Startup growth-hacking strategies are not one-size-fits-all
Zendesk
JUNE 17, 2022
A number of different stakeholders use the product: employers, employees, their dependents, therapists, and other providers. Ruthlessly prioritizing involved a lot of brainstorming sessions, user research, and talking to existing and potential customers. Their self-service machine is still a strong element of the ecommerce business.
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