual objective of driving greater sales efficiency. The goal is simple: improve revenue per sales head. Your solution is to increase available rep selling time by eliminating wasted activity. A.

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How to Maximize Your Sales Training Budget

Sales Readiness Group

How to maximize a sales training budget is a question that comes up quite often when we talk to clients. In most cases, they're looking at either a new sales training initiative or an annual budget. When you think about training budgets, here are a few key considerations.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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How to Craft a Perfect Pre-Meeting Email Template

Hubspot Sales

As salespeople and professionals, I'm sure you can relate to the sheer number of cold emails I get every hour of every day of every week. With so much noise in our inboxes (not to mention the issue of limited time), there’s a good chance we're not opening all of those emails. But when I receive an email from a salesperson I’m about to meet, the odds are much better that I’ll open the email and review the content.

Meetings 104
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Five Skills to Help New Sales Managers Succeed

Miller Heiman Group

In this guest blog post from one of our inaugural Miller Heiman Group Icons , Kevin Lewis, Global Sales Excellence Leader at Milliken Chemical and an authority on developing sales managers, recommends five ways to get new sales managers off to a great start. Great sales leaders aren’t born: they’re made. Yet many sales organizations don’t see this, instead promoting top sellers to managerial roles based on their excellent selling skills and deal results.

More Trending

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Becoming a Solutions-Oriented Sales Leader | Sales Strategies

Engage Selling

I recently completed a number of studies regarding sales leaders and their salespeople. And one element that keeps resurfacing is that their salespeople are reporting that they want their leaders to be more solutions-oriented.

Sales 73
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8 Ethical Behaviors to Live and Sell by in Sales

Hubspot Sales

As a sales professional, how would you describe yourself? Would you use terms such as "pushy," "annoying," or "aggressive?" Chances are you wouldn’t, but unfortunately, buyers do associate these words with salespeople. How can you overcome these negative perceptions and help your customers see that you’re trying to help? By exhibiting ethical behavior and selling with integrity.

Sales 79
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Move the Deal Episode 20: Creating Customer-Centric Enablement, Live from Showpad Transform 2019

Miller Heiman Group

In this very special episode of Move the Deal podcast—our last of season 1—host Greg Moore takes the stage at Showpad Transform 2019 in Chicago for a live episode all about achieving customer centricity through enablement. Joining Greg for this special episode is Helen Yu, chief customer officer at Showpad, and Doug Knight, vice president, global sales enablement at Ivanti.

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Overcome the Early Success Trap to Solve Your Product-Market Fit

SBI Growth

The following is very much based on a true story – a sad but true story from early 2019. In a company’s first meeting, their CMO announced that they were building a big brand – just like Theranos. Just from.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Weekly Roundup: Do You Need a CRM? Sales Enablement Trends for 2020 + More

The Center for Sales Strategy

- MOTIVATION -. "Leadership belongs to those who take it.". -Sheryl Sandberg. - AROUND THE WEB -. > 10 Reasons Why You Don't Need a CRM – HubSpot. You’ve seen article after article telling you why you should implement a CRM, but the last thing you need right now is another piece of software to learn. CRM — or customer relationship management — refers to software that tracks interactions with prospects and customers.

CRM 71
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How to Succeed at Redirecting a Prospect’s Head Trash [Podcast]

Sandler Training

Mike Montague interviews Dan Stalp on how to succeed at redirecting prospects’ head trash. In this episode: The prospect is NOT always right. What if the opposite were true? Technique. The post How to Succeed at Redirecting a Prospect’s Head Trash [Podcast] appeared first on Sandler Training.

Sales 69
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Understanding A Sales Budget And Its Implications To You In Sales

MTD Sales Training

Do any of your prospects talk to you about their sales budgets? If they do, are you fully aware of how they set those budgets and what they use them for? Here, we discuss what it means to set a sales budget, how it’s defined and the objectives of companies setting budget figures. It will help you develop a rounded-out knowledge that will help you when identifying what to do when confronted with a budgeting issue.

Sales 61
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4 Types of Referrals to Benefit Your Business

Outbound Engine

In business, your reputation is everything. If your customers don’t trust you, they won’t return. They definitely won’t recommend you to friends and family. One way to bolster your reputation is by taking advantage of various types of referrals—word-of-mouth, online reviews, social sharing, and email reviews. Reputation matters, especially when you consider that most new business stems from customer referrals of one kind or another.

Media 65
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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2019 Media Sales Report - What 95% of Sellers Think About Training and Development

The Center for Sales Strategy

All great sales managers will tell you that training and development are the cornerstones for building an exceptional sales team. The sales industry constantly changes and evolves as prospects learn and alter tactics to deal with enthusiastic salespeople. And, every salesperson needs to learn how to adapt to these changes and continue to grow in their field of knowledge.

Media 71
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Why Aligning Sales Enablement to the Customer’s Path Matters

Miller Heiman Group

Alignment is a key pillar of a sales effectiveness framework. For a sales organization to succeed, alignment needs to exist on many levels: between sellers and customer service, between salespeople’s skills and sales methodology and between sales enablement strategies and the customer’s path. Take The Sales Conversation Metric. But most organizations don’t coordinate their sales enablement efforts closely enough with their customers’ buying journeys.

