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Understanding Sales Process, Methodology, and Competencies

Mike Kunkle

For example, a salesperson who has strong relationship-building skills – especially trust-building – will likely be more successful in any sales environment, whether they are using Challenger, SPIN, Customer-Centric Selling, Value Selling, or my Modern Sales Foundations methodology.

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

SPIN Selling SPIN Selling is a consultative sales methodology developed by Neil Rackham, which focuses on identifying the customer’s situation, problems, implications, and needs.

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How complex is your complex sale? An analogy with Judo belts

KAM With Passion

Why assessing the degree of complexity of sales correctly matters. One might think that assessing the degree of complexity of a single sale situation or of a company’s sales environment is an exercise for consultants and scholars. But does this apparently “intellectual” exercise really matter to a company or sales leader?