Account Management Blog Co-Creation Customer Value 
Strategic Account Management Association
JANUARY 25, 2022
Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” By Emily Williams, Strategic Account Manager , Pfizer. This option led to the creation of a systematic, standardized workflow through education, while better allowing for timely assessments. Making the business case.
Strategic Account Management Association
OCTOBER 26, 2021
The idea of executive engagement implies an accountable and engaged member of the account team, rather than a distant back-room player. Strategic account management is a team sport and requires cross-functional, multi-tiered vertical level engagement and strong accountability.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Strategic Account Management Association
JULY 13, 2021
Organizations are already planning for this new- or next-normal hybrid model and have worked hard to elevate the needed skill sets of their commercial teams – especially strategic account managers. We have seen an increased interest in moving to a more focused, value-bringing and high impact engagement model. We think not.
Arpedio
JUNE 1, 2023
Key Takeaways From SAMA 2023 Annual Conference ← Back to blog Once again, The Strategic Account Management Association (SAMA) brought together sales and strategic account management professionals from around the globe for their annual conference. 75% of companies think they are customer-centric.
SBI
NOVEMBER 7, 2019
Percolate will be essential in helping Seismic widen our industry lead in enabling marketers do so in one-to-one customer interactions while also expanding our combined capabilities into all content initiatives and distribution channels. Doug Winter, Seismic co-founder and CEO. Public Relations Manager, Seismic. Blog Article.
Expert insights. Personalized for you.
400 
Let's personalize your content