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How can agencies make client relationships more profitable?, with Chris Merrington

Account Management Skills

In this episode we talk about making client relationships more profitable. We covered so many different areas including: What clients really value and how to talk the client language. Why you need to establish and nurture senior client relationships. And so it’s about seeing your client as an equal.

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Find the right CRM Strategy for your Industry

Insightly

An effective CRM strategy example might involve an online retailer segmenting its customers based on purchase history data. An excellent example of an e-commerce CRM strategy at work would be an e-commerce company that uses client purchase history data to identify trends in consumer behavior.

CRM 52
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Find the right CRM Strategy for your Industry

Insightly

An effective CRM strategy example might involve an online retailer segmenting its customers based on purchase history data. An excellent example of an e-commerce CRM strategy at work would be an e-commerce company that uses client purchase history data to identify trends in consumer behavior.

CRM 52
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The CX Factor

Deep Insight

There’s a lot of talk at law firms about client relationships. But for many clients these can still seem hollow words based on one-way relationships. Robert Millard and John O’Connor explore how firms that are trying to embrace true client centricity are setting themselves apart. But what keeps clients loyal?

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Client Insights Report 2021 (part one) with Carey Evans & Simon Rhind-Tutt

Account Management Skills

And what our research consistently shows, is those that had the best service, the best client relationships are undoubtedly the ones that have performed better. It’s interesting that some of our clients say to us, what’s happening out there? And that filters down to the supplier relationships.

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Client Insights Report (part two) with Carey Evans & Simon Rhind-Tutt

Account Management Skills

There is an agency we work with in the States who want to bring thought leadership and added value to the client relationships. And there’s a great example we heard last year of our of an agency that was down to the sort of the final stages of a pitch for a big UK grocery retailer. Jenny 34:53.

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How team profiling can accelerate your agency’s growth, with Osmaan Sharif

Account Management Skills

So long story short, I then moved from the retail environment I worked in the banking world and London. They’re so trusted by individuals, when it comes to suppliers or customers. If you’d like to know more, then please get in contact and let’s see if it’s a good fit for you. How are they embracing who they are?