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Book review – Managing Brands

Red Star Kim

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines). There are references to multi-branding and co-branding/partnership marketing also.

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The Best Marketing Certification Courses for Marketing Professionals

ReviewTrackers

Hannah Ash, Marketing Communications Specialist, Graphical Networks : If you’re looking for free but robust, I recommend HubSpot’s inbound certification. Alisa Meredith, Alisa Meredith and co-owner and chief strategist of Scalable Social Media : I would start with inbound and make sure to do the free content marketing course as well.

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Top 7 enterprise software companies to adopt in 2021

PandaDoc

In 2010, co-founder and CEO of Salesforce, Marc Benioff was quoted as saying. In 2016, Mike Cannon-Brookes, the co-CEO of prominent Australian software company Atlassian, was quoted saying that. Category: Business Communication. Many businesses were slow to adapt their communication practices to the 21st century.

article thumbnail

Top 7 enterprise software companies to adopt in 2021

PandaDoc

In 2010, co-founder and CEO of Salesforce, Marc Benioff was quoted as saying. In 2016, Mike Cannon-Brookes, the co-CEO of prominent Australian software company Atlassian, was quoted saying that. Category: Business Communication. Many businesses were slow to adapt their communication practices to the 21st century.