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SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

By Edmund Bradford, Managing Director, Market2Win Ltd. Sustainability and other good behavior metrics now need to be reported, meaning your strategic accounts will no longer be satisfied with bland statements of intent from your company. trillion in assets under management at the end of December 2020.

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Kainos, Revenue Growth & Net Revenue Retention

Deep Insight

In Brendan’s view, the best way to hold profit margins and reduce erosion is to manage Engagement Efficiency. The client will always tell you price is a problem, and you know it’s going to be part of the conversation with a professional procurement team. • Here’s how he defines it: So you've made promises during the sales campaign.

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How AMs and PMs work together in an internal comms agency, with Lindsay McCleary and Sara Forner Howland

Account Management Skills

This episode is for you if you’re interested in understanding how a project management team and an account management team work together in an internal communications agency. Now Brilliant Ink call their account management team strategists. Welcome to episode 85. So Sara is head of strategy.

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How to lead your clients into the future, with Kathryn Strachan

Account Management Skills

I had watched him go through the 2008 economic recession, and I watched him really get hit quite hard by it. But I do know a little bit about client management. Our head of ops joined us as a junior project manager three years ago and is now our head of ops, but does all of the processes all of the systems.