Sales 60
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The BT Ireland Story

Deep Insight

This is the BT Ireland story. It’s a story about Leadership , first and foremost. But it’s also a story about Strategy , Execution and Culture – the key themes in a new book about how B2B leaders build customer-centric organisations. Shay Walsh is the Managing Director of BT Ireland and was our guest speaker at a recent breakfast seminar at the Irish Management Institute.

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Servitization: How to Empower Sales to Drive Growth, Loyalty and Value

Showpad

Historically, large manufacturers have used third parties to provide services like break-fix and routine maintenance. It has allowed them to focus on their core competencies, rather than equipment maintenance. However, in recent years there has been a trend towards servitization, where manufacturers are beginning to offer additional services of increasing sophistication.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Best Practices to Improve Your Shared-Screen Calls and Telephone Etiquette

The Center for Sales Strategy

Clients calls, webinars, team meetings, staff meetings, one-on-one's with a coworker, prospect meetings - we spend a lot of our time on the phone and using shared screens! How you portray yourself over the phone and on shared-screen calls represents both you and your company. It’s important that we present ourselves as well long-distance as we do in-person.

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The Four Seller Abilities that Deliver What Buyers Really Want

Miller Heiman Group

Sellers today face a huge challenge when engaging prospective buyers: apathy. Most buyers—70%—wait to engage a seller until after they’ve finalized their needs and are ready to move forward with a solution. Buyers’ delayed engagement of sellers is the result of what we call the buyer apathy loop. The buyer apathy loop occurs because: The majority of buyers view sellers as meeting, but not exceeding, their expectations.

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Sales Challenges: A Difference in Opinion Between Sellers and Sales Leaders

RAIN Group

What do sellers see as challenging? What do sales leaders see as challenging for sellers? Where are these two groups aligned in their thinking and where are they divided? Do these differences matter? To find out, we asked 423 sales leaders and 129 sellers about the challenges sellers face and compared their answers.

Sales 52
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How to Succeed at Onboarding New Salespeople [Podcast]

Sandler Training

David Mattson, President and CEO of Sandler Training and 6-Time Best-Selling Author, talks about his fifth book, Sandler Rules for Sales Leaders. The book is on sale at [link] as well as, the companion video course: [link] This year, on Fridays, Dave talks about the attitude, behavior, and techniques of successful sales managers as he shares his… The post How to Succeed at Onboarding New Salespeople [Podcast] appeared first on Sandler Training.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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5 Ways to Reduce High Turnover Rates

The Center for Sales Strategy

From prospecting clients to making the pitch, it’s the sales team that brings your business profits. When you work in a profession where quarterly quotas and revenue goals need to be met, you can’t afford a high turnover rate. When meeting with clients, how often are they experiencing sales problems that are often due to extreme turnover on their sales team?

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What is integrative negotiation, how fear can hold us back in sales, and a lesson from nature

MTD Sales Training

Episode 39: What is integrative negotiation, how fear can hold us back in sales, and a lesson from nature. In this episode, we take a look at integrative negotiation. Our skills pill looks at understanding the fears that hold us back. And our Inspire Me quote comes from Christopher McDougall. Take a look at this episode on [link]. The post What is integrative negotiation, how fear can hold us back in sales, and a lesson from nature appeared first on MTD Sales Training.

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Want to use videos to boost your sales? Here’s how

PandaDoc

What is your brand about? What does it sell? Would you believe me if I told you that, in a video marketing sense, it doesn’t really matter? Regardless of who you are or what you’re selling — there’s a type of video that can help you boost sales. You see, as online marketing started to take center stage a few years back, and video became a huge part of it, marketers had a chance to refine a number of styles in our search for the best ones.

Sales 49
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How to Succeed at Onboarding New Salespeople [Podcast]

Sandler Training

This year, on Fridays, Dave talks about the attitude, behavior, and techniques of successful sales managers as he shares his thoughts on the 49 Sandler Rules for Sales Leaders. The post How to Succeed at Onboarding New Salespeople [Podcast] appeared first on Sandler Training.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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How to Excel as a Young Leader

CMOE

There’s one main goal that all young leaders have in common: progress. They want their brands to make progress. But most of all, they want to make personal progress in their abilities as a leader. Transformational leadership is a model focused on change and growth. The leaders inspire employees to innovate, but they also focus on personal development.

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5 Tips to Finding Your Competitive Advantage

Outbound Engine

Finding your competitive advantage is key to your small business’s success. Digital marketing statistics tell us that 70-80% of people will research a small business online before contacting or making a purchase from them. When prospects search for your business, what’s going to make it stand out? The answer to that is finding your competitive advantage.

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Sales Enablement News Roundup – November 15, 2019

Showpad

TGIF! We’re here to share the latest Sales, Marketing, and Enablement news and tips: Forrester Releases Five Surprising Predictions for B2B Marketers in 2020. It’s not just your Sales team that needs to prepare for next year. Marketing is never static, and thinking ahead is far more productive than working from behind. Get your Marketing team ahead of the game with these five predictions.

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20 Must-Follow on Twitter at Dreamforce 2019

SBI

Dreamforce is a giant event taking place in San Francisco (and by giant, I mean it’s the world’s largest technology conference with 170,000 people expected; takes over the entire city, and spans the course of 4 days). With a pre-conference boot camp, 2,700+ sessions (518 of them categorized under the Sales role), certification opportunities, workshops, partner solutions, demos, it’s a lot to keep up with.

Sales 40
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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.