KAM With Passion

FEBRUARY 23, 2021

A first key aspect is to create alignement, drive resources allocation, and define the governance of the initiative. A second key aspect is to help Key Account Managers and their Key Account Teams design and implement the Key Account Plans. How long will she accept to live with such a situation?

Key Account Management 130

Key Account Management Account Management Management Account Planning 130

KAM With Passion

FEBRUARY 22, 2021

The other most usual KAM-specific processes include: the selection and deselection of Key Accounts, resources allocation and alignment, the building and management of account teams and account plans, as well as goal setting for the short and medium term along multiple dimensions.

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

SmartKarrot

APRIL 5, 2021

Ensure continuous improvement of formal processes to support best practice governance of both the pre and post-sales support activity. Develop global account support strategies with sales to drive client promotors, referrals and identify new sale opportunities.

Customer Success 10

Customer Success Onboarding Customer Experience Global Accounts 10

Revegy

JANUARY 5, 2021

A successful strategy begins with effective collaboration and transparency: Account-based marketing ready to engage and support the initiative. A clearly defined organizational structure, rules of engagement, and governance mechanisms. Global Account Management. Strategic Account Management.

Account Management 105

Account Management Global Accounts Management Account Planning 105

KAM With Passion

MARCH 17, 2022

Complex sales is about generating and winning opportunities and acquiring new customers in a B2B (private) or B2G (public/government) environment where different stakeholders are involved on the buyer’s side and the solution is partially or totally co-constructed with the customer.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

Revegy

JANUARY 5, 2021

A successful strategy begins with effective collaboration and transparency: Account-based marketing ready to engage and support the initiative. A clearly defined organizational structure, rules of engagement, and governance mechanisms. Global Account Management. Strategic Account Management.

Account Management 52

Account Management Global Accounts Management Account Planning 52

KAM With Passion

MARCH 28, 2022

In that type of situation, the project initiators and grantors are governments, and many stakeholders are involved on the buy side (government agencies and departments, advisors of various types, politicians), as well as on the sell side (bids to large infrastructure projects are submitted by a consortium, not by a single player).

Procurement 130

Procurement Stakeholders CRM Government 130