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Be more strategic – A metaphor: Analyse, join and align the dots

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Find time to conduct analysis and think Block regular time (e.g.

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Be more strategic – PESTLE, Positioning and Plans

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Law Society Research Report – Future Worlds 2050 (kimtasso.com). Further information on PESTLE: Marketing basics – Marketing audits with onions and pestles (kimtasso.com). Using the PESTLE analysis model for your brand | Smart Insights. Commerciality – Finance, pricing, innovation and research (kimtasso.com). Positioning.

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Context and curiosity drive commerciality and pricing

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But it also prompted discussion about the need for more strategic thinking to change business models and focus on new product and service development. But then clients expect lower prices as services can be delivered faster and cheaper. There was naturally much discussion about disruption by Artificial Intelligence (AI) in this regard.