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Navigating the New Generation of Strategic Account Managers

Strategic Account Management Association

Denise Freier, President and CEO at Strategic Account Management Association (SAMA), and Dino Bertani, Vice President, Head of Alliance Management at Zealand Pharma, talked about what’s shaping the role of KAMs/SAMs in today's business arena, and how Sales and KAM/SAM leaders can enable KAMs/SAMs to meet current and future customer needs.

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15 Best Books Every Key Account Manager Should Read

Account Manager Tips

Unlock the secrets of key account management with must-read books that reveal how to master every challenge. To be the best, you have to learn from the best.

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How to Conquer Imposter Syndrome as a Key Account Manager

Account Manager Tips

Ever feel like a fraud as a key account manager? You're not alone. Get help with this guide to conquering imposter syndrome and banishing self-doubt for good.

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The Importance of Change Management in Account Planning

Upland

A lthough change can be scary, difficult and potentially costly if not managed correctly, it is ultimately the key to achieving higher win rates, championing large buying groups, and growing revenue. A key piece to accomplishing that simplified approach is an effective change management plan, and consistent ongoing execution.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

Download this eBook and gain an understanding of the impact of data management on your company’s ROI. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations. You'll learn about: The true cost of bad (and good) data.

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Time Management Mastery for Key Account Managers: A Comprehensive 30-Day Action Plan

Account Manager Tips

Transform your time management in just 30 days! Get actionable steps to enhance productivity, prioritize effectively, and achieve work-life balance for key account managers.

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Is Your Tech Stack Failing Your Key Account Managers?

Account Manager Tips

Learn how to strategically evaluate, select, and implement tools that empower your key account managers to succeed. Is inadequate software failing your team?

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Enable Your Teams to Work Their Own Way

Speaker: Kim Wasson, Alexis Barone, and Matt Williams

As a project manager, have you ever felt overextended by all the different teams you're expected to lead? However, this mentality leads Project Managers to lose focus and become easily frustrated. Join us in this panel discussion as Kim Wasson, Matt Williams, and Alexis Barone uncover fresh insights on team management.

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Emotional Intelligence in Leadership

Speaker: Heidi Cerenzia, Edina Murphy, and Alexis Barone, Wrike

Now more than ever, project managers are expected to lead with strong consideration towards their team. With a priority on EQ, project managers create a team that is communicative, engaged, and motivated. Well-informed predictions about the EQ and the future of project management. This is where emotional intelligence comes in.

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Boost Team Engagement with Agile

Speaker: Anthony Crain, Agile Transformation Consultant at cPrime, and Zach Wolfe, Enterprise Customer Success Manager at Wrike

However, as many project managers have discovered, agile can work in non-technical teams as well. But how about managing both? The importance of collaboration when managing agile projects. Agile Methodology has led to an era of transparency and collaboration within software and development teams. The key is engagement.

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Moving From Strategy to Execution

Speaker: Barb Barker and Shannon Riley, Wrike Team

In its simplest state, an organization's Strategic Performance Management context begins with corporate strategies (including objectives) which cascade to business units or equivalent organizational entities (IT), which, in turn, develop aligned strategies. Ways of connecting your projects to overall goals of organization.

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Agility In Digital Marketing Is Table Stakes For Success

Speaker: Megan Sangha and Amit Pande, Wrike Team

Can we easily manage campaigns and collaborate from kickoff to launch? As marketers are consistently pressured to face more unknowns and do more with less, many marketing leaders are sharpening their focus on agility and asking some tough but critical questions: Are we as agile as we should be?

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A New Age of Hybrid Leadership

Speaker: Renee Thomas and Alexis Barone, Wrike Team

It's time for project managers to gain a new understanding of what good leadership looks like in the future of work. What managers can do to enable their teams. Companies can no longer deny the fact that employees can in fact be productive, motivated, and proactive, all while working remotely. How to address employee burnout.

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Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.