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SUSTAINABLE SAM: ARE YOU READY FOR THE NEW REALITY?

Strategic Account Management Association

By Edmund Bradford, Managing Director, Market2Win Ltd. Sustainability and other good behavior metrics now need to be reported, meaning your strategic accounts will no longer be satisfied with bland statements of intent from your company. trillion in assets under management at the end of December 2020.

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Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

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Account-Based Selling: A Deep Dive with Lee Levitt and Ulrik Monberg

Arpedio

In this episode, Lee interviews Ulrik Monberg , Founder and CEO of ARPEDIO, to explore the keys to success in Account-Based Selling. From CRM to Strategic Account Planning The role of Customer Relationship Management (CRM) tools has witnessed a significant transformation over the past decade. Listen to the podcast here.

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How to Kick Off Your SaaS Sales Career

Hubspot Sales

You can start in SaaS sales as an SDR and with enough experience, you'll be able to work in roles like account executive, sales manager, and even vice president of sales. Sales Development Representative As a newbie to SaaS sales, you should try to start with a sales development representative (SDR) role.

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How an AM and PM work together in a digital agency, with Kate Vines and Kiorhte Aghoghogbe

Account Management Skills

On this episode, we’re talking about the split between the agency Account Manager and the agency Project Manager role, with Kate Vines and Kio Aghoghogbe from Hallam. Kate is Project Delivery Manager and Kio is Senior Digital Account Manager. I’m currently a project manager at Hallam.

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Setting Sales Goals – and reaching them

Arpedio

In reality, account-based selling is all about shifting the focus from inward to outward, and thus getting a deeper understanding of the businesses you operate with. We dived a little deeper into best practices on setting sales goals and how to be successful with key account management and account-based selling.

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Opportunity Planning: A Complete Guide

Arpedio

Efficient opportunity management software is your gateway to explore opportunities, make accurate sales forecasting and close the big deals. Why is opportunity management important? What are the benefits of pipeline management? Manage opportunities with MEDD(P)IC(C). Combining Opportunity planning with Account planning.