Strategic Account Management Association

JUNE 14, 2021

By Danielle Matteson, Vice President, Strategic Accounts Program, AVI-SPL. AVI-SPL is a digital enablement solutions provider that serves 86 percent of the Fortune 100. It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe.

Global Accounts 520

Global Accounts Account Management Management Brainstorming 520

Arpedio

APRIL 29, 2024

SAM professionals are not just account managers; they play a pivotal role as value creators, ecosystem orchestrators, and pioneers of data-driven decision-making, crucial for unlocking market share and profitability. Success in SAM hinges on several key factors.

Key Account Management 52

Key Account Management Account Management Ecosystem Leadership Global Accounts 52

Strategic Account Management Association

AUGUST 6, 2021

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. Communication is critical. By Shahaboddin Wahdatehagh, Sr. Change is challenging both internally and externally.

Supply Chain 520

Supply Chain Logistics Co-Creation e-Learning 520

DemandFarm

APRIL 13, 2023

Detractors Individuals within a key account who are resistant to a company’s products or services and may actively work against their adoption or use within the organization are Detractors. Digital Key Account Management The use of digital tools and platforms to manage relationships with key accounts is Digital Key Account Management.

Key Account Management 52

Key Account Management Account Management Management Value Proposition 52

KAM With Passion

FEBRUARY 22, 2021

The other most usual KAM-specific processes include: the selection and deselection of Key Accounts, resources allocation and alignment, the building and management of account teams and account plans, as well as goal setting for the short and medium term along multiple dimensions. A much higher customer orientation.

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Cosawi

DECEMBER 31, 2019

But to do so requires better data management, including a mastery of how disparate data sources connect and communicate in order to translate this information into relevant customer insight and foresight. . Shifting to account-based marketing (ABM) isn’t any of these things. So what is it, and why is it so critical in today’s world?

Marketing 52

Marketing Suppliers Account Management Global Accounts 52

Cosawi

JANUARY 31, 2020

At the point of inspiration, on the other hand, you could be artnering with a technology company to create a portal to help coaches communicate with parents on tryouts, workouts and scheduling. Marketing can help not only to co-create (with the SAM team) communication points but also to monitor how they are performing.

Co-Creation 52

Co-Creation Marketing Sales Innovation 52