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Tips for Building a Highly Effective Sales Training Program

Brooks Group

More than ever, sales professionals need sales training programs that can help them keep pace with the demands of the modern sales process. Sales training pays off in many ways. A recent study by Accenture found that every dollar spent on training got a $4.53 What is Sales Training?

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What Is Role-Specific Sales Training

Brooks Group

There are no one-fits-all solutions for sales training. The best programs are the ones tailored to your organization and sales force. That is where role-specific sales training comes in. For a program to be effective, it must be tailored to the needs of your sales force; otherwise, it can be counterproductive.

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How to Develop a Sales Enablement Plan That Delivers Results

Mike Kunkle

And for sales enablement leaders who are integrated into the sales force they serve, it’s no different. To make an impact that matters to your leadership team, you need a sales enablement plan that will support your organization’s goals and objectives and enable your sales force to reach its highest potential next year.

Sales 130
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The Sliding Scale of Sales Transformation

Mike Kunkle

Understanding general buyer personas and buyers’ journey or buying processes, including challenges, opportunities, impacts, needs, objectives, priorities (COIN-OP), decision process, decision criteria, decision roles, desired outcomes with metrics and measures, and consideration of both the decision makers’ business and personal needs.

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What’s Your Strategy for Sales Talent Development? Part 2

Mike Kunkle

Let’s start with a list of the types of organizational learning that you should have in place (or should consider, based on organization size, resources, and budget) to support sales employees. Sales onboarding for new sales reps and new or promoted sales managers. Management and leadership development.

Sales 130
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New year, new goals: A checklist to empower your sales teams to close more deals in 2024

PandaDoc

Item 1: Set realistic goals First and foremost, setting clear, realistic goals is crucial for your sales team. But here’s the thing – setting realistic goals can really make or break your sales team’s morale and motivation in the long run. They can identify trends, spot opportunities, and make data-driven decisions.

CRM 52
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Why I Decided to Join the SPARXiQ Team

Mike Kunkle

Excellent, high-value content: Negotiation skills (under-taught in most sales curricula today). Business acumen (grossly under-taught in most sales curricula today). Relationship selling (not dead by any means; people make decisions emotionally). A Performance & Outcome-Focused Approach, Yes.