Strategic Account Management Association

FEBRUARY 2, 2021

COVID-19 has accelerated a trend already underway toward increased virtual interactions between customers and their suppliers. The ability to uncover customer needs, develop solutions, communicate value propositions and negotiate effectively doesn’t vanish just because a salesperson can’t meet her customer face to face.

Virtual Selling 520

Virtual Selling Suppliers Account Management e-Learning 520

Strategic Account Management Association

SEPTEMBER 13, 2021

In business, it has created an opportunity to reflect on how companies are managing customers, and it has given customers a window of opportunity to re-evaluate their supplier relationships to determine which partnerships are truly valuable. We’re seeing it first hand.

Co-Creation 520

Co-Creation Suppliers Management Supply Chain 520

Brooks Group

JULY 14, 2023

Using a 3-deep questioning strategy , the conversation with a prospect might go something like this: Seller: So, you’re having delivery issues with your current supplier. Prospect: We spend a lot of time, energy, and money negotiating the returns and tracking down deliveries. How does that translate to your business?

Sales 73

Sales Sales Training Brainstorming Communication 